Publications

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March 2010
Article

I'll Have the Ice Cream Soon and the Vegetables Later: A Study of Online Grocery Purchases and Order Lead Time

By: Katherine L. Milkman, Todd Rogers and Max Bazerman

How do decisions made for tomorrow or two days in the future differ from decisions made for several days in the future? We use data from an online grocer to address this question. In general, we find that as the delay between order completion and delivery increases,... View Details

Keywords: Time Management; Service Delivery; Internet and the Web; Decisions; Customers; Retail Industry

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07 Mar 2007
Research & Ideas

How Do You Value a “Free” Customer?

However, without buyers, the firm would have no sellers and vice versa. This kind of situation, which is called a two-sided market, is common in many industries such as real estate and employment services. A traditional model of CLV will... View Details

Keywords: by Sarah Jane Gilbert; Web Services

25 Apr 2014
News

Piloting new career horizons for women in aviation

Jeanette Eaton (PMD 72, 1997) is helping a new generation of women take flight. As an executive for Global Business, Commercial Systems, and Services at Sikorsky Aircraft Corporation in Connecticut, she advocates for youth, especially... View Details

01 Dec 2000
News

WSA Conference Set for January

dreams for tomorrow. Scheduled panel discussions will focus on industry issues, work/life balance, and career advancement. Attendees will be listed in a directory of conference participants to facilitate communications after the... View Details

01 Dec 1997
News

1997 Placement Data Reflect January Cohort's Success

practice interview program - for the September cohorts. Other new services include: Web-based self-assessment tools (also available on the HBS Alumni Web site), based on HBS research adopted by at least... View Details

Web

Hacking AI with HBS IT | Information Technology

management, data, and applications. To bring those ideas to life, staff could use multiple HBS-supported tools, including ChatGPT, Harvard’s AI Sandbox, Microsoft Copilot for M365, and Amazon’s Party Rock. This year, HBS IT partnered with Amazon View Details

01 Apr 2000
News

HBS Alumni Association Board of Directors: President's Report

This year's committees are Club Relations, chaired by Amelie Vecchione (MBA '84); Online Services for Alumni, chaired by Michael V. Jennings (MBA '68); and Continuing Education for Alumni, chaired by Susan Luick Good (MBA '71). Each... View Details

Keywords: Edmund A. Hajim (MBA '64)

Web

2.3.10 Use of the Harvard Name | MBA

2.3.10 Use of the Harvard Name 2.3 Community Standards of Conduct The use of the name Harvard, or of any of the schools within the University, in web site identifications, e-mail addresses, and Internet addresses requires advance... View Details

February 1996 (Revised February 1997)
Case

America Online, Inc.

By: Amy P. Hutton and Krishna G. Palepu

America Online's (AOL) stock price has soared nearly 2,000% since its IPO. However, there is considerable disagreement among analysts regarding the future prospects of AOL. Although many analysts are bullish on the stock, short sellers have sold around 7 million... View Details

Keywords: Cost Accounting; Analysis; Stocks; Decision Choices and Conditions; Financial Statements; Business Strategy; Web Services Industry

February 2010 (Revised December 2010)
Case

Google Inc. (Abridged)

By: Benjamin Edelman and Thomas R. Eisenmann

Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats it poses to Yahoo, Microsoft, and others. Asks what Google should do next. One... View Details

Keywords: Business Model; Corporate Entrepreneurship; Corporate Governance; Organizational Culture; Organizational Structure; Competitive Strategy; Search Technology; Web Services Industry

January 2010 (Revised February 2012)
Case

Meetup

By: Mikolaj Jan Piskorski and David Chen

Meetup, an on-line company providing means of arranging face-to-face meetings, is deciding between two options of increasing its revenue by investing to: (i) increase new sign ups, (ii) improve the engagement of existing users. View Details

Keywords: Business Growth and Maturation; Decision Choices and Conditions; Business Strategy; Web Services Industry

April 2002 (Revised April 2002)
Teaching Note

A Note on Organizational Design at Yahoo! TN

By: Alan D. MacCormack

Teaching Note for (9-602-112). Includes color exhibits. View Details

Keywords: Organizational Design; Web Services Industry

August 2001
Teaching Note

CMGI: Organizational and Market Innovation TN

By: G. Felda Hardymon, Josh Lerner and Ann Leamon

Teaching Note for (9-200-064). View Details

Keywords: Web Services Industry

June 2001
Case

Amazon.com in the Year 2001: The Question of Going Concern

By: Krishna G. Palepu and Jeremy Cott

Supplements Amazon.com in the Year 2000. View Details

Keywords: Web Services Industry

April 2001
Teaching Note

Monster.com TN

By: Jeffrey F. Rayport, Dickson Louie and William A. Sahlman

Teaching Note for (9-801-145). For book only - not listed on case. View Details

Keywords: Web Services Industry

March 2001
Teaching Note

Reporting Income for Dot-coms TN

By: Paul M. Healy

Teaching Note for (9-101-013). View Details

Keywords: Web Services Industry

December 2000
Background Note

Online Portals

By: Thomas R. Eisenmann and Sanjay Pothen

Describes the online portal business model. Analyzes the model, focusing on the tactics used to acquire new users, turn new users into repeat visitors, and monetize user traffic. Explains portals' revenue and cost drivers and their implications for pursuing aggressive... View Details

Keywords: Business Model; Web Services Industry

January 2000
Case

greatEntertaining.com

By: Myra M. Hart and Nicole Tempest

GreatEntertaining.com is the result of years of planning, testing, and adapting the concept before committing to launch the business. Focus, value creation, and productive partnerships are key issues. View Details

Keywords: Business Startups; Strategic Planning; Partners and Partnerships; Adaptation; Value Creation; Web Services Industry

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November 1999 (Revised October 2009)
Case

Virtualis Systems (A)

By: Jay O. Light and Michael J. Roberts

Describes a second-year MBA's attempts to make money for a fledgling Web-hosting business. As the case ends, he must both sort out the company's business model and financing needs, as well as select from an array of financing and acquisition alternatives. View Details

Keywords: Mergers and Acquisitions; Business Model; Business Startups; Financial Strategy; Financing and Loans; Web Services Industry