Publications

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November 1999
Case

net.Genesis, Inc.

By: Robert J. Dolan, Rajiv Lal and Perry Fagan

Net.Genesis is planning a strategy for the developing Internet market. In particular, it is creating the category of e-business intelligence and striving to be the brand leader in it. View Details

Keywords: Emerging Markets; Strategic Planning; Expansion; Brands and Branding; Knowledge Use and Leverage; Marketing Communications; Internet and the Web; Change Management

Video

Ashraf Dahod - Making A Difference

CSML: Leading Learning

Leading Learning is organized into four modules focused on developing the school structures, systems, supports, and culture that lead to excellent teaching and learning in every classroom, for every student. View Details

February 2010 (Revised May 2010)
Case

Bardhaman (A): Shrachi and the West Bengal Housing Board

By: John D. Macomber and Viraal Balsari

A real estate developer decides whether to enter into a public private partnership with the government of West Bengal to develop a township on farmland. The decisions include whether to expand operations from the company's base in Kolkata to Bardhaman, 100 km away;... View Details

Keywords: Development Economics; Growth and Development Strategy; Business and Government Relations; Decisions; Private Equity; Design; Housing; Infrastructure; Projects; Real Estate Industry; West Bengal

February 2003 (Revised June 2003)
Case

Interface's Evergreen Services Agreement

In an attempt to reduce its ecological footprint, Interface Americas, a leading manufacturer of commercial carpet tile, has launched the Evergreen Services Agreement (ESA)--a lease agreement that provides would-be carpet purchasers with comprehensive floor-covering... View Details

Keywords: Business Model; Product; Environmental Sustainability; Innovation and Invention; Leasing; Consumer Products Industry; Houston

November 1998 (Revised February 1999)
Case

Microsoft Office: Finding the Suite Spot

By: Stefan H. Thomke and Steven Sinofsky

Describes a key decision-making process within Microsoft's Office products division. At a time when the PC software business has a great deal of uncertainty, Microsoft's management has to make a key decision regarding the future of software suites. A strengthening of... View Details

Keywords: Decisions; Applications and Software; Strategic Planning; Organizational Design; Organizational Change and Adaptation; Product Development; Managerial Roles; Growth and Development Strategy; Risk and Uncertainty; Goals and Objectives; Digital Platforms; Innovation and Management; Computer Industry; Information Technology Industry

Research Summary

Building Capabilities in Professional Service Firms

One of the most distinctive aspects of professional service firms is that the vast majority of the people who work in them are directly involved in serving clients. Long-term success in a professional service firm requires obtaining and developing the right... View Details

Web

Hire Talent

recruiting policies developed to ensure a level playing field for all constituents. Recruiting Policies Recruiting Calendar Insights & Advice Meet the Aerospace & Defense Club Sara Ballantyne, Ben Buchheim-Jurisson, Clif Luber, Daniel... View Details

March 1990 (Revised March 1992)
Case

New York Against AIDS (A): The Saatchi & Saatchi Compton Advertising Campaign

By: V. Kasturi Rangan and Sohel Karim

Describes the background leading to the development of an advertising campaign to help prevention of AIDS in New York City. The three television networks, however, for various reasons reject the campaign, to the dismay of Saatchi & Saatchi executives. View Details

Keywords: Advertising Campaigns; Growth and Development; Health Care and Treatment; Marketing Communications; Failure; Advertising Industry; New York (city, NY)

May 1997 (Revised July 1997)
Case

Vermeer Technologies (B): Realizing the Dream

By: Ashish Nanda

The Vermeer team works day and night to develop its software offering, unforeseen difficulties and internal tensions notwithstanding. In less than a year, the product is ready. The Vermeer team waits anxiously for the market to pronounce its verdict. View Details

Keywords: Internet and the Web; Applications and Software; Business Startups; Product Development; Information Technology Industry

2009
Working Paper

Virtual Team Learning: Reflecting and Acting, Alone or With Others

By: Deborah L. Soule and Lynda M. Applegate

This paper examines virtual team learning in new product development situations. New product development activities manifest novelty, uncertainty and complexity, presenting an extreme need for learning in the course of the work. We present data from an exploratory... View Details

Keywords: Competency and Skills; Learning; Knowledge Acquisition; Knowledge Use and Leverage; Product Development; Groups and Teams; Behavior

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Article

Do Private Equity Firms Have Better Management Practices?

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen

Using an innovative survey measure of management practices on over 15,000 firms, we find private equity firms are better managed than government, family, and privately owned firms, and have similar management to publicly listed firms. This is true both in developed and... View Details

Keywords: Private Equity; Management Practices and Processes

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Article

Does the Law and Finance Hypothesis Pass the Test of History?

By: Aldo Musacchio and John D. Turner

For the body of work known as the law and finance literature, the development of financial markets and the concentration of ownership across countries is to a large extent the consequence of the legal system nations created or inherited decades or hundreds of years... View Details

Keywords: Finance; Business History; Financial Markets; Financial History; Business and Shareholder Relations; Law; Financial Services Industry; United States; United Kingdom; Brazil

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February 1993 (Revised April 1995)
Case

Sharp Corporation: Technology Strategy

By: David J. Collis and Tomo Noda

Teaches the evolution of the corporate strategy of Sharp Corp., Japan. Sharp Corp., a second-tier assembler of TV sets and home appliances, gradually and consistently improved performance by developing expertise in electronic device technologies such as specialized ICs... View Details

Keywords: Innovation and Invention; Leadership; Performance Improvement; Corporate Strategy; Diversification; Technology Adoption; Electronics Industry; Japan

2009
Other Unpublished Work

Heterogeneous Technology Diffusion and Ricardian Trade Patterns

By: William R. Kerr

This study tests the importance of Ricardian technology differences for international trade. The developed panel includes both emerging and advanced economies, and particular attention is devoted to the variation exploited in empirical tests. The elasticity of export... View Details

Keywords: Trade; Immigration; Competitive Advantage; Integration; Technology; United States