Diversified Production Technologies - Publications - Faculty & Research

03 Mar 2003
Research & Ideas

The Basics of Consumer Marketing in Asia

Consumer product makers looking to sell in Asia cannot expect the relative homogeneity they find in the U.S. or European countries, according to the panelists at the "Consumer Marketing in Asia" panel at the HBS Asia Business... View Details

Keywords: by Julie Jette

Web

Digital Operations - Course Catalog

Career Focus: Designed for students aspiring to leadership roles at the intersection of technology and operations, the course is relevant for careers in operations, consulting, product management,... View Details

31 Jan 2017
First Look

First Look at New Research: January 31, 2017

of foreign born expertise and show that technology areas where immigrant inventors were prevalent between 1880 and 1940 experienced more patenting and citations between 1940 and 2000. We also show that immigrant inventors were more View Details

Keywords: Carmen Nobel

Profile

Allen Yang

PepsiCo's foodservice division, and became a product engineer at a start-up, Yipit, an online aggregator of daily deal services, such as Groupon and LivingSocial. "Being accepted to HBS gave me the courage to try new things,"... View Details

Keywords: CPG; Tech; Financial Services

Profile

Pasha Nahass

like we were solving a riddle or a puzzle,” he says. “We created tangible products others could see and use.” In a combined undergraduate/graduate program, Pasha specialized in human computer interaction—“a cool combination of View Details

Keywords: Tech

June 2019 (Revised September 2024)
Case

Parrot: Navigating the Nascent Drone Industry

By: Rory M. McDonald, Emilie Billaud and Vincent Dessain

In 2018, Henri Seydoux, CEO and Founder of Parrot, believed that his company was at an inflection point in its history. Parrot had been a European leader in consumer electronics since the 1990s, first developing Bluetooth kits for cars before moving on to electronic... View Details

Keywords: Forecasting and Prediction; Disruption; Entrepreneurship; Corporate Strategy; Technological Innovation; Leading Change; Competitive Advantage; Information Technology; Competitive Strategy; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Europe; France; Paris

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Courses by Title - Course Catalog

Maria Roche Fall 2025 Q1 1.5 Innovating in Health Care General Management, Technology & Operations Management Regina Herzlinger , Ben Creo Fall 2025 Q1 1.5 Innovation and Renovation: Optimizing Product Line... View Details

February 2007 (Revised September 2008)
Case

CMM versus Agile: Methodology Wars in Software Development

A CIO decides whether to adopt the "Capability Maturity Model" (CMM) within her IT department. The decision is proving surprisingly controversial; some of her best developers prefer adopting an "agile" methodological approach instead. Compares and contrasts the CMM and... View Details

Keywords: Innovation and Management; Management Analysis, Tools, and Techniques; Product Development; Business Processes; Information Technology; Applications and Software

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21 Jun 2014
News

Consumer Robotics Is Finally Ready For Prime Time

Keywords: robotics; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing

April 2021
Case

Distinct Software

By: Das Narayandas, Arijit Sengupta and Jonathan Wray

Distinct Software (disguised name), a global enterprise software company, is at an important point in its growth trajectory where the luster of its mantra of “grow and win at any cost” has dimmed with increasing competition and margin pressures. To help navigate its... View Details

Keywords: Artificial Intelligence; Marketing; Sales; Performance Productivity; Technological Innovation; AI and Machine Learning

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30 Dec 2015
News

SimpliSafe’s Success Awakens Sleeping Giant

Keywords: technology-based security business; alarm systems; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing

20 Mar 2025
Blog Post

IFC India 2025: Illuminating India’s Solar Future: Reflections on Tata Solar Manufacturing Plant Visit

Professor Vikram Gandhi’s Immersive Field Course (IFC) “Development while Decarbonizing: India’s Path to Net-Zero" delved into the critical aspect of decarbonization and sustainability goals amid India's rapid development. The course presented an opportunity for... View Details

Profile

Taylor Wiegele

worked at Clorox where he collaborated with designers on packaging development and retail displays. "I really loved how you could manipulate materials and turn them into beautiful things you would want to buy," Taylor says. "I had to save money for the... View Details

Keywords: Manufacturing/Energy; CPG; Tech

Profile

Evelyne White

markets. The question for us is about next steps: Do we go deep in small and medium-sized markets where we know our product works well? Or go wide and try to cover more territory quickly, including the biggest major cities?" Answers:... View Details

Keywords: Technology; Technology

01 Jun 2024
News

Case Study: Ready for an Upgrade

Illustration by Alvaro Dominguez The Los Angeles–based startup Stell was borne of a pain point almost as old as recorded history itself: paperwork. One of Stell’s cofounders, Malory McLemore (MBA 2022), had landed a job as an engineer at Airbus after earning a... View Details

Keywords: Jen McFarland Flint; Computer Systems Design and Related Services; Professional Services

17 Mar 2022
Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

CEO Corie Barry, who says that making money is the company’s business imperative, not its purpose. Barry explains how the company manages to balance pursuing its mission of enriching people’s lives through technology while also focusing... View Details

Keywords: by Ranjay Gulati

01 Mar 2014
News

The Solution to the Global Food Crisis Just Might Come from Nigeria

system of multinational megafarms won't be enough—the hope for the future lies not in mass production, but in production by the masses. And that's where Nigeria comes in. With only 40 percent of its arable land currently used by farmers,... View Details

Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Crop Production; Crop Production; Crop Production; Crop Production; Crop Production

01 Dec 2018
News

Ready, Set, Launch

Launching Technology Ventures explore an alternative path, one designed to sidestep many of the missteps: the lean startup methodology. The idea is to launch as quickly as possible with a minimum viable View Details

01 Apr 1997
News

Manager's Notebook

technologically advanced product money can buy, right? Not necessarily, says Associate Professor Clayton M. Christensen. Sometimes a cutting-edge item is more than people need or want. "When does the... View Details

Keywords: Judith Ross