Publications

Web

Courses - Entrepreneurship

including entrepreneurial management. The Entrepreneurial Manager Entrepreneurial managers transform opportunities into companies and institutions that make a difference in the world. In their successful “pursuit of opportunity without... View Details

02 Feb 2021
News

Harvard professor: 5 activities can increase your happiness fast, and they’re free

January 2005 (Revised August 2006)
Case

Lean Forward Media

By: Teresa M. Amabile and Victoria Winston

Jeff Norton and Michelle Crames, the co-founders of Lean Forward Media, face several options for producing the world's first interactive DVD film for children. Their vision is to build a company whose products simultaneously entertain children, engage them actively in... View Details

Keywords: Decision Choices and Conditions; Early Childhood Education; Games, Gaming, and Gambling; Entrepreneurship; Venture Capital; Management Practices and Processes; Risk Management; Partners and Partnerships; Opportunities; Creativity

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September 2003 (Revised March 2004)
Compilation

PEARL Project, The: Work Patterns at Ditto (A)

By: Leslie A. Perlow

Describes life on a product development team, the behaviors that are rewarded, and the difficult tradeoffs members often have to make as a result. This is a rewritten version of an earlier case. View Details

Keywords: Product Development; Time Management; Groups and Teams; Work-Life Balance; Motivation and Incentives; Information Technology Industry

28 May 2015
News

Crossing disciplines, finding knowledge

February 2023 (Revised July 2023)
Case

Moleskine Foundation: Can Creativity Change the World?

By: Ryan Raffaelli, Alexandra C. Feldberg and Sarah Gulick

The Italy-based Moleskine Foundation worked with young adults in Africa and Europe to inspire social change through art and creative projects. Adama Sanneh, the newly appointed CEO of the Moleskine Foundation, faced several challenges: First, he had to make his own... View Details

Keywords: Nonprofit Organizations; Social Enterprise; Leadership; Identity; Strategy; Education Industry; Italy; Africa; Europe; United States

February 2011 (Revised December 2012)
Case

Coca-Cola on Facebook

By: John Deighton and Leora Kornfeld

In late 2008, executives at Coca-Cola had to decide what to do with a fan-created page on Facebook that had amassed over one million followers in three months. From a legal point of view the fan-created page was in violation of Facebook's terms of service as a... View Details

Keywords: Change Management; Governance Controls; Policy; Brands and Branding; Marketing Channels; Social and Collaborative Networks; Food and Beverage Industry

Research Summary

Overview

By: Ashley V. Whillans

Engaged with field work in East Africa, South Asia, and in several large hybrid organizations in the United States, Professor Whillans places a focus on exploring questions with strong theoretical motivation in the social psychological literature and relevant... View Details

May 2010
Article

Does Product Market Competition Lead Firms to Decentralize?

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen

There is a widespread sense that over the last two decades firms have been decentralizing decisions to employees further down the managerial hierarchy. Economists have developed a range of theories to account for delegation, but there is less empirical evidence,... View Details

Keywords: Product; Markets; Competition; Business Ventures; Geographic Location; Employees; Research; Programs; Decisions

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13 Oct 2020
Blog Post

Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part

around issues of racism in the US and make long-term change. The team transformed the Anti-Racism Fund GoFundMe project into a nonprofit organization, ARF, and then set off to View Details

November 2017 (Revised July 2019)
Case

Project Moab at Hulu

By: C. Fritz Foley and James Weber

In 2015, Elaine Paul, CFO of Hulu, and the rest of the senior leadership team, must decide if they should offer a new, advertisement-free subscription service. At the time Hulu distributed a wide variety of content including in season current programing and earned... View Details

Keywords: Video On Demand; Subscriber Models; Media; Business Model; Decision Choices and Conditions; Media and Broadcasting Industry; Entertainment and Recreation Industry; United States

September 1986 (Revised November 1994)
Case

Lotus Development Corp. Channel Choice: Direct vs. Distribution

By: V. Kasturi Rangan

Lotus Development Corp., the number one microsoftware firm has traditionally sold to its customers through a distributor-retail dealer network. In early 1986, the company is considering the option of selling direct to large corporate customers. Students are expected to... View Details

Keywords: Cost vs Benefits; Marketing Channels; Distribution Channels; Sales; Software; Information Technology Industry; United States

March 2013 (Revised October 2013)
Supplement

Jones Lang LaSalle (2012): Integrated Services and the Architecture of Complexity (D)

By: Ranjay Gulati and Luciana Silvestri

This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced between 2008 and 2012. In 2008, in order to strengthen the firm's brokerage team, JLL merged with The Staubach Company, a real estate services provider with a first-rate... View Details

Keywords: Organizational Structure; Strategy; Integration; Real Estate Industry; North America; South America; Central America

March 2008 (Revised August 2020)
Case

Lisa Sherman (A)

By: Bill George and Jens Audenaert

Lisa Sherman is a successful executive at Verizon who is struggling with the decision to reveal her sexual orientation. After attending a diversity training workshop in which participants expressed extremely negative views about people in her community, Sherman wonders... View Details

Keywords: Diversity; Identity; Personal Development and Career; Decision Choices and Conditions; Leadership; Organizational Culture

07 Apr 2016
Cold Call Podcast

The Key to Keeping Resolutions? Betting Against Yourself

Keywords: Re: Leslie K. John

10 Jul 2000
Research & Ideas

Entrepreneurship in Europe

entrepreneurial communities and four recent trends in entrepreneurial activity. The characteristics that make entrepreneurship thrive, said Stevenson, include: resource mobility; reinvestment in the community; joy in the success of... View Details

Keywords: by Kenneth Liss

September 1992 (Revised July 1994)
Case

MEM Company, Inc.: English Leather

By: Frank V. Cespedes and Laura Goode

In 1992, the president of MEM (a producer of personal care products, including men's fragrances) considered a redeployment of field sales efforts and changes in sales compensation policies. Any changes, moreover, must consider the context of strategic decisions... View Details

Keywords: Change Management; Decision Choices and Conditions; Brands and Branding; Product Positioning; Consumer Behavior; Distribution Channels; Business Strategy; Consumer Products Industry

December 1992 (Revised March 1993)
Case

Mark Miller (A)

Describes the career of Mark Miller, who went into his family's motel business as a young man, took over active management, and grew the enterprise to the point where it is a $25 million in revenue, $30 million equity value business. Focuses on a growth acquisition... View Details

Keywords: Acquisition; Family Business; Decisions; Entrepreneurship; Revenue; Leadership Style; Goals and Objectives; Personal Development and Career