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Show Results For
- All HBS Web
(1,295)
- People (1)
- News (338)
- Research (659)
- Events (6)
- Multimedia (22)
- Faculty Publications (355)
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- 01 Dec 2013
- News
Double Vision
says, "but you've convinced them that the product is worth buying." Budweiser: A Budweiser Clydesdale has a touching reunion with his trainer, soundtracked by Fleetwood Mac's "Landslide." AD TYPE: Emotion focus. The goal here is to evoke... View Details
Keywords: Arts, Entertainment
- 01 Jun 2016
- News
How Do I Get Your Job?
SK: In the beginning, I really wanted everyone to know about our charity partners and the water crisis. If you looked at one of our early websites, it would look like we were a nonprofit. Now I want customers to have an emotional... View Details
Keywords: April White
- 01 Apr 2002
- News
"Rising to the Challenge" Program Addresses Post-9/11 Issues
Panelists agreed that speaking out in the emotional days and weeks following September 11 was difficult. "The communications environment was treacherous," said Raymond Offenheiser, president of Oxfam America. "It wasn't clear what the... View Details
- 01 Sep 2011
- News
HBS Moves Ahead with Curriculum Innovations
capacity of our students. First, we wanted to improve their leadership skills. So Module One of FIELD focuses on leadership — in particular, enhancing students’ emotional intelligence and self-awareness. Module Two, global immersion, aims... View Details
- 31 Jan 2023
- News
Female Founders' Dilemmas; UK Tech Startups
embarking on the founder’s journey takes you on an intense emotional rollercoaster,” says Mulcahy. “You have to be ready and have to reflect and design your own way to deal with a constant level of pressure. These last years, with the... View Details
Keywords: Margie Kelley
- 01 Mar 2008
- News
An American Odyssey
are areas where income lost to unjust enrichment would have been saved or invested by black people. It’s not a big proportion of GDP, but it will require a huge emotional and psychological shift in the public’s thinking. I believe it can... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
company to success. Act from Choice: Simple Tools for Managing Your Habits, Your Emotions and Yourself, to Be How You Mean to Be by Robert Goldmann (MBA 1961) Goldmann describes what we do (the myriad habitual patterns we allow ourselves... View Details
- 01 Jun 2002
- News
Alfred L. Cheauré - A Dog's Life
were the earliest domesticated animals, and they really do become part of the family. They have total devotion, ask for nothing, and give so much. Being around a dog is an absolutely wonderful experience. You can see the emotion in... View Details
Keywords: Susan Young
- 01 Dec 2000
- News
Vivek Ranadivé
emotional difficulty of attending the faraway university, Ranadivé persevered, and in 1975 he arrived in Cambridge with fifty dollars in his pocket. He credits his parents for their support of his plans. "My family comes from a tradition... View Details
- 01 Dec 2012
- News
The Accidental Pioneers
with a ring of empty seats above, below, and to either side of her own. "It was a lesson in the emotional and intellectual challenges of being a true minority," Lack says. "One of the wonderful things is that isolation lasted such a short... View Details
Keywords: Hanna, Julia
- 01 Mar 2013
- News
Leveraging Female Talent
experience gave me more of an emotional connection. I told my wife that I couldn't remember anything that bothered or interested me as much. But I had no skills as a gender scholar. She said, "Well, maybe you should take a look at this... View Details
- 08 Sep 2016
- News
How We Make It Work
collaborate to get things done for me). What else helps? Focus and simplicity. Neither of us can be all things to all people. We cannot consider every, or even any, career moves. We try to declutter the physical, mental, and emotional... View Details
- 15 Nov 2018
- News
Don’t Be Afraid of AI
emotions and anger and all those things. And the new brain or the neocortex is the analytical engine, that's the thing that knows what is a cat and how to telephone your mother and how to do a math equation. So, we are really studying the... View Details
- 01 Feb 1998
- News
Women at the Top
high level of intellectual stimulation during the program. The emotional bonding also added to the learning experience," noted Amabile a week after the course concluded. "The positive feedback from faculty and participants was... View Details
Keywords: Marguerite Rigoglioso and Susan Young
- 01 Mar 2008
- News
Classroom Legend
emotional context of business decisions,” Andrews noted. “The addition of personal values and aspirations became an integral part of his philosophy of management.” As his interest and influence in the Business Policy area expanded,... View Details
- 29 Apr 2016
- News
The First Five Years: Kelly McKenna (MBA 2015)
it. My preferred artistic medium is music—I played the piano and violin and sang competitively from age five through high school. I don’t have as much time for it anymore, but, growing up, it helped me to relax, to engage with and develop my own creativity, and gave me... View Details
- 19 Jun 2017
- News
Can Neuroscience Find You the Perfect Job?
no career matches available because we hadn't built that side of the platform. So we learned interesting things about the general cognitive and emotional traits that we all have as human beings but not the career matching. And,... View Details
- 01 Jun 2018
- News
June 2018 Alumni and Faculty Books
to rebuild family relationships and rejuvenate his sense of purpose, he risks his career on a life-altering physical and emotional journey. Together with his wife and children, Feder sets off for an exotic island on a self-prescribed... View Details
- 12 Dec 2018
- News
Lesson Plan
are already taking place.” On a Monday evening in early May, the South Scranton Intermediate School’s auditorium echoes with the voices of students, teachers, and parents, all wedged into uncomfortable wooden seats etched with decades of middle-school angst. There’s... View Details
- 30 Nov 2017
- News
Happy Meals (Are Here Again)
before we fully locked and loaded the business case. It’s a great example of how we are trying to shift to be customer-focused, take some of the emotion out, and let the analytics help drive it.” “The genius of all-day breakfast,” says... View Details