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Show Results For
- All HBS Web
(4,513)
- People (5)
- News (885)
- Research (2,745)
- Events (23)
- Multimedia (25)
- Faculty Publications (1,314)
- Fast Answer
Sustainability in VCPE & Investing
This is a part of Baker Library's Sustainability Research Guide. Background Readings Private Equity and Venture Capital’s Role in Catalyzing Sustainable Investment A paper from the International Finance Corporation (IFC), a... View Details
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
markets that don't yet exist. How then can managers identify and assess market potential? The simple answer is that you must "sense" a market's potential by actually being where the technology is emerging.... View Details
- 01 Apr 2002
- News
Professorship Brings Brierley's HBS Connection Full Circle
messages and research surveys. Sponsored by seven of America's leading brands, more than 750,000 affluent consumers have enrolled. "Rewarding consumers for their time will be the next major loyalty battleground, as View Details
- 2010
- Working Paper
Quality Provision, Expected Firm Altruism and Brand Extensions
By: Julio J. Rotemberg
This paper studies quality choice in a model where consumers expect firms to act altruistically. It is shown that, under plausible assumptions regarding this altruism and the reaction of consumers to firms that demonstrate insufficient altruism, existing firms (or... View Details
Keywords: Brands and Branding; Consumer Behavior; Product Development; Corporate Social Responsibility and Impact; Quality; Mathematical Methods
Rotemberg, Julio J. "Quality Provision, Expected Firm Altruism and Brand Extensions." NBER Working Paper Series, No. 15635, January 2010.
- 01 Mar 2008
- News
Faculty Books
How Good Marketing Makes for Better Democracy by John A. Quelch and Katherine E. Jocz (HBS Press) Professor Quelch and Research Associate Jocz demonstrate marketing's critical role in the growth and... View Details
- 01 Mar 2005
- News
Robert Buzzell Remembered
Buzzell Photo Courtesy HBS Communications An expert in strategic marketing, Robert D. Buzzell, the Sebastian S. Kresge Professor of Marketing, died last November in Virginia. He was 71. Buzzell was perhaps best known for his role in the formulation and analysis of a... View Details
- 08 Aug 2018
- Sharpening Your Skills
Parmigiano-Reggiano, Jane Austen, and Other Things You Didn't Know About Finance
MarsYu Who says finance is boring? These stories, written about HBS faculty research and case studies, cover such diverse topics as financial adviser robots, the rise of impact investing, and the tell-tale signs that brokers are giving... View Details
- Fast Answer
Investing in Life Sciences - SIP Resources
Market research: BCC Research - Reports on major economic, scientific, and technological developments in industrial, pharmaceutical, and high technology worldwide. Frost & Sullivan - Reports and View Details
- Fast Answer
FIELD Global Immersion Resources: Greece
Where can I find country, industry and market information and news about Greece? Industry and market research Passport Click on Search on the upper left side of the... View Details
- 10 Mar 2014
- Research & Ideas
Counting Up the Effects of Sarbanes-Oxley
firms to go private, but research shows these were primarily organizations that were smaller, less liquid, and more fraud-prone. "Yes, SOX may have cut off public market financing to these companies,... View Details
- 10 Apr 2006
- Research & Ideas
Lessons from the Browser Wars
In a famous example of how first movers can lose their advantage, second-mover Microsoft won the Web browser wars from Netscape and continues to dominate the market today. But that competition was the subject of another "war,"... View Details
- January 2003 (Revised January 2008)
- Case
The British Motorcycle Industry at a Crossroads
By: Jan W. Rivkin
By 1975, the collapse of the British motorcycle industry is nearly complete. Only one British manufacturer, NVT, remains in operation. In this setting, the British government commissions the Boston Consulting Group to identify and evaluate strategic alternatives for... View Details
Keywords: Cost; Industry Structures; Business and Government Relations; Mathematical Methods; Competition; Consulting Industry; Manufacturing Industry; Motorcycle Industry; Great Britain
Rivkin, Jan W. "The British Motorcycle Industry at a Crossroads." Harvard Business School Case 703-031, January 2003. (Revised January 2008.)
- Web
Harvard Business School and Polaroid - Edwin H. Land & Polaroid | Harvard Business School
on his research work with Polaroid, Professor Butters developed a Polaroid case for the Finance course as part of this new program. Another case on Polaroid, written by Professor Milton P. Brown and incorporated into the View Details
- 19 Feb 2008
- Research & Ideas
Radical Design, Radical Results
decide to create a computer out of translucent, colored plastic, it's much more subjective. People will love it, or they won't." Focus groups and market research can help to define a product, of course,... View Details
- Web
Business Education & The Case Method | Baker Library | Bloomberg Center | Harvard Business School
encouraged Copeland to collect and publish real-world business problems related to marketing. The book, Marketing Problems , was published in 1920 and provided material for class discussions. Donham also sought funding to support the... View Details
- Fast Answer
Aluminum industry: overview & statistics
Where can I find information on the aluminum industry? You may begin with the following market research databases: BCC Research IBISWorld Frost & Sullivan Technavio... View Details
- Web
Global - Global Activities 2020
Activities The following highlights illustrate the breadth of HBS’s global activities before and during the pandemic. Africa Research Center The Africa Research Center contributed to HBS’s Creating Emerging... View Details
- 16 Jul 2013
- News
Embracing Chaos
Ravi Venkatesan If anyone could write the recipe for business success in emerging markets, it would be Ravi Venkatesan (MBA 1992). After all, he's led not one, but two, major multinational companies—Cummins and Microsoft—in India and brought both to dominate their... View Details
- 30 Sep 2013
- Research & Ideas
Do Mergers Hurt Product Quality?
consistently increase or decrease in quality level” Sheen decided to pursue the product perspective of mergers in order to help determine the cause of post-merger financial effects. "On average, the previous research has shown that... View Details
- 05 Jan 2009
- Research & Ideas
Most Popular Articles and Working Papers 2008
are not entirely mysterious. In fact, marketers of successful brands regularly draw on a rich assortment of insights excavated from research into basic frames or orientations we have toward the world around... View Details
Keywords: by Staff