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Show Results For
- All HBS Web
(4,198)
- People (8)
- News (611)
- Research (3,138)
- Events (19)
- Multimedia (14)
- Faculty Publications (2,077)
- 15 May 2019
- Research Event
The Unconventional Capitalism That Shapes Business History
natural color of American food became standardized through the use of dyes and adroit consumer marketing. The natural color of food became a fake color; and the fake became real as people came to expect it to be a “natural” color.... View Details
- August 2005 (Revised March 2007)
- Case
Leitax (A)
By: Noel H. Watson, Rogelio Oliva and Laura Winig
Leitax, a young digital camera manufacturer selling its cameras mainly through retailers, experienced poor matching of inventory availability with demand for new and existing products in 2002. Describes the implementation and details of a consensus forecasting... View Details
Keywords: Demand and Consumers; Supply Chain Management; Forecasting and Prediction; Supply and Industry; Manufacturing Industry; Retail Industry
Watson, Noel H., Rogelio Oliva, and Laura Winig. "Leitax (A)." Harvard Business School Case 606-002, August 2005. (Revised March 2007.)
- 01 Feb 1998
- News
Short Takes
designing and selling new products. "Marketers have to understand that consumers have a lot to deal with when they bring a new technology into the home," she notes. "In this world of 'relationship marketing,' why can't View Details
Keywords: Judith A. Ross
- January 1998 (Revised March 2000)
- Case
Reading Rehabilitation Hospital: Implementing Patient-Focused Care
Reading Rehab Hospital has experimented with a popular new concept in health care--patient-focused care--intended to increase quality and reduce costs by organizing care delivery around particular diagnoses or "service lines," rather than around the functions or... View Details
Keywords: Demand and Consumers; Production; Service Operations; Health Care and Treatment; Health Industry
Gittell, Jody H., and Mason Brown. "Reading Rehabilitation Hospital: Implementing Patient-Focused Care." Harvard Business School Case 898-172, January 1998. (Revised March 2000.)
- 02 Jan 2008
- Research & Ideas
Most Popular Stories 2007
built-in advantages. Sharpening Your Skills: Negotiation A collection of Working Knowledge stories offering tips and insights for improving your negotiation skills. Understanding the 'Want' vs. 'Should' Decision Pizza or salad? Consumers... View Details
Keywords: by Sean Silverthorne
- 09 Apr 2024
- Blog Post
IFC India: JSW Steel
in India: while some decarbonization technologies exist for steel production, most are prohibitively expensive relative to the current market prices for steel, and green steel has small demand, especially in Asia. Since the Government of... View Details
- 01 Apr 1998
- News
Student Conferences Inspire Campus Dialogue
African-American consumer market. Three HBS alumni were also honored with AASU awards: E. Stanley O'Neal (MBA '78), who received the Professional Achievement Award; Deborah C. Wright (MBA/JD '84), who received the Civic Commitment Award;... View Details
- 01 Dec 2015
- News
Case Study: Bionic Banking
need to be part of a larger, established wealth management firm. If you go the consumer route, you will need deep marketing pockets. If you go the advisor route, you need to realize that you already have... View Details
- 01 Mar 2018
- News
Case Study: On the Record
in revenue—as much as 18 percent of all physical music sales. Consumers covet vinyl as a piece of tangible art in a digital age, but for the indie bands selling those records, it’s not about nostalgia, says Caren Kelleher (MBA 2010). “For... View Details
Keywords: April White
- 28 May 2019
- News
Case Study: Building the Base
misjudged the results of the presidential election. A media junkie as far back as his middle school years and more recently at Nickelodeon’s strategy department, Patel realized he (like many others) had been consuming media that only... View Details
- 17 Oct 2016
- HBS Case
Business Solutions That Help Cut Food Waste
As much as 40 percent of food grown in the United States for human consumption is wasted. Source: Eivaisla After decades of wasteful food practices, where perfectly good food is discarded even as poverty keeps many families hungry, solutions are starting to come... View Details
- May 2016 (Revised November 2018)
- Supplement
Moleskine (B)
By: Ryan Raffaelli, Raffaella Sadun and Kathy Qu
This case discusses the decisions and outcomes of CEO Arrigo Berni and founder Maria Sebregondi that the Moleskine (A) case laid out. View Details
Keywords: Creative Industries; Brand Building; Digital Innovation; Digital Services And Strategy; Process Improvement; Organization Change And Adaptation; Culture; Identity Construction; Growth and Development Strategy; Leadership; Organizational Change and Adaptation; Technological Innovation; Creativity; Brands and Branding; Consumer Products Industry
Raffaelli, Ryan, Raffaella Sadun, and Kathy Qu. "Moleskine (B)." Harvard Business School Supplement 716-464, May 2016. (Revised November 2018.)
- Fast Answer
Africa: research, news, analysis
Where can I find country, company, industry/market, and news about Africa? Industry and market research Passport Useful for: consumer-related industry reports across a variety of geographies/countries. To begin, enter industry... View Details
- April 2011
- Teaching Note
Porcini's Pronto: "Great Italian cuisine without the wait!" (Brief Case)
By: James L. Heskett and Richard Luecke
Teaching Note to 4277. View Details
- 01 Mar 2016
- News
Case Study: Paper Chase
big byproduct is using this introductory effort to cross-sell consumer use of the product. How many times have we used something at work that we incorporate into our personal lives? Plenty! —Gary Ambrosino (MBA 1988) You may want to View Details
- 08 Mar 2017
- Op-Ed
Op-Ed: Can the Proposed American Health Care Act Improve on 'Obamacare'?
have created larger roles for consumers in the health care marketplace. Obamacare opened up a mass market of coverage sold directly to individuals. This was arguably the largest driver of a View Details
- 17 Apr 2007
- First Look
First Look: April 17, 2007
transforming locally engaged citizens into viewers consuming programming from distant sources. In response to such concerns, many regulatory agencies, including the Federal Communication Commission in the United States, curtail the... View Details
Keywords: Martha Lagace
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
patients' compliance, and 32 percent agreeing that it made patients less confident in their doctors' judgment. Q: Marketing pharmaceutical products directly to consumers is often referred to as patient or... View Details
Keywords: by Manda Salls
- 08 Mar 2012
- Research & Ideas
Unplugged: What Happened to the Smart Grid?
positions of the various players in the smart grid market—infrastructure builders, software suppliers, network providers, utilities, system operators—in an effort to figure out who might benefit. "It's interesting to get some type of understanding about a... View Details
- 20 Oct 2009
- First Look
First Look: October 20
the foreign market. Specifically, a shift to arm's length transfer pricing erodes domestic consumer surplus by making the gray market less competitive domestically, which in turn may offset any domestic... View Details
Keywords: Martha Lagace