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Show Results For
- All HBS Web
(355)
- People (2)
- News (114)
- Research (173)
- Events (4)
- Multimedia (2)
- Faculty Publications (69)
- 13 Oct 2020
- Blog Post
Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part
process that educates and engages donors and anti-racism allies. By building a platform that explains how donors can make an impact through the ARF four Pillars of Purpose - Justice System Reform, Education Parity, Health & Wellness Access, and Community Outreach &... View Details
- Web
Institutions, Macroeconomics, and the Global Economy - Course Catalog
globalization entails. All managers now face a business environment where international, macroeconomic, and political phenomena matter. Understanding the genesis of financial and currency crises, stock market booms and busts, social and... View Details
- 18 Mar 2014
- News
The Oz of Data Opens the Curtain
predict their future purchasing activities in ways never before possible. The information is then sold to corporate marketers. Combining that capability with input from social media, such as a partnership... View Details
- 15 Jun 2021
- News
The Path out of Polarization
“Everybody Knows: Russia and the Election,” Professors Rawi Abdelal and Rafael Di Tella examine the shifting media landscape and geopolitics that contributed to this moment. Di Tella is an economist who has studied Latin American populism, the View Details
- 26 Feb 2013
- First Look
First Look: Feb. 26
model. The case describes the various marketing channels employed by the BabbaCo team (Search, Email, Social Media, Deal Sites, Affiliates, etc.), including the strategy and effectiveness for each. Readers... View Details
Keywords: Sean Silverthorne
- 01 Jun 2019
- News
City on a Hill
rich culture and heritage, technology, and health care—what does that look like? It looks like Pine Mountain Settlement School,” he says. Marietta wastes no opportunity to interweave the seemingly disparate aspects of the social... View Details
- Web
Courses by Faculty Unit - Course Catalog
Natalia Rigol Spring 2026 Q3Q4 3.0 The Business of Entertainment, Media, and Sports (also listed under Marketing) Anita Elberse Fall 2025 Q1Q2 3.0 Business Solutions for the Poor (Global and Local) (also listed under Marketing) Kash... View Details
- 01 Apr 2001
- News
Student Conferences Tackle Business Issues
Clinkscales (MBA 1990), chairman and CEO of Vanguarde Media, Inc., and chairman of Vanguarde Neomedia, Inc., and Harold E. Ford, Jr., U.S. Congressman from the 9th District of Tennessee. The day also featured an “Entrepreneurial Ventures... View Details
- 26 Apr 2016
- First Look
April 26
Greening Walmart: Progress and Controversy In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the... View Details
Keywords: Sean Silverthorne
- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
you should approach a product launch as an organizational process, and start with the buyers, not the product.” The good news is that there are now a multiplicity of ways for new companies to contact customers through the web, social... View Details
- 23 Jul 2012
- Research & Ideas
Book Excerpt: ‘Talk, Inc.’
especially those that incorporate emerging forms of social media, support that shift. Equally important, though, is the emergence of cultural norms that favor dialogue over monologue. The benefits that... View Details
Keywords: Re: Boris Groysberg
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
badly. Other apparent areas of interest in the last 12 months included corporate social responsibility, marketing techniques, and, of course, the ubiquitous Lady Gaga. Here are the Top 10 most-read articles and 10 most-read working papers... View Details
Keywords: by Staff
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
to offline media, which made attribution modeling more difficult. Decisions pertaining to product extensions, channel expansion beyond DTC e-commerce, and geographic expansion were also on the table to prove that Hubble's customer value... View Details
Keywords: Dina Gerdeman
- 01 Jun 2004
- News
Books
dominance of corporate icons such as Heinz, Coca-Cola, General Motors, NCR, and Procter & Gamble. Chapters on the 20th century consider how mass production, mass media, and technology have influenced the way goods are marketed and sold.... View Details
- 16 Dec 2020
- Blog Post
Faculty Books Published in 2020
the misuse of social media, and cyberattacks—these are just a few of the threats to continuing prosperity that we see dominating the headlines every day. How can capitalism be sustained? And who should... View Details
Keywords: All Industries
- 02 Apr 2019
- First Look
New Research and Ideas, April 2, 2019
Gender Inequality: The Work-family Narrative as a Social Defense Against 24/7 Work Culture By: Padavic, Irene, R. Ely, and Erin M. Reid Abstract—It is widely accepted that the conflict between women’s family obligations and professional... View Details
Keywords: Dina Gerdeman
- Web
Courses by Title - Course Catalog
Q3Q4 3.0 The Business of Entertainment, Media, and Sports General Management, Marketing Anita Elberse Fall 2025 Q1Q2 3.0 Business of Ideas Business, Government & the International Economy Caroline Elkins Fall 2025 Q2 1.5 ^ back to top C... View Details
- 22 Feb 2011
- Research & Ideas
The Most Important Management Trends of the (Still Young) Twenty-First Century
Internet-based companies like Google record every click and keystroke of every customer, analyzing the data to continuously improve their products and marketing. Customers are courted and supply chains are managed via websites, social... View Details
Keywords: by Sean Silverthorne
- 01 Sep 2024
- News
The Exchange: Lessons from the Edge
while Khanna was studying emerging markets in the 1990s through applied math and the analytical social sciences. It was Nitin Nohria, before his tenure as Dean, who noticed the overlap and suggested they put their heads together. “When we... View Details
- 27 May 2009
- First Look
First Look: May 27, 2009
O'Reilly Media, Inc., 2009 No abstract is available at this time. Purchase the book: http://www.amazon.com/exec/obidos/ASIN/0596527489/benedelmanhom-20 Download the paper: http://www.hbs.edu/research/pdf/09-039.pdf Expertise Utilization... View Details
Keywords: Martha Lagace