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Show Results For
- All HBS Web
(9,543)
- People (41)
- News (3,238)
- Research (4,064)
- Events (39)
- Multimedia (158)
- Faculty Publications (2,836)
- 11 Dec 2023
- Blog Post
Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy
provides, but also opened my way of thinking to see all the different types of career paths that there might be.” HBS also added to the rich fabric of relationships Leahy has built over the years that have helped her continue to learn and grow. “At HBS I built lifelong... View Details
- 28 Jan 2020
- Book
Advanced Leadership Requires More Than Outside-The-Box Thinking
he was crazy to risk his reputation on something so novel. But he told himself, “It’s not about me.” It’s about the mission and the people and communities to be served. So he took the risk and is now getting ready to scale his model,... View Details
Keywords: by Sean Silverthorne
- 28 Jun 2021
- Blog Post
7 Things HBS Taught Me the Last 2 Years
me for the rest of my life. I hope this inspires others looking to get a similar transformational experience know that you can do it too! While these takeaways aren’t unique, this is my perspective. #1 You can build a community online.... View Details
- 07 Sep 2021
- News
New HBS Fund Chairs Take the Helm
world’s largest producers of wallboard for the construction industry. Both are active on boards and in their community and are particularly interested in issues related to education, arts and culture, and View Details
- Research Summary
Using IT to Leverage Human Resources in Services
Discussion of the Internet and IT to date concentrates on how they will replace, rather than support, human service providers. While this approach is appropriate for a few firms, it is inadequate for many. The Internet and other information technology... View Details
- Article
Beyond the Target Customer: Social Effects in CRM Campaigns
By: Eva Ascarza, Peter Ebbes, Oded Netzer and Matthew Danielson
Customer relationship management (CRM) campaigns have traditionally focused on maximizing the profitability of the targeted customers. The authors demonstrate that in business settings characterized by network externalities, a CRM campaign that is aimed at changing the... View Details
Keywords: Social Effects; Field Experiment; Mobile; Customer Relationship Management; Network Effects; Consumer Behavior
Ascarza, Eva, Peter Ebbes, Oded Netzer, and Matthew Danielson. "Beyond the Target Customer: Social Effects in CRM Campaigns." Journal of Marketing Research (JMR) 54, no. 3 (June 2017): 347–363.
- 07 Aug 2012
- First Look
First Look: August 7
Communicating Frames in Negotiation Authors:Kathleen L. McGinn and Markus Noth Publication:." In The Oxford Handbook of Economic Conflict Resolution, edited by Gary E. Bolton and Rachel T.A. Croson. Oxford University Press,... View Details
Keywords: Sean Silverthorne
- 13 Jun 2011
- HBS Case
Mobile Banking for the Unbanked
In many developing countries it's common for a person to have a mobile phone but not a bank account. In fact, more than 1 billion people fit this description, and the number is only likely to increase. To that end, many companies are considering how to give residents... View Details
- Web
Shad Hall | About
for Shad Hall is intended to meet the needs of the HBS community and includes classes and outreach initiatives that encourage wellness and fitness. The three-story, brick and concrete structure houses a multipurpose gym, indoor track,... View Details
- Program
Public Education Leadership Project
administrators School principals Regional supervisors Union leaders Teacher leaders Community liaisons Members of the school board, board of education, or school committee that governs the district Districts can build capability by... View Details
- Web
Reconceiving Products & Markets - Institute For Strategy And Competitiveness
spanned 16 countries in 2013, promotes the benefits of handwashing to rural communities. So far, Unilever has changed the behaviors of 130 million people. Businesses have the potential to be more effective than governments and NGOs in creating and marketing solutions... View Details
- 01 Oct 2001
- Research & Ideas
Organizing the Family-Run Business
board do not intrude on each other's territory, the board, management, the shareholders, and the family council must cooperate, coordinate their activities, and communicate well with one another in order to have consistent and mutually... View Details
- 18 Jan 2024
- News
Match Game
When the Bulletin included Faye Iosotaluno (MBA 2008) in its December issue, the longtime consumer tech executive was COO of Tinder. On January 9, the company announced Iosotaluno would become Tinder CEO. “It’s hard to overstate the impact Tinder has had on... View Details
- 04 Apr 2024
- News
The Making of a Medical Milestone
On March 16, doctors at the Massachusetts General Hospital made history when they successfully transplanted a kidney from a genetically modified pig to a living human. The groundbreaking procedure marked a significant milestone in animal-to-human transplant, or... View Details
Keywords: Margie Kelley
- 30 Nov 2018
- Blog Post
8 Reasons the Section Experience is the Best Part About HBS
culture and met hometown friends. What’s on your travel bucket list? Chances are that students from those countries will be in your section. #6: Community Values / MyTakes We all come to HBS with unique perspectives. Each section creates... View Details
- 19 Mar 2014
- Research & Ideas
A Brand Manager’s Guide to Losing Control
communities of like-minded people. Sometimes the like-mindedness centers on a brand; think Facebook fan pages or Twitter rants. "Consumers have always had the ability to boycott brands—or to 'buy-cott' brands they like by buying and... View Details
- 12 Oct 2017
- News
Fighting Poverty One Neighborhood at a Time
lower their expectations when job applicants or students come from low-income neighborhoods. It’s a stigma that’s hard to overcome.” Purpose Built Communities has been addressing that challenge since 2009, when the organization was... View Details
Keywords: Deborah Blagg
- 11 Aug 2008
- Research & Ideas
Strategy Execution and the Balanced Scorecard
for change and understood the importance of communicating the vision and strategy to every employee. Without such strong leadership at the top, even the comprehensive management system we introduce in this book cannot deliver breakthrough... View Details
Keywords: by Martha Lagace
- 08 Aug 2005
- Research & Ideas
Decision Rights: Who Gives the Green Light?
individuals or groups have the right to make which decisions frequently carries a high cost for the organization, Jensen notes, whether through duplicated or counterproductive efforts, or through the failure of the parties to act. Although this often is diagnosed as a... View Details
Keywords: by Peter Jacobs
- Web
Online Management Course | HBS Online
feedback, decision-making simulations, and a capstone assignment. Description of silent animated video above: Learner completes an interactive question by dragging and dropping choices into two different categories Get social by collaborating with a global View Details