Customer Focused Organization - Publications - Faculty & Research

May 1999 (Revised March 2001)
Case

Marshall Industries

Confounding predictions that the Internet would "disintermediate" commerce, making "middle man" companies all but obsolete, Marshall Industries, a leading electronics distributor, used the Internet and digital technologies to reinvent itself. Marshall continued to sell... View Details

Keywords: Organizational Change and Adaptation; Digital Platforms; Internet and the Web; Supply Chain; Emerging Markets; Customer Focus and Relationships; Distribution Industry; Electronics Industry

Citation

Educators

Purchase

Web

In-Office, Remote, or Hybrid: Strategies for Success - Recruiting

stay energized and effective. Mirror the rhythms of your in-office days: take short breaks, block time for focused work, and build in physical activity. Simple habits like standing during meetings or taking a walk during phone calls can... View Details

27 Sep 2004
Research & Ideas

IBM Finds Profit in Diversity

company's Small and Medium-Sized Business Sales and Marketing organization from $10 million in 1998 to hundreds of millions of dollars in 2003. Another result of the task forces' work has been to create executive partner programs... View Details

Keywords: by David A. Thomas

10 Oct 2007
First Look

First Look: First Look: October 10

spending associated with the redemption of such a coupon is focused on "marginal" grocery items, or grocery items that a customer does not typically buy. Download the paper:... View Details

Keywords: Martha Lagace

07 Mar 2024
Blog Post

IFC India: Green-tech Entrepreneurship in India

contexts. This means that Log9 has a unique and well-differentiated CVP to offer OEMs as it seeks to gain new customers and grow. Go-To-Market: One striking revelation was Log 9's strategy for targeting a commercial View Details

01 Sep 2005
News

Ideas: Books

executives from the aerospace and defense industries, Fortune 500 presidents, general managers in the Boston area, and heads of nonbusiness organizations about their decision-making. Based on his interviews, Roberto concludes that leaders... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

15 Mar 2022
News

History’s Future

Courtesy Amr AlMadani Millennia ago, the AlUla region in northwestern Saudi Arabia was a thriving commercial and cultural center, a stop on the trade routes that connected the spices, silks, and other luxuries of Arabia and the East to the View Details

Keywords: Museums, Historical Sites, and Similar Institutions; Arts, Entertainment

13 Mar 2018
First Look

March 13, 2018

West: Origins, Evolution and Resilience The United States in Contemporary Perspectives: Evolving Forms, Strategy, and Performance By: Collis, David J., Bharat Anand, and J. Yo-Jud Cheng Abstract—In spite of surging interest in the business group View Details

Keywords: Sean Silverthorne

01 Sep 2008
News

Faculty Books

their experience that they tell their stories to others, persuade them to try a product, and provide constructive criticism and new product ideas. Employee-owners are so enthusiastic about their organization that they infect View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Real Estate

9 AM – 10 AM EDT, 21 Aug 2019
HBS Online

HBS Online Disruptive Strategy

Make innovation a reality with strategies from two-time World's Most Innovative Business Thinker, Clayton Christensen. Program Dates: August 21, 2019 - October 02, 2019 View Details

08 Oct 2015
Blog Post

Why We Recruit: DaVita Healthcare Partners, Inc.

largest operator of medical groups and physician networks, provides integrated care management as an operating division of DaVita HealthCare Partners, focusing on delivering outstanding healthcare across a broad range of services. How... View Details

Keywords: Health Care

19 Oct 2012
Research & Ideas

Digital Technology’s Profound Game Change for Marketers

technology's impact on their business, the entire customer experience, and leading innovation within their enterprises, not simply following a course set by their IT department. "Madison Avenue meets MIT" and "Revenge of... View Details

Keywords: by Jeffrey Bussgang; Advertising; Technology

01 Oct 2021
Blog Post

Alumni Spotlight: Career Advice from Alums Working in Climate

is a real need for MBAs to fill key business roles, even at the smaller startups where I was focusing my search. Sometimes, the roles were already well-defined, like Business Operations or Corporate Strategy, but other times, I was able... View Details

Keywords: Energy / Cleantech

25 Aug 2014
News

Gerald Chertavian, MBA 1992

outlined his vision for building an organization that would offer disadvantaged youth a year of training and then place them in meaningful jobs with partnering corporations. As a student at HBS, Chertavian continued to pursue his interest... View Details

Keywords: Susan Young

01 Apr 2002
News

Student Conferences Spark Discussion, Promote Interaction

Beginning in late January, the School's student clubs host a series of annual conferences that explore a wide variety of specialized business issues. Organized and staffed by hundreds of hardworking HBS student volunteers, the conferences... View Details

Keywords: H Naylor Fitzhugh; Colleges, Universities, and Professional Schools; Educational Services

15 Jun 2021
News

Case Study: Inside Story

backing from Bling Capital, DCM, and Precursor Ventures. Saga grew its initial customer base during the pandemic as families searched for ways to stay connected across the distance, Lin says. Through the app, a user can share weekly... View Details

Keywords: Jen McFarland Flint; Motion Picture and Sound Recording Industries; Information

Blog

Inside the Learning: How Faculty Prepare for Class

instructors who specialize in digital communication, meeting management, crisis communication, or levity (a particularly context-specific skill) to address the participants' context-specific needs. HOW DO YOU ORGANIZE A PROGRAM—OR EVEN A... View Details

Blog

Emerging from the Pandemic: Insights from South Asia and ASEAN

While HBS delivers the majority of its Executive Education programs in Boston, we conduct research and deliver global leadership programs to serve the needs of executives from all over the world. In her role as regional director of client development, Rukmani Bagai... View Details

Web

Managing Service Operations - Course Catalog

depends upon it. Yet, service organizations are often designed and managed in a way that prevents us from realizing our potential. Service organizations are complex and diverse, and they continue to grow in... View Details

30 Nov 2018
What Do You Think?

What’s the Best Administrative Approach to Climate Change?

Summing Up: Should a 'Montreal Protocol' for Administering Global Warming Be Pursued? Climate change and how to manage it is a daunting subject. Nevertheless, several readers of this month’s column were willing to venture a model or two for administering a system... View Details

Keywords: by James Heskett; Energy

Publications