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  • 31 Jan 2012
  • First Look

First Look: Jan. 31

colleagues to refocus radically on truly modern phenomena, on anticipating the future, and on altering our theorizing and methods accordingly, or we will never catch up. Marketing Complex Financial Products... View Details
Keywords: Sean Silverthorne & Carmen Nobel
  • 12 Jun 2006
  • Research & Ideas

The Promise of Channel Stewardship

"Kash" Rangan, distribution channels are the hardest to change of all the elements of marketing strategy. Clearly, companies need a new strategy for going to market, he says. In his new book... View Details
Keywords: by V. Kasturi Rangan & Marie Bell; Consumer Products
  • 21 Jul 2016
  • Cold Call Podcast

How Small Investors Can Bet Big on Brands They Love

Keywords: Re: Luis M. Viceira; Financial Services
  • 16 Jan 2007
  • First Look

First Look: January 16, 2007

http://vig.prenhall.com/catalog/academic/product/0,1144,0131732811-TOC,00.html How Globalization Passed Its Peak Authors:Rawi Abdelal and Adam Segal Periodical:Foreign Affairs, January/February 2007 Read a preview:... View Details
Keywords: Martha Lagace
  • 10 Oct 2007
  • First Look

First Look: First Look: October 10

in-depth examination of new product development and launch strategies in the context of the music industry. Provides rich insights into how grassroots and mass-marketing approaches can facilitate new product/artist development. Octone's... View Details
Keywords: Martha Lagace
  • 14 Jul 2015
  • First Look

First Look: July 14, 2015

current estimates placing financial losses at greater than $3.7 trillion dollars annually. Unfortunately, fraud prevention has been stymied by lack of a clear and comprehensive understanding of its underlying causes and mechanisms. View Details
Keywords: Sean Silverthorne
  • 08 Jun 2010
  • First Look

First Look: June 8

and Marketing Services Industry? Myth vs. Realty Authors:Alvin J. Silk and Charles King III Publication:Journal of Current Issues and Research in Advertising (forthcoming) Abstract We analyze changes View Details
Keywords: Martha Lagace
  • 29 Jan 2008
  • First Look

First Look: January 29, 2008

outside directors implementing MV shareholder proposals reap the benefits of their responsiveness in the directors market through a higher likelihood of retaining their Board seat and a higher increase (or... View Details
Keywords: Martha Lagace
  • 21 Jan 2013
  • Research & Ideas

Altruistic Capital: Harnessing Your Employees’ Intrinsic Goodwill

"Work done in the spirit of service is the highest form of worship." —Abdu'l-Bahá The field of economics is rife with the concept of "capital." There's financial capital—cold hard cash or cashable assets.... View Details
Keywords: by Carmen Nobel
  • 13 Jun 2017
  • First Look

First Look at New Research and Ideas, June 13

experimentally dissociable, little is known about ambiguity sensitivity in individuals who engage in chronic antisocial behavior. We used a financial View Details
Keywords: Sean Silverthorne
  • February 2010
  • Article

Global Currency Hedging

By: John Y. Campbell, Karine Serfaty-de Medeiros and Luis M. Viceira
Over the period 1975 to 2005, the US dollar (particularly in relation to the Canadian dollar) and the euro and Swiss franc (particularly in the second half of the period) have moved against world equity markets. Thus these currencies should be attractive to... View Details
Keywords: Currency; Equity; Financial Markets; International Finance; Investment Return; Globalized Markets and Industries; Risk Management
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  • 13 Oct 2010
  • First Look

First Look: October 13, 2010

http://hbr.org/2010/10/the-power-of-alumni-networks/ar/1 Prices or Knowledge? What Drives Demand for Financial Services in Emerging Markets? Authors:Shawn A.Cole, Thomas Sampson, and Bilal Zia... View Details
Keywords: Sean Silverthorne
  • 08 Sep 2015
  • First Look

September 8, 2015

financial markets to get through the initial period of discovery or diffusion. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49551 September 2015 Harvard Business Review The Organizational... View Details
Keywords: Carmen Nobel
  • 07 Jan 2015
  • Research & Ideas

The Quest for Better Layoffs

pursue market changes. And leaders need ways to respond to business cycle changes. We want people to learn about the forces they unleash in the firm when they institute layoffs. We want to change the way... View Details
Keywords: by Carmen Nobel; Manufacturing
  • January 2000
  • Case

Selecting a New Name for Security Capital Pacific Trust

A methodology for selecting a new corporate brand name is explored, highlighting different types of names, criteria and hurdles in securing new names, and legal implications. Brand identity consultancy Lippincott & Margulies guided a real estate investment trust... View Details
Keywords: Brands and Branding; Financial Services Industry
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  • 21 Dec 2010
  • First Look

First Look: December 21

markets froze. To make matters worse, PIC cancelled the joint venture with Dow in December 2008. As a result, Dow was hurt on three fronts: first, it lost an important funding source for the proposed... View Details
  • 24 Aug 2009
  • Research & Ideas

SuperCorp: Values as Guidance System

computer companies prominent in 1975; it has entered and exited businesses, but it is recognizably the same institution. Common vocabulary and guidance for consistent decisions. The need for fast decisions and actions View Details
Keywords: by Rosabeth Moss Kanter
  • 20 Jul 2010
  • First Look

First Look: July 20

contained in the mandatory transitional documents required by International Financial Reporting Standards (IFRS) 1 (2005). We find significant negative abnormal returns for firms reporting negative earnings... View Details
Keywords: Martha Lagace
  • 25 Apr 2018
  • Blog Post

Policy, Practice, Leadership & Impact: Making a Difference with the HBS/HKS Joint Degree

constraints, but more importantly, catalyze other investors through demonstration effects, creating and shaping markets in places where there are none today. As a financially... View Details
Keywords: Nonprofit / Government
  • 21 Sep 2010
  • First Look

First Look: September 21, 2010

channels are more likely to use decision-making authority in the granting and structuring of consumer loans than those who are not. Conditional on using decision-making... View Details
Keywords: Sean Silverthorne