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Show Results For
- All HBS Web
(622)
- People (2)
- News (154)
- Research (375)
- Events (3)
- Multimedia (7)
- Faculty Publications (234)
- September 2010 (Revised April 2015)
- Case
Taj Hotels, Resorts and Palaces
By: Rohit Deshpande and Mona Sinha
The Taj Hotels, Palaces, and Resorts introduced a new brand architecture to counter lack of differentiation and confused positioning of its mixed bag of brands. After launching an economy and an upscale brand, it dithered over the launch of its upper upscale and luxury... View Details
Keywords: Growth Management; Brands and Branding; Marketing Strategy; Product Positioning; Luxury; Accommodations Industry; India
Deshpande, Rohit, and Mona Sinha. "Taj Hotels, Resorts and Palaces." Harvard Business School Case 511-039, September 2010. (Revised April 2015.)
- March 2009
- Case
The Hotel Bed Wars
By: Youngme E. Moon
This case describes the start of The Hotel Bed Wars, the competition among hotel chains to attract customers by offering better and more elaborate bedding. The case is written from the standpoint of Starwood Hotels & Resorts, which is credited with starting The Hotel... View Details
- April 2007 (Revised April 2011)
- Teaching Note
Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel (TN)
By: Dennis Campbell and Francisco de Asis Martinez-Jerez
Teaching note to 106029. View Details
- October 2006
- Teaching Note
Marriott Corporation (TN) (A) and (B) (LCA)
By: Lynn S. Paine, Thomas R. Piper, Charles Nichols and Aldo Sesia
Keywords: Accommodations Industry
- March 2006 (Revised April 2008)
- Teaching Note
GuestFirst Hotel (TN) (A) and (B)
By: Frances X. Frei and Dennis Campbell
Keywords: Accommodations Industry
- August 2005 (Revised April 2008)
- Teaching Note
GuestFirst Hotel (B): Statistics Review with Data Desk (TN)
By: Frances X. Frei
Presents an overview of the statistical analysis covered in the case discussion. View Details
- April 2004
- Teaching Note
The Arts Property and Hotel (TN)
By: Arthur I Segel
Teaching Note to (9-803-009). View Details
- July 2003
- Teaching Note
Home Depot, Inc., in the New Millennium (TN)
Teaching Note for (9-101-117). View Details
Keywords: Accommodations Industry
- December 2002 (Revised February 2003)
- Case
Wyndham International: Fostering High-Touch with High-Tech
By: Lynda M. Applegate and Gabriele Piccoli
Examines a hotel chain's attempt to use information technology to achieve market dominance and build customer loyalty during a period of global industry decline. View Details
Keywords: Entrepreneurship; Competitive Strategy; Customer Focus and Relationships; Customer Satisfaction; Technological Innovation; Information Technology; Growth and Development Strategy; Business Strategy; Accommodations Industry
Applegate, Lynda M., and Gabriele Piccoli. "Wyndham International: Fostering High-Touch with High-Tech." Harvard Business School Case 803-092, December 2002. (Revised February 2003.)
- October 2001 (Revised November 2001)
- Case
Club Med (C): The "Re-New" Plan
By: Frances X. Frei, Daniel Rethazy and Hanna Rodriguez-Farrar
Supplements the (A) and (B) cases. View Details
Keywords: Business Subsidiaries; Industry Structures; Competitive Advantage; Organizational Culture; Cost; Customer Satisfaction; Accommodations Industry; United States
Frei, Frances X., Daniel Rethazy, and Hanna Rodriguez-Farrar. Club Med (C): The "Re-New" Plan. Harvard Business School Case 602-089, October 2001. (Revised November 2001.)
- October 2000 (Revised November 2005)
- Case
Hilton HHonors Worldwide: Loyalty Wars
By: John A. Deighton and Stowe Shoemaker
Hilton Hotels regards the frequent guest program as the industry's most important marketing tool, directing marketing efforts at the heavy user. What is Hilton to do then, when a competitor ups the ante? This case illustrates the economics of frequency marketing in... View Details
Keywords: Customer Relationship Management; Decision Choices and Conditions; Brands and Branding; Competitive Strategy; Accommodations Industry
Deighton, John A., and Stowe Shoemaker. "Hilton HHonors Worldwide: Loyalty Wars." Harvard Business School Case 501-010, October 2000. (Revised November 2005.) (request a courtesy copy.)
- April 1995 (Revised June 1996)
- Case
Choice Hotels International, 1995
By: Tarun Khanna and Israel Yellen Ganot
Illustrates the various ways in which Choice Hotels, the franchiser for seven mid-market hotel chains, can realize economies of scope across its multiple products. Also provides an opportunity to discuss the benefits and limitations of various organizational forms... View Details
Keywords: Organizational Structure; Competition; Franchise Ownership; Accommodations Industry; United States
Khanna, Tarun, and Israel Yellen Ganot. "Choice Hotels International, 1995." Harvard Business School Case 795-165, April 1995. (Revised June 1996.)
- March 1981 (Revised July 1985)
- Case
Dunfey Hotels Corp.
Describes the marketing planning process adopted by the corporate headquarters of a chain of 22 diverse hotels. Raises the question of whether it is possible to standardize the planning process so that individually tailored marketing strategies are developed for each... View Details
Kopp, Robert J., and Christopher H. Lovelock. "Dunfey Hotels Corp." Harvard Business School Case 581-114, March 1981. (Revised July 1985.)
- 01 Jun 2020
- News
Check In
Mike Depatie (MBA 1983) Mike Depatie (MBA 1983) With well over 35 years in hospitality, Mike Depatie (MBA 1983) has seen every side of the business, from front-desk minutiae to sweeping real estate negotiations. Most recently CEO of the boutique group Kimpton Hotels &... View Details
- 01 Mar 2006
- News
New Zealand Adventure
It was a perfect summer day in New Zealand, and what better way to ring in the New Year than exploring protected bays, enjoying golden sand beaches, and searching for stingray by kayak in Abel Tasman National Park. This is how seventeen alumni and guests spent the... View Details
- 01 Jun 2017
- News
The Evolving HBS Campus
lectures, conferences, performances, as well as many other purposes, and will accommodate up to 1,000 guests. The building is made possible by a generous gift from Beth and Seth Klarman (MBA 1982), who took part in the ceremony. View Details
- 01 Oct 1996
- News
At HBS Workshop, New CEOs Tune Up for the Top
the sessions twice each year, and, accordingly, another session of the New CEO Workshop will take place next month, from November 7 9. In addition, Porter notes, "We want to accommodate the requests of the workshop's alumni to bring the... View Details
Keywords: Jon Prestage
Frank W. Woolworth
Woolworth’s stores eventually raised their price limits as they accommodated increasingly diverse goods. Through both domestic and international expansion efforts, his stores came to number about 1,250 by the time of Woolworth’s death,... View Details
Keywords: Retail