General Management - Publications - Faculty & Research

Aug 31 2017
Testimonial

Gaining Confidence in Your Leadership Ability

21 Nov 2013
News

Case Study: BlackBerry and Thorsten Heins

BlackBerry Messenger limit his market? Was the decision to release a touch-screen version before the phone with a physical keyboard—a favorite of the business class—a strategic error? Should he have re-focused on enterprise users? Willy Shih, Robert and Jane Cizik... View Details

Keywords: Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises

01 Sep 2009
News

Of Value and Values

Generation manages to do the appropriate level of due diligence in emerging markets that lack transparency. Another wondered how Generation’s practice of sometimes holding investments for only a short time... View Details

Keywords: Julia Hanna; Corporate, Subsidiary, and Regional Managing Offices; Corporate, Subsidiary, and Regional Managing Offices; Corporate, Subsidiary, and Regional Managing Offices; Corporate, Subsidiary, and Regional Managing Offices; Corporate, Subsidiary, and Regional Managing Offices

01 Mar 2008
News

Negotiating with Wal-Mart

are numerous media accounts of the corporate monolith riding its suppliers into the ground. But what about those who manage to survive, and thrive, while dealing with the classic hardball negotiator? In “Sarah Talley and Frey Farms... View Details

Keywords: Julia Hanna; General Merchandise Stores; General Merchandise Stores

Profile

Sheila Marcelo

money for college. “I was the eighth employee, and I consider that period my general management tour of duty,” says Marcelo, who found enthusiastic mentors at the young company and was soon asked to join the... View Details

Keywords: Entrepreneurship; Technology; Services