Publications

01 Jun 1998
News

Short Takes

Who Benefits from Bonuses? Over the past decade, senior corporate executives have been earning record-high bonuses in record-high numbers. What accounts for this striking increase? Do bonuses motivate executives and enhance organizational... View Details

Keywords: Orna Feldman and Caroline Chauncey

Career Coach

Amber Wade

intricacies of what a job in marketing, corporate communications, creative services or brand strategy and parsnips can look like! Whether it’s resume reviews, cover letter specialization, interview practice,... View Details

January 2004 (Revised February 2005)
Case

Timberland and Community Involvement (Abridged Version)

By: James E. Austin and James Quinn

When Jeffrey Swartz became the third generation in his family to lead the Timberland Co., he made community involvement an integral part of the company's strategy. Under Swartz's leadership, Timberland formed a close partnership with City Year, the national corps of... View Details

Keywords: Philanthropy and Charitable Giving; Business and Community Relations; Business and Stakeholder Relations; Corporate Strategy; Manufacturing Industry

April 2021
Case

Coca-Cola: Preparing for the Next 100 Years

By: Cynthia A. Montgomery and James Weber

In early 2020, James Quincey, the 14th chair of the 133-year old The Coca-Cola Company, was in the midst of a years-long transformation of Coca-Cola from being the leading carbonated soft drink (CSD) beverage company into a total beverage company. The company’s... View Details

Keywords: Strategy; Diversification; Change Management; Organizational Culture; Environmental Sustainability; Food and Beverage Industry; United States

06 Apr 2023
Blog Post

Circularity in Denmark

materials and physical space. As we traversed Denmark in the first of our two-week immersive field course (which would later take us to the Netherlands), we were lucky to meet several organizations that are turning to circular economy View Details

Web

Financing New Ideas - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details

Profile

Patrick Akl

combine a CPU and a graphics processor on one piece of silicon. While the engineering work was rewarding, Patrick became increasingly intrigued by the strategic complexities of running a large corporation like AMD. “I already had a good... View Details

March 1992 (Revised June 1993)
Case

Lada do Brasil

By: James E. Austin and Helen Shapiro

In an effort to capitalize on the entrepreneurial opportunity presented by the Brazilian government's trade liberalization, a Panamanian automobile trading company launched a business of importing the Russian made Lada cars into Brazil. The company confronts a complex... View Details

Keywords: Business Startups; Transformation; Economics; Corporate Entrepreneurship; Capital; Policy; Competition; Auto Industry; Brazil

2014
Working Paper

Making the Business Case for Environmental Sustainability

By: Rebecca Henderson

Can a business case be made for acting sustainably? This is a difficult question to answer precisely, largely because there is no generally accepted definition of the term "sustainability". Is it acting sustainably to protect the human rights of the firm's workforce?... View Details

Keywords: Corporate Social Responsibility and Impact; Decision Making; Environmental Sustainability

Read Now

January 2003 (Revised May 2003)
Case

VendQuest (A): The Business Idea

By: Dwight B. Crane and David Foster

A potential founder of a company is considering whether to start up a new enterprise that would link parts distributors with customers in the construction industries via the Internet. This case describes the industry and the potential advantages to distributors and... View Details

Keywords: Business Startups; Corporate Strategy; Business Model; Distribution; Corporate Entrepreneurship; Internet and the Web; Business Plan; Customer Relationship Management; Business Ventures; Construction Industry

Find at Harvard

January 1993 (Revised October 1993)
Case

Medtronic, Inc.

In 1991, Bill George, CEO of Medtronic, the world's largest manufacturer of pacemakers, was evaluating his strategic options in light of the changing economic environment. In the United States, Europe, and Japan, governments were considering regulatory changes to... View Details

Keywords: Diversification; Corporate Strategy; Health Care and Treatment; Policy; Medical Devices and Supplies Industry

August 2004 (Revised March 2005)
Case

MGM Mirage's Bid for Mandalay Resort Group (A): Communicating During the Merger Process

After MGM Mirage decides to announce publicly its bid for Mandalay Resort Group, both companies face vital decisions about how to communicate with their various stakeholders during the merger negotiations. View Details

Keywords: Negotiation; Corporate Disclosure; Mergers and Acquisitions; Business and Stakeholder Relations; Communication Strategy; Entertainment and Recreation Industry

October 1998 (Revised November 1998)
Case

Newman's Own, Inc.

By: James E. Austin

Describes the creation and evolution of this food marketing corporation. All its after-tax profits are donated to charity by Paul Newman, the distinguished actor and social entrepreneur. The company has grown into a $100 million enterprise and donated cumulatively $89... View Details

Keywords: Social Entrepreneurship; Food; Organizations; Corporate Social Responsibility and Impact; Problems and Challenges; Competitive Advantage; Food and Beverage Industry