Publications
Publications
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- All HBS Web
(7,610)
- Faculty Publications (3,107)
- November 1986 (Revised November 1987)
- Case
MG Services
By: David B. Yoffie
Keywords: Service Industry
- October 1986 (Revised July 2010)
- Case
Karen Leary (A)
By: Linda A. Hill
Describes the evolution of the working relationship of Karen Leary, a new manager of a Merrill Lynch retail branch, and Ted Chung, a new financial consultant in the branch. Leary has some concerns about her working relationship with Chung and with his performance.... View Details
- August 1986 (Revised February 1991)
- Supplement
Population Services International: The Social Marketing Project in Bangladesh, Video
Population Services International, a not-for-profit agency founded to promote family planning information and to market birth control products, had an agreement with the government of Bangladesh to conduct a social marketing program using modern marketing techniques to... View Details
- June 1986 (Revised July 1990)
- Case
OTISLINE (A)
By: F. Warren McFarlan and Donna B. Stoddard
Describes the company's use of information technology to strengthen its position in the elevator sales and service market. Also demonstrates how information technology can be used to better manage and control a large geographically dispersed service organization. View Details
- May 1986 (Revised July 1986)
- Case
MBAs at Merrill Lynch
By: George C. Lodge
Keywords: Financial Services Industry
- April 1986 (Revised May 1988)
- Case
Sun Microsystems, Inc. (B)
By: Kim B. Clark
Dissects the manufacturing process and procedures of a high-end computer manufacturer. The main issue is how to introduce new products and ramp them up quickly in a competitive environment where time-to-market is crucial. Focuses on engineering change orders--how they... View Details
- April 1986 (Revised June 1986)
- Case
Mexico and the Microcomputers (A)
By: James E. Austin and Dennis J. Encarnation III
- April 1986 (Revised September 1993)
- Case
Sun Microsystems, Inc. (A)
Sun Microsystems managers must decide whether to launch a new product into manufacturing. Teaching objectives include: 1) an analysis of the competitive environment, 2) examination of technological choices, 3) understanding of the new product development process, and... View Details
- April 1986 (Revised February 1988)
- Case
Batterymarch Financial Management (B)
By: Andre F. Perold
Keywords: Financial Services Industry
- April 1986 (Revised February 1989)
- Case
Tribal Assets Management: The Dragon Proposal
By: William A. Sahlman and Norman Klein
Keywords: Financial Services Industry
- April 1986 (Revised February 1988)
- Case
Batterymarch Financial Management (A)
By: Andre F. Perold
Keywords: Financial Services Industry
- April 1986 (Revised July 1986)
- Supplement
Duncan Field (B)
Following the acquisition of a new business, the manager is approached for the "continuation" of a regular payment for services to "insure labor peace" and maintain a parking lot. The case allows discussion of ethical, legal, and practical issues involved. View Details
- November 1985
- Case
Paine Webber (A): Choosing a Corporate Strategy
By: Dwight B. Crane and Robert G. Eccles Jr.
- October 1985
- Case
Merrill Lynch: Underwriting Beverly Enterprises (A)
By: Dwight B. Crane
Keywords: Financial Services Industry
- September 1985 (Revised January 1986)
- Case
Peter Wendell
Contains a description of a decision confronting an employee of IBM in late 1981. Should he leave IBM to become head of a new venture capital fund which will specialize in technology investments? The case is designed to expose students to the nature of the opportunity... View Details