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- All HBS Web
(13,751)
- Faculty Publications (3,113)
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Industry Groups and the European Commission
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
Keywords: Restructuring; Corporate Strategy; Business and Government Relations; Energy Industry; Chemical Industry; Europe
Aguilar, Francis, Joseph L. Bower, and Benjamin Gomes-Casseres. "Restructuring European Petrochemicals: Industry Groups and the European Commission." Harvard Business School Case 385-210, November 1984. (Revised March 1985.)
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Royal Dutch/Shell Group
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
Aguilar, Francis, Joseph L. Bower, and Benjamin Gomes-Casseres. "Restructuring European Petrochemicals: Royal Dutch/Shell Group." Harvard Business School Case 385-206, November 1984. (Revised March 1985.)
- September 1984 (Revised September 1993)
- Case
Nestle S.A.: International Marketing (A)
By: John A. Quelch
A senior manager at Nestle's headquarters is reviewing the role of the central marketing staff with respect to Nestle's operating companies around the world. Two specific examples of the role of the central staff in guiding the advertising and packaging decisions of... View Details
Keywords: Globalized Firms and Management; Organizational Design; Organizational Structure; Marketing; Operations; Advertising; Management Teams; Food and Beverage Industry; Food and Beverage Industry; Switzerland
Quelch, John A., and Edward J. Hoff. "Nestle S.A.: International Marketing (A)." Harvard Business School Case 585-013, September 1984. (Revised September 1993.)
- July 1984 (Revised September 1986)
- Case
CML Group, Inc.: Going Public (A)
Describes a series of decisions confronting Charles Leighton, co-founder and chairman of the CML Group. CML is a successful participant in the leisure time industry with two lines of business: specialty retailing and recreational consumer products. The key issues in... View Details
Keywords: Valuation; Going Public; Strategy; Business or Company Management; Cost vs Benefits; SWOT Analysis; Investment Banking; Financing and Loans; Planning; Corporate Finance; Retail Industry; Consumer Products Industry
Sahlman, William A. "CML Group, Inc.: Going Public (A)." Harvard Business School Case 285-003, July 1984. (Revised September 1986.)
- May 1984 (Revised August 1987)
- Case
Raymond Mushroom Corp.
In April 1984 Deborah Raymond, president of Raymond Mushrooms was deciding whether or not to raise prices on Raymond canned mushrooms in conjunction with an advertising promotional program to build consumer preference. View Details
Keywords: Product Positioning; Advertising; Decisions; Price; Management Teams; Food and Beverage Industry
Shapiro, Benson P. "Raymond Mushroom Corp." Harvard Business School Case 584-093, May 1984. (Revised August 1987.)
- 1984
- Article
Children's Artistic Creativity: Effects of Choice in Task Materials
By: T. M. Amabile and J. Gitomer
Preschool boys and girls made collages using a subset of a large array of materials. Half of the children were allowed to choose those materials they would use. For the rest of the children, the choice was made by the experimenter. Children in the no-choice condition... View Details
Amabile, T. M., and J. Gitomer. "Children's Artistic Creativity: Effects of Choice in Task Materials." Personality and Social Psychology Bulletin 10 (1984): 209–215.
- 1983
- Book
Decision Making at the Top: The Shaping of Strategic Direction
By: Gordon Donaldson and J. W. Lorsch
Donaldson, Gordon, and J. W. Lorsch. Decision Making at the Top: The Shaping of Strategic Direction. New York: Basic Books, 1983.
- March 1983 (Revised January 1984)
- Case
Merloni Group
The general manager of the recently-established French subsidiary of an Italian appliance company is in conflict with headquarters about unexpectedly poor financial performance. Headquarters management believes it should be able to exert more control over the... View Details
Keywords: Business Subsidiaries; Trade; Organizational Structure; Performance Evaluation; Power and Influence; France; Italy
Bartlett, Christopher A. "Merloni Group." Harvard Business School Case 383-152, March 1983. (Revised January 1984.)
- January 1983 (Revised July 1985)
- Case
Cable News Network
By: John A. Quelch
The vice president of advertising and promotion is reviewing his advertising program for 1982. In particular, he is assessing an agency proposal for a new advertising campaign for cable news network. View Details
Keywords: Advertising Campaigns; Management Teams; Journalism and News Industry; Journalism and News Industry
Quelch, John A. "Cable News Network." Harvard Business School Case 583-067, January 1983. (Revised July 1985.)
- January 1983 (Revised June 1985)
- Case
Mary Kay Cosmetics, Inc.: Marketing Communications
By: John A. Quelch
Marketing executives at the company are considering the merits of a variety of communications programs designed to increase the effectiveness of the company's sales force of beauty consultants. View Details
Keywords: Marketing Communications; Salesforce Management; Decision Making; Performance Effectiveness; Management Teams; Beauty and Cosmetics Industry; United States
Quelch, John A. "Mary Kay Cosmetics, Inc.: Marketing Communications." Harvard Business School Case 583-068, January 1983. (Revised June 1985.)
- December 1982 (Revised May 1983)
- Case
General Electric Aircraft Engine Business Group (B)
Schleifer, Arthur, Jr. "General Electric Aircraft Engine Business Group (B)." Harvard Business School Case 183-137, December 1982. (Revised May 1983.)
- October 1982 (Revised September 1988)
- Case
Steven B. Belkin
By: Howard H. Stevenson and Richard O. von Werssowetz
Steven Belkin, 26 years old and 2 1/2 years out of HBS, has decided to leave a group travel company he has run for the last year to start his own similar business. In the course of several months he has written a business plan, attracted several partners and employees,... View Details
Keywords: Business Plan; Business Startups; Decisions; Equity; Investment; Personal Finance; Recruitment; Resignation and Termination; Failure; Partners and Partnerships
Stevenson, Howard H., and Richard O. von Werssowetz. "Steven B. Belkin." Harvard Business School Case 383-042, October 1982. (Revised September 1988.)
- Article
Managing Information Systems by Committee
By: R. L. Nolan
Nolan, R. L. "Managing Information Systems by Committee." Harvard Business Review 60, no. 4 (July–August 1982).
- April 1982
- Supplement
General Electric: John F. Welch, Jr., Chairman of the Board, Video
By: Francis Aguilar and Richard G. Hamermesh
Welch discusses a variety of topics. View Details
Keywords: Management Teams; Governing and Advisory Boards; Spoken Communication; Industrial Products Industry
Aguilar, Francis, and Richard G. Hamermesh. "General Electric: John F. Welch, Jr., Chairman of the Board, Video." Harvard Business School Video Supplement 882-524, April 1982.
- January 1982
- Article
A Negativity Bias in Interpersonal Evaluation
By: T. M. Amabile and A. H. Glazebrook
Two studies were conducted to demonstrate a bias toward negativity in evaluations of persons or their work in particular social circumstances. In Study 1, subjects evaluated materials written by peers. Those working under conditions that placed them in low status... View Details
Keywords: Social Psychology; Status and Position; Prejudice and Bias; Performance Evaluation; Situation or Environment; Perception; Attitudes
Amabile, T. M., and A. H. Glazebrook. "A Negativity Bias in Interpersonal Evaluation." Journal of Experimental Social Psychology 18 (January 1982): 1–22.
- 1982
- Article
Children's Artistic Creativity: Detrimental Effects of Competition in a Field Setting
By: T. M. Amabile
Girls whose ages ranged from 7 to 11 years made paper collages during 1 of 2 residential parties. Those in the experimental group were competing for prizes, whereas those in the control group expected that the prizes would be raffled off. Artist-judges later rated each... View Details
Keywords: Creativity; Early Childhood Education; Motivation and Incentives; Situation or Environment; Competition; Teaching
Amabile, T. M. "Children's Artistic Creativity: Detrimental Effects of Competition in a Field Setting." Personality and Social Psychology Bulletin 8 (1982): 573–578.
- November 1981
- Case
Assessing Managerial Talent at AT&T (A)
By: Michael Beer
Provides background on the assessment center used by AT&T to assess managerial potential for upper middle management. Contains assessment reports for two candidates. Raises questions about manpower training and development. Students may be asked which of the candidates... View Details
Keywords: Managerial Roles; Performance Evaluation; Management Teams; Executive Education; Management Skills
Beer, Michael. "Assessing Managerial Talent at AT&T (A)." Harvard Business School Case 482-035, November 1981.
- November 1981
- Supplement
Corning Glass Works International, Part II, Interviews with Top Management, Video
Presents tapes of interviews with Tom MacAvoy (Corning Glass president) and James Houghton (Corning Glass vice-chairman). View Details
Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International, Part II, Interviews with Top Management, Video." Harvard Business School Video Supplement 882-513, November 1981.
- April 1981 (Revised January 1997)
- Case
Corning Glass Works: The Z-Glass Project
By: Kim B. Clark
Considers decisions facing the leader of a manufacturing staff project team assigned to a plant where yields have deteriorated sharply. The process is complex: the plant organization is not cooperative and there are deep disagreements about what is wrong and how to fix... View Details
Keywords: Decisions; Production; Problems and Challenges; Conflict Management; Performance Productivity; Factories, Labs, and Plants; Groups and Teams; Consumer Products Industry; Manufacturing Industry; United States
Clark, Kim B. "Corning Glass Works: The Z-Glass Project." Harvard Business School Case 681-091, April 1981. (Revised January 1997.)
- March 1981 (Revised November 1998)
- Supplement
Corning Glass Works International (C2)
Follows the impact of a change in global strategy on a diversified company's global organization structure. Reviews the company's subsequent performance internationally. Also presents reflections by top management on future possible change in the organization... View Details
Keywords: Global Strategy; Change; Performance; Globalized Firms and Management; Management Teams; Manufacturing Industry
Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (C2)." Harvard Business School Supplement 381-164, March 1981. (Revised November 1998.)