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      • January 2000 (Revised October 2000)
      • Case

      Staples: A Year in the Life of a Start-Up

      By: Myra M. Hart
      The case provides information on the development of the office superstore concept, building partnerships, creating the business plan, and recruiting a management team. Focuses on the detailed level of decision making required to transform an idea into a viable... View Details
      Keywords: Business Startups; Partners and Partnerships; Business Strategy; Recruitment; Management Teams; Integration; Information Technology; Entrepreneurship; Business Plan; Decision Making
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      Hart, Myra M. "Staples: A Year in the Life of a Start-Up." Harvard Business School Case 800-241, January 2000. (Revised October 2000.)
      • January 2000 (Revised June 2000)
      • Case

      Alloy.com: Marketing to Generation Y

      By: John A. Deighton and Gil McWilliams
      A profitable dot com company? Alloy.com retails clothing to teens by catalog. Alloy uses a Web site to convert prospects and build community. The result is a business with the economics of a direct marketer and the market capitalization of an Internet start-up. The... View Details
      Keywords: Marketing Strategy; Internet and the Web; Business and Community Relations; Partners and Partnerships; Customer Relationship Management; Decision Choices and Conditions; Business Startups; Information Technology Industry; Consumer Products Industry
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      Deighton, John A., and Gil McWilliams. "Alloy.com: Marketing to Generation Y." Harvard Business School Case 500-048, January 2000. (Revised June 2000.) (request a courtesy copy.)
      • 2001
      • Article

      From Guilford to Creative Synergy: Opening the Black Box of Team Level Creativity

      By: T. R. Kurtzberg and T. M. Amabile
      Previous research, from Guilford's founding tradition to more modern research on individual creativity and general group processes, falls short of adequately describing team-level creativity. Alhough researchers have addressed brainstorming in groups with mixed... View Details
      Keywords: Creativity; Groups and Teams; Theory; Research; Organizational Culture
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      Kurtzberg, T. R., and T. M. Amabile. "From Guilford to Creative Synergy: Opening the Black Box of Team Level Creativity." Special Issue on Commemorating Guilford's 1950 Presidential Address Creativity Research Journal 13, nos. 3/4 (2001).
      • 2000
      • Article

      Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution

      By: Brian Trelstad
      The Georgia Regional Transportation Authority (GRTA), a new regional planning institution, is a governor-appointed body of 15 regional leaders with broad authority over land use and transportation planning throughout the state. Created in the summer of 1999, GRTA... View Details
      Keywords: Transportation; Planning; Business and Community Relations; Georgia (state, US); Atlanta
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      Trelstad, Brian. "Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution." Berkeley Planning Journal 14 (2000): 23–45.
      • 2000
      • Chapter

      Relationship Marketing and Key Account Management

      By: Joseph P. Cannon and N. Narayandas
      Keywords: Customer Relationship Management
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      Cannon, Joseph P., and N. Narayandas. "Relationship Marketing and Key Account Management." In Conceptual Foundations in Relationship Marketing, edited by Jagdish N. Sheth and Atul Parvatiyar, 407–430. Thousand Oaks, CA: Sage Publications, 2000.
      • 2000
      • Article

      Strategic Partnering

      By: James E. Austin
      Keywords: Strategy; Partners and Partnerships
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      Austin, James E. "Strategic Partnering." Strategic Partnering. Executive Update (2000).
      • January 2000
      • Supplement

      Taran Swan at Nickelodeon Latin America (Video)

      By: Linda A. Hill and Kristin Doughty
      Taran Swan talks with HBS students about the events covered in the case. She discusses her definition of a leader, how she built the team, leaving Miami, and her relationship with headquarters management. View Details
      Keywords: Business Headquarters; Leadership; Management Teams; Relationships; Situation or Environment; Latin America; Miami
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      Hill, Linda A., and Kristin Doughty. "Taran Swan at Nickelodeon Latin America (Video)." Harvard Business School Video Supplement 400-505, January 2000.
      • December 1999 (Revised April 2001)
      • Case

      Avon Products China (A)

      By: Lynn S. Paine and Jennifer Gui
      In April 1998, when the Chinese central government bans all forms of direct selling in China in April 1998, executives at Avon China must decide how to respond. The first direct sales company to enter China after its opening to outsiders, Avon sparked widespread... View Details
      Keywords: Crisis Management; Sales; Trade; Business and Government Relations; Government and Politics; Market Participation; China
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      Paine, Lynn S., and Jennifer Gui. "Avon Products China (A)." Harvard Business School Case 300-053, December 1999. (Revised April 2001.)
      • December 1999 (Revised August 2001)
      • Case

      Millennium Pharmaceuticals, Inc. (A)

      By: Stefan H. Thomke and Ashok Nimgade
      Focuses on Millennium's strategy to grow and revolutionize drug development through the use of new technologies such as genomics. Describes how Millennium Pharmaceuticals--a fast-growing biotechnology firm in Cambridge, MA--has used strategic alliances to finance the... View Details
      Keywords: Cost Management; Financing and Loans; Medical Specialties; Retention; Growth and Development Strategy; Time Management; Product Development; Problems and Challenges; Alliances; Technology; Biotechnology Industry; Pharmaceutical Industry; Cambridge
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      Thomke, Stefan H., and Ashok Nimgade. "Millennium Pharmaceuticals, Inc. (A)." Harvard Business School Case 600-038, December 1999. (Revised August 2001.)
      • December 1999 (Revised January 2000)
      • Case

      Agrochemicals at Ciba-Geigy AG (B)

      By: Michael L. Tushman, Wendy Smith and Daniel Radov
      Focuses on Pierre Urech's efforts to change the division structure at Ciba-Geigy to facilitate the marketing of the new product. Details the relationships Urech cultivates and the strategy he pursues as "product champion." Also describes the restructuring of the... View Details
      Keywords: Change Management; Innovation Strategy; Innovation and Management; Leadership Development; Leadership Style; Research and Development; Marketing Strategy; Goods and Commodities; Product Development; Pharmaceutical Industry; Switzerland
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      Tushman, Michael L., Wendy Smith, and Daniel Radov. "Agrochemicals at Ciba-Geigy AG (B)." Harvard Business School Case 400-023, December 1999. (Revised January 2000.)
      • December 1999 (Revised August 2000)
      • Case

      Prime Designs

      By: Paul W. Marshall
      A student takes the role of the father who is the CEO of a family business. A non-family manager has asked for a meeting. Agenda topics are: your son's latest proposal and managers' desire to own equity. View Details
      Keywords: Labor and Management Relations; Family Ownership; Employee Stock Ownership Plan
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      Marshall, Paul W. "Prime Designs." Harvard Business School Case 800-198, December 1999. (Revised August 2000.)
      • December 1999 (Revised July 2000)
      • Case

      Cimetrics Technology (B): Russian Perspectives

      By: Lynn S. Paine
      Presents the perspectives of two Russian software developers working for Cimetrics in Moscow. A central issue from the Russian perspective is whether a more structured and formal arrangement is needed for managing the Russian team. View Details
      Keywords: Business Model; Applications and Software; Business or Company Management; Corporate Entrepreneurship; Human Resources; Cross-Cultural and Cross-Border Issues; Labor and Management Relations; Product Development; Performance Evaluation; Information Technology Industry; Russia; Canada; United States
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      Paine, Lynn S. "Cimetrics Technology (B): Russian Perspectives." Harvard Business School Case 300-055, December 1999. (Revised July 2000.)
      • December 1999
      • Article

      Changes in the Work Environment for Creativity during Downsizing

      By: T. M. Amabile and Regina Conti
      This study examined the work environment for creativity at a large high-technology firm before, during, and after a major downsizing. Creativity and most creativity-supporting aspects of the perceived work environment declined significantly during the downsizing but... View Details
      Keywords: Organizational Culture; Situation or Environment; Creativity; Resignation and Termination; Employees; Business or Company Management; Motivation and Incentives; Management Practices and Processes; Crisis Management; Groups and Teams; Communication; Announcements; Interpersonal Communication
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      Amabile, T. M., and Regina Conti. "Changes in the Work Environment for Creativity during Downsizing." Academy of Management Journal 42, no. 6 (December 1999): 630–640.
      • December 1999
      • Case

      Lees Supermarkets: Customer Loyalty Programs

      By: David E. Bell, Rajiv Lal and Ann Leamon
      Keywords: Customer Focus and Relationships; Marketing Strategy; Food and Beverage Industry
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      Bell, David E., Rajiv Lal, and Ann Leamon. "Lees Supermarkets: Customer Loyalty Programs." Harvard Business School Case 500-038, December 1999.
      • December 1999
      • Article

      Psychological Safety and Learning Behavior in Work Teams

      By: A. Edmondson
      Keywords: Learning; Behavior; Groups and Teams; Health
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      Edmondson, A. "Psychological Safety and Learning Behavior in Work Teams." Administrative Science Quarterly 44, no. 4 (December 1999): 350–383. (Outstanding Publication in Organizational Behavior, 2000 by the Academy of Management.)
      • December 1999
      • Article

      The Negotiation Matching Process: Relationships and Partner Selection

      By: A. E. Tenbrunsel, K. A. Wade-Benzoni, K. A. Moag and M. H. Bazerman
      Keywords: Negotiation; Relationships; Partners and Partnerships
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      Tenbrunsel, A. E., K. A. Wade-Benzoni, K. A. Moag, and M. H. Bazerman. "The Negotiation Matching Process: Relationships and Partner Selection." Organizational Behavior and Human Decision Processes 80, no. 3 (December 1999).
      • November 1999 (Revised February 2000)
      • Case

      Granny's Goodies, Inc.

      By: Das Narayandas and Katherine B. Korman
      The young entrepreneurs of Granny's Goodies, Inc., a corporate gift package specialist, face the challenge of finding ways to create consistent revenue streams and reduce sales costs. Outside of a few long-term contracts, the two founders have had to work very hard for... View Details
      Keywords: Budgets and Budgeting; Customer Relationship Management; Entrepreneurship; Cost Management; Marketing Strategy; Product Design; Problems and Challenges; Sales; Segmentation; Service Industry
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      Narayandas, Das, and Katherine B. Korman. "Granny's Goodies, Inc." Harvard Business School Case 500-049, November 1999. (Revised February 2000.)
      • November 1999 (Revised June 2000)
      • Case

      FairMarket: Managing Business Development

      By: William A. Sahlman, Michael J. Roberts and Cathy Taylor
      Describes the evolution of FairMarket, a provider of turnkey auction services to community and merchant Web sites. Describes several deals that the CEO must negotiate, requiring a view of the company's valuation. View Details
      Keywords: Partners and Partnerships; Internet and the Web; Valuation; Negotiation Deal; Auctions; Growth and Development Strategy; Web Services Industry
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      Sahlman, William A., Michael J. Roberts, and Cathy Taylor. "FairMarket: Managing Business Development." Harvard Business School Case 800-212, November 1999. (Revised June 2000.)
      • November 1999
      • Case

      IBM Ireland: Reinventing Education Crosses the Atlantic

      By: Rosabeth M. Kanter and John R. R Scannell
      IBM has just launched an innovation partnership with the Irish Ministry of Education to bring information technology to Irish schools. Wired for Learning was developed in the United States; how well will it be applied in Ireland? View Details
      Keywords: Technological Innovation; Partners and Partnerships; Innovation Strategy; Education; Technology Adoption; Government and Politics; Technology Industry; Education Industry; United States; Republic of Ireland
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      Kanter, Rosabeth M., and John R. R Scannell. "IBM Ireland: Reinventing Education Crosses the Atlantic." Harvard Business School Case 300-034, November 1999.
      • November 1999 (Revised December 1999)
      • Case

      U.S. Government and Food Safety, The

      By: Ray A. Goldberg, Carin-Isabel Knoop and Hal Hogan
      Keywords: Business and Government Relations; Food; Safety; Food and Beverage Industry; Agriculture and Agribusiness Industry; United States
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      Goldberg, Ray A., Carin-Isabel Knoop, and Hal Hogan. "U.S. Government and Food Safety, The." Harvard Business School Case 900-014, November 1999. (Revised December 1999.)
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