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      • April 1998
      • Teaching Note

      Managing Customers for Profits (TN)

      By: Das Narayandas
      Teaching Note for (8249) and (8257). View Details
      Keywords: Customer Value and Value Chain; Profit; Customer Relationship Management
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      Narayandas, Das. "Managing Customers for Profits (TN)." Harvard Business School Teaching Note 598-072, April 1998.
      • April 1998
      • Case

      Compaq, 1998

      By: Steven C. Wheelwright and Matt Verlinden
      In 1997, Compaq Computer Corp. had become a $25 billion powerhouse. It had accomplished its revenue growth projections, successfully made a number of strategic acquisitions, and increased its gross margins, principally by moving up market into servers, workstations,... View Details
      Keywords: Mergers and Acquisitions; Transformation; Customer Relationship Management; Profit; Revenue; Growth and Development Strategy; Brands and Branding; Distribution Channels; Alliances; Customization and Personalization; Computer Industry
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      Wheelwright, Steven C., and Matt Verlinden. "Compaq, 1998." Harvard Business School Case 698-094, April 1998.
      • April 1998
      • Case

      Katie Burke (A)

      By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
      Follows the career of Katie Burke, HBS MBA 1995. Offers the opportunity to discuss a variety of issues, including innovation, software development, entrepreneurship, new venture design, and career choices. View Details
      Keywords: Information Technology; Entrepreneurship; Personal Development and Career; Business Startups; Innovation and Invention
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      Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Katie Burke (A)." Harvard Business School Case 698-092, April 1998.
      • April 1998
      • Case

      Katie Burke (B)

      By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
      Supplements the (A) case. View Details
      Keywords: Personal Development and Career; Entrepreneurship
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      Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Katie Burke (B)." Harvard Business School Case 698-093, April 1998.
      • April 1998 (Revised June 1998)
      • Teaching Note

      Self-Assessment and Career Development, Instructor's Course Overview (TN)

      By: David A. Thomas and Emily Heaphy
      An overview for the Self-Assessment and Career Development course. View Details
      Keywords: Personal Development and Career
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      Thomas, David A., and Emily Heaphy. "Self-Assessment and Career Development, Instructor's Course Overview (TN)." Harvard Business School Teaching Note 498-072, April 1998. (Revised June 1998.)
      • April 1998 (Revised February 2001)
      • Case

      CBS Evening News

      By: Jeffrey F. Rayport
      The CBS Evening News looks for options for growth of the franchise. This case discusses CBS's main competitors and their positioning in the evening news market, as well as the history and operations of the CBS Evening News. View Details
      Keywords: Customer Relationship Management; Competition; Business Growth and Maturation; Media; Media and Broadcasting Industry; United States
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      Rayport, Jeffrey F., Dickson Louie, Michelle Toth, and Carrie Ardito. "CBS Evening News." Harvard Business School Case 898-086, April 1998. (Revised February 2001.)
      • spring 1998
      • Article

      Developing the Star Performer

      By: L. A. Hill
      Keywords: Performance; Personal Development and Career
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      Hill, L. A. "Developing the Star Performer." Leader to Leader 8 (spring 1998).
      • March 1998 (Revised September 1999)
      • Supplement

      Electronic Data Systems (EDS)Supplement: A Personal Diary of A GVD Experience, Mexico City, October 4, 1997

      By: Rosabeth M. Kanter and Thomas Dretler
      Supplements the case. View Details
      Keywords: Information Technology Industry; Mexico
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      Kanter, Rosabeth M., and Thomas Dretler. "Electronic Data Systems (EDS)Supplement: A Personal Diary of A GVD Experience, Mexico City, October 4, 1997." Harvard Business School Supplement 398-075, March 1998. (Revised September 1999.)
      • March 1998
      • Teaching Note

      Personality Types: The Myers-Briggs Type Indicator (TN)

      By: David A. Thomas and Emily Heaphy
      Describes a class design for teaching students about the Myers-Briggs Type Indicator (MBTI). The Ideal Organization exercise is the centerpiece of the class. It demonstrates that people with different cognitive types have distinct preferences for the type of... View Details
      Keywords: Job Search; Working Conditions; Personal Development and Career; Situation or Environment; Perception; Integration
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      Thomas, David A., and Emily Heaphy. "Personality Types: The Myers-Briggs Type Indicator (TN)." Harvard Business School Teaching Note 498-069, March 1998.
      • March 1998
      • Teaching Note

      The Job Search Workshop TN

      By: David A. Thomas and Emily Heaphy
      An effective catalyst for the job search, this note is an opportunity for students to focus on the "next steps" of their job search. Students are introduced to a model of career decision-making, which frames their discussion and sophisticates their understanding of the... View Details
      Keywords: Decision Making; Job Search; Personal Development and Career
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      Thomas, David A., and Emily Heaphy. "The Job Search Workshop TN." Harvard Business School Teaching Note 498-070, March 1998.
      • March 1998 (Revised April 1998)
      • Case

      Lehigh Steel

      By: V.G. Narayanan and Laura Donohue
      Lehigh Steel is a specialty steel manufacturer that plummeted from record profits to record losses in less than three years, driven by an inability to distinguish between profitable and unprofitable business. The scale and growth of service activities and overhead... View Details
      Keywords: Measurement and Metrics; Product; Cost; Activity Based Costing and Management; Profit; Accounting; Corporate Finance; Steel Industry
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      Narayanan, V.G., and Laura Donohue. "Lehigh Steel." Harvard Business School Case 198-085, March 1998. (Revised April 1998.)
      • March 1998 (Revised October 2001)
      • Case

      Teradyne: Corporate Management of Disruptive Change

      By: Joseph L. Bower
      Two cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. This case deals with the problems facing the head of a start-up division responsible for developing and bringing to market a new product based on technology deemed... View Details
      Keywords: Business Startups; Disruption; Management; Market Entry and Exit; Product; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology
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      Bower, Joseph L. "Teradyne: Corporate Management of Disruptive Change." Harvard Business School Case 398-121, March 1998. (Revised October 2001.)
      • 1998
      • Working Paper

      Some Evidence on the Optimal Welfare State Based on Subjective Data

      By: Rafael Di Tella and Robert MacCulloch
      It is often difficult to evaluate all the costs and benefits of the welfare state. This paper suggests an alternative approach based on surveys of citizen satisfaction with welfare programs. In the first part of the paper we estimate the level of unemployment benefits... View Details
      Keywords: Personal Characteristics; Employment; Surveys; Programs; Government and Politics; Age; Income; Residency; Welfare; Governing Rules, Regulations, and Reforms; Cost vs Benefits; Satisfaction; United Kingdom
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      Di Tella, Rafael, and Robert MacCulloch. "Some Evidence on the Optimal Welfare State Based on Subjective Data." Harvard Business School Working Paper, No. 98-092, March 1998.
      • 1998
      • Chapter

      Seeing through the Customer's Eyes with Computer Imaging

      By: G. Zaltman and L. J. Schuck
      Keywords: Information Technology; Perception; Customers; Computer Industry
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      Zaltman, G., and L. J. Schuck. "Seeing through the Customer's Eyes with Computer Imaging." In Sense and Respond: Capturing Value in the Network Era, edited by Stephen P. Bradley and Richard L. Nolan. Boston: Harvard Business School Press, 1998.
      • January 1998 (Revised September 1998)
      • Case

      Staples (A)

      By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
      Chronicles development of a new business concept. Starts with Stemberg's search for a new employment opportunity, then provides details of his decision to launch a new venture concept through careful matching of personal capabilities and experience against a variety of... View Details
      Keywords: Marketing; Personal Development and Career; Entrepreneurship; Management Skills; Retail Industry
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      Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (A)." Harvard Business School Case 898-157, January 1998. (Revised September 1998.)
      • January 1998
      • Case

      Staples (B)

      By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
      Keywords: Marketing; Personal Development and Career; Entrepreneurship; Management Skills; Retail Industry
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      Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (B)." Harvard Business School Case 898-158, January 1998.
      • January 1998
      • Case

      Frontgate Catalog

      By: Jeffrey F. Rayport
      Frontgate is a high-end, Lebanon, Ohio-based catalog business. The decision makers are trying to determine how much financial and personnel resources to invest in the development of a Web site. The decision is being made in light of branding issues and competitor's Web... View Details
      Keywords: Customer Relationship Management; Competition; Internet and the Web; Brands and Branding; Retail Industry; Ohio
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      Rayport, Jeffrey F., and Carrie Ardito. "Frontgate Catalog." Harvard Business School Case 898-080, January 1998.
      • January 1998
      • Case

      Connecticut Spring and Stamping Corporation (B)

      By: H. Kent Bowen, Massimo Russo and Steven J. Spear
      Connecticut Spring and Stamping Corp. (CSSC), a 50-year-old spring manufacturing and metal stamping firm, is experiencing slow sales growth and feeling the impact of global competition. The company has over 800 customers but little understanding of those customers'... View Details
      Keywords: Globalization; Competency and Skills; Organizational Change and Adaptation; Production; Customer Relationship Management; Quality; Training; Performance Efficiency; Cost Management; Sales; System
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      Bowen, H. Kent, Massimo Russo, and Steven J. Spear. "Connecticut Spring and Stamping Corporation (B)." Harvard Business School Case 698-038, January 1998.
      • January 1998 (Revised May 1999)
      • Case

      General Scanning, Inc. (A)

      By: H. Kent Bowen, Sean McClenaghan and Charles Tillen
      General Scanning, Inc. was founded by Jean Montagu and Pierre Brosens, two MIT mechanical engineers with an interest in developing innovative products based on the early application of lasers. They invented proprietary technology for laser beam positioning and scanning... View Details
      Keywords: Transition; Entrepreneurship; Management Practices and Processes; Product Development; Strategic Planning; Research and Development; Risk and Uncertainty; Commercialization; Manufacturing Industry
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      Bowen, H. Kent, Sean McClenaghan, and Charles Tillen. "General Scanning, Inc. (A)." Harvard Business School Case 698-036, January 1998. (Revised May 1999.)
      • January 1998 (Revised February 2002)
      • Case

      Funai Consulting Company, Ltd. (A)

      By: Lynn S. Paine and Tomoya Nakamura
      In the summer of 1997, a consultant at Japan's Funai Consulting Co. Ltd., must decide how to respond to a client's proposal to offer "open pricing" (based on willingness to pay) to customers unable to pay the standard price for the client's product. The client, Akita... View Details
      Keywords: Business or Company Management; Price; Corporate Social Responsibility and Impact; Decisions; Agribusiness; Management Practices and Processes; Business Ventures; Consulting Industry; Japan
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      Paine, Lynn S., and Tomoya Nakamura. "Funai Consulting Company, Ltd. (A)." Harvard Business School Case 398-017, January 1998. (Revised February 2002.)
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