Publications

Find at Harvard

11 Apr 2020
News

COVID-19, A 360 Perspective!

27 Jun 2017
News

What corporate bankruptcy can teach us about morality

10 Jan 2011
News

Starbucks' Logo Debate Shows Customers' Engagement

26 Aug 2015
News

HBX Intros HBX Live Virtual Classroom

03 Feb 2009
News

Social Enterprise Conference Named to Forbes.com's Top 12 Executive Conferences for 2009

06 Sep 2024
News

Know Your HBS Staff: Anna DeSousa

March 2023 (Revised June 2023)
Case

Metaverse Wars

By: Andy Wu, David B. Yoffie and Matt Higgins

In 2023, the term metaverse — a combination of “meta” and “universe” — had become a catch-all for a diverse set of expectations about online virtual worlds and the future of the internet. To some, the metaverse conjured images of a massive participatory videogame... View Details

Keywords: Metaverse; Technology; Virtual Reality; Facebook; Social Media; Technological Innovation; Internet and the Web; Technology Adoption

28 Feb 2014
News

Andrew Luck Visits Harvard Innovation Lab, Talks Future of Sports Innovation

28 Jun 2012
News

Want to Build Engagement? Be Inclusive

July 2022
Case

Yinglan Tan: Scaling a Venture Capital Firm in Southeast Asia

By: Josh Lerner and Richard Zhu

Yinglan Tan considered the future of his young Singapore-based venture capital firm. On the one hand, the intuition that was behind the initial creation of Insignia in 2017 had been proven correct. The venture capital market in Southeast Asia had grown rapidly, driven... View Details

Keywords: E-commerce; Scalability; Globalized Markets and Industries; Venture Capital; International Finance; Growth and Development; Expansion

March 2011 (Revised September 2011)
Background Note

Everyone and Everything is Online

By: Stephen P. Bradley and Nancy Bartlett

The twenty-first century digital world enabled mobile, empowered, content-hungry individuals to capture the value of enabling technologies and applications to manage, create, share, and influence content across the creation and delivery spectrum. Users were online in... View Details

Keywords: Communication Technology; Learning; Entertainment; Power and Influence; Internet and the Web; Value; Web Services Industry

January 2015 (Revised May 2018)
Case

$19B 4 txt app WhatsApp...omg!

By: David Collis, Ashley Hartman and Aakash Mehta

In February 2014, Facebook announced the acquisition of WhatsApp for $19 billion. WhatsApp, founded in 2009, was a relatively young company that employed only 50 people and earned merely $10 million in revenue in 2013. It was one of many mobile messaging services that... View Details

May 1, 2020
Article

COVID-19’s Hard Lessons Might Prepare Business for Climate Change

By: Joseph B. Lassiter III and Danielle Kost

The coronavirus pandemic caught the business world by surprise, but the catastrophe might force companies to face a crisis that has been unfolding in plain sight: climate change.
We asked faculty members affiliated with the Business and Environment Initiative at... View Details

Keywords: COVID-19; Health Pandemics; Climate Change; Environmental Sustainability

Read Now

11 Sep 2012
News

Top 1,000 Companies Wield Power Reserved for Nations

May 2007 (Revised March 2010)
Case

Maria Sharapova: Marketing a Champion (A)

By: Anita Elberse and Margarita Golod

In July 2004, a then 17-year-old Maria Sharapova won Wimbledon, arguably the most prestigious tennis tournament in the world. Max Eisenbud, Sharapova's agent at International Management Group (IMG), knew the championship would lead to a flood of new opportunities. What... View Details

Keywords: Marketing Strategy; Advertising; Gender; Product Marketing; Sports Industry