Publications
Publications
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(119,515)
- Faculty Publications (431)
- March 1999 (Revised June 2000)
- Case
Eli Lilly: The Evista Project
By: Steven C. Wheelwright and Matt Verlinden
Describes the creation and operation of the initial two heavyweight teams for new drug development and launch. The primary focus is on one of the teams, Evista, although comparisons to the other team, Zyprexa, are included. Lilly must decide the next phase (postlaunch)... View Details
- February 1999 (Revised June 2000)
- Case
Alexander Bandelli (A)
By: Thomas J. DeLong and Catherine M. Conneely
Alexander Bandelli has the opportunity to redefine the way real estate business is done in the Northeast region. He has just joined Ronsini and Fitch and has been asked by senior management to move to a client focus rather than the older, traditional transaction focus.... View Details
- December 1998 (Revised May 1999)
- Case
Specialty Medical Chemicals
By: Richard G. Hamermesh and Lucinda Doran
A new general manager is supposed to rekindle growth. Seven months later, he questions the abilities of his direct reports. An organizational psychologist is brought in to assess his people. The general manager now has to decide who to keep and how to structure his... View Details
- December 1998 (Revised February 1999)
- Case
City of Charlotte (A)
By: Robert S. Kaplan
The city manager's office in Charlotte, North Carolina, is attempting to align and focus the city's programs and operating departments. City managers, working collaboratively with the elected mayor and city council, have identified five strategic themes to make... View Details
- November 1998 (Revised July 2012)
- Case
Explo Leisure Products
Tim Trowac and Dave Rahall, two former investment bankers, skillfully execute the leveraged buyout of a golf ball recycling company after working intensely on their due diligence, writing a business and financial plan, and developing the investment memorandum. Six... View Details
- November 1998 (Revised December 1998)
- Case
Jeanne Lewis at Staples, Inc. (A)
By: Linda A. Hill and Kristin Doughty
Jeanne Lewis, after six years with Staples, Inc., is promoted to senior vice president of marketing. She is to work for fifteen months alongside her predecessor, a legacy in the organization, "learning the ropes" before he moves on. This case is set nine months after... View Details
- November 1998 (Revised June 2000)
- Case
Jeanne Lewis at Staples, Inc. (B)
By: Linda A. Hill and Kristin Doughty
Supplements the (A) case. View Details
- November 1998 (Revised August 1999)
- Case
Mickey Maurer: IBJ Corp. and MyStar Communications
By: Paul W. Marshall and Jeremy Dann
Mickey Maurer is a successful entrepreneur who retired in the late 1980s and then reentered the business world with the purchase of two media companies. In the radio industry he faces competition from large national players. In his publishing enterprise, Maurer... View Details
- 1998
- Chapter
Changing the Role of Top Management: Beyond Strategy to Purpose
By: Christopher A. Bartlett and Sumantra Ghoshal
- August 1998
- Case
Electronic Commerce at Air Products
By: F. Warren McFarlan and Melissa Dailey
In 1998,chief information officers (CIOs) in the highly competitive international gases and chemicals business faced the reality that electronic commerce capability was a strategic necessity. The results of annual surveys of technology officers in the chemical industry... View Details
- April 1998 (Revised November 1999)
- Case
Hamilton Financial Investments: A Franchise Built on Trust
By: Robert L. Simons and Antonio Davila
Provides a vehicle for students to evaluate risk management in the fast-paced mutual funds industry. A new risk manager has been hired to install new management controls and procedures. A series of decisions will determine how much business and franchise risk the... View Details
- February 1998
- Case
Lyondell Petrochemical Company
By: Jay W. Lorsch and Daniel P. Erikson
In August 1994, Lyondell Petrochemical Co.'s corporate parent and largest single shareholder effectively shed its stock, resulting in the resignation of 5 of its 11 directors. The remaining outside directors immediately acted to overhaul the executive compensation plan... View Details
- January 1998 (Revised March 1998)
- Case
Staples (C)
By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
The search for appropriate hardware and software to support the launch of a new large-scale retail operation forces the management team to define their goals at a very detailed level and to make all underlying assumptions explicit. View Details
- January 1998 (Revised June 1998)
- Case
Li & Fung: Beyond "Filling in the Mosaic," 1995-1998
By: Michael Y. Yoshino, Carin-Isabel Knoop and Anthony St. George
In early 1998, William and Victor Fung had to review their business, the Li & Fung Group, to plan for the next three years. Examines strategic and organizational issues including company culture, international expansion, and venture capital projects. A rewritten... View Details
- December 1997 (Revised February 2002)
- Case
Franco Bernabe at ENI (A)
By: Linda A. Hill, Jennifer Suesse and Mara Willard
Describes Franco Bernabe's ascent to leadership at ENI, Italy's national oil and gas company. Illustrates Bernabe's early career experiences in academia, as the chief economist at Fiat. Then describes his arrival at ENI during the early 1980s, where he became first the... View Details
- December 1997
- Case
Franco Bernabe at ENI (B)
By: Linda A. Hill, Jennifer Suesse and Mara Willard
Supplements the (A) case. View Details
- October 1997 (Revised January 2008)
- Case
Asda (A)
By: Michael Beer and James Weber
In the mid-1980s, Asda was one of the most successful retail companies in the United Kingdom. By 1991, the chain of 200 grocery stores had a lack of direction, a demoralized workforce, declining profits, rising debt, collapsing stock price, and was facing bankruptcy.... View Details
- October 1997 (Revised May 1998)
- Case
Asda (A1)
By: Michael Beer and James Weber
Supplements the (A) case. View Details
- October 1997 (Revised March 2000)
- Case
Oxford Health Plans: Specialty Management (A)
By: James L. Heskett, Jody H. Gittell and James Slayton
Describes an innovative approach to organizing health care proposed by Oxford CEO Steve Wiggins. Wiggins contends that the primary care physician "gatekeeper" model typically used by health maintenance organizations to control access to and coordinate specialist care... View Details
- September 1997 (Revised October 1997)
- Case
Bayer AG (A)
By: John A. Quelch
Bayer's senior executives convene in Germany to consider submitting a $1 billion bid that would recover the Bayer brand name and trademark cross in North America, both of which were confiscated by the U.S. government after World War I. The group also sets out to assess... View Details