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Show Results For
- All HBS Web
(1,555)
- People (5)
- News (700)
- Research (326)
- Multimedia (128)
- Faculty Publications (144)
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- 20 Feb 2001
- Research & Ideas
What’s Next for Japan
Résumé Of An Asian Tiger "Only 10 to 12 years ago, the Japanese model was celebrated and undeniable," Porter began. "There was almost an hysteria and fear of Japan." He described how the press in the late '80s and... View Details
Keywords: by Hilah Geer
- 07 Dec 2010
- First Look
First Look: Dec. 7
why consumers desire unusual and novel consumption experiences and voluntarily choose leisure activities, vacations, and celebrations that are predicted to be less pleasurable. For example, consumers sometimes choose to stay at freezing... View Details
Keywords: Sean Silverthorne
- 15 Oct 2013
- First Look
First Look: October 15
science to consumers. It found it increasingly necessary to direct more of its resources towards marketing, including a major investment in Jennifer Aniston as its celebrity spokesperson. Were they becoming less of a biotech company and... View Details
Keywords: Sean Silverthorne
- 12 Aug 2008
- First Look
First Look: August 12, 2008
Coty. When Beetz was hired as chief executive, it was still a fragmented collection of recently acquired brands. The case describes how Beetz re-ignited the dormant celebrity fragrance business with the successful launch of a new Jennifer... View Details
Keywords: Sean Silverthorne
- 23 Jul 2007
- Research & Ideas
HBS Cases: How Wikipedia Works (or Doesn’t)
inaccuracies, such as a biography of journalist John Seigenthaler Sr., who, according to the anonymous contributor, "was thought to have been directly involved in the Kennedy assassinations of both John and his brother Bobby." Not so. A recent article in The Onion... View Details
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
Business School Case 718-005 Populism in America: Fake News, Alternative Facts and Elite Betrayal in the Trump Era During the 2016 U.S. election, long-time politician Hillary Clinton, a Democrat, and celebrity billionaire Donald Trump, a... View Details
Keywords: Dina Gerdeman
- 16 Dec 2013
- HBS Case
D’O: Making a Michelin-Starred Restaurant Affordable
For restaurateurs, receiving a Michelin star can be a mixed blessing. Certainly it's a rare and celebrated honor—the French company bestows its one-, two-, and three-star ratings only to a select few restaurants worldwide. However, a star... View Details
- 30 Nov 2011
- Research & Ideas
Only Capitalists Can Save Capitalism
preparations for Harvard Business School's centennial celebration in 2008. Bower, Leonard, and Paine felt it important to identify key issues that HBS should focus on going into its next 100 years, so they organized a series of forums on... View Details
Keywords: by Maggie Starvish
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
Carter are celebrating James’ third NBA championship. The duo will soon have to decide on a strategy for their media businesses—their film and television production company SpringHill Entertainment as well as their digital sports platform... View Details
Keywords: Sean Silverthorne
- 31 Mar 2009
- First Look
First Look: March 31, 2009
endorsement opportunities from Electronic Arts, 2K Games, and Xbox Live to add to his portfolio. Allows for a rich discussion about how superstar athletes and other celebrities can create and capture value from their brands as well as... View Details
Keywords: Martha Lagace
- 04 Feb 2014
- First Look
First Look: February 4
celebrated its 10th anniversary as a center of the Milken Institute, Executive Director Margaret Anderson thought about what the organization should do to ensure it had even more impact in its next 10 years. FasterCures was a non-profit... View Details
Keywords: Sean Silverthlorne
- 02 Jul 2013
- First Look
First Look: July 2
and others dismissing it as little more than a hiccup-or even celebrating it as a favorable development-in the progress of American capitalism. Despite numerous claims in popular venues that high inequality has slowed growth, precipitated... View Details
Keywords: Anna Secino
- 15 Jun 2010
- First Look
First Look: June 15
explained by their role. Risks and Rewards of Celebrity Endorsements Author:Anita Elberse Publication:CNN, December 16, 2009 An abstract is unavailable at this time. Read the Article:... View Details
Keywords: Martha Lagace
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
casual clothes said a shopper was more likely to make a purchase and to be a celebrity when she was wearing gym clothes or a Swatch than when she was wearing an elegant dress or a Rolex. Meanwhile, pedestrians from the train station who... View Details
- 26 Jul 2016
- First Look
July 26, 2016
Disney Studios In December 2015, Alan Horn, chairman of The Walt Disney Studios, celebrates the world premiere of Star Wars: The Force Awakens—only the latest in a string of big bets that he has overseen. Disney pursues a “tentpole... View Details
Keywords: Sean Silverthorne
- 04 Feb 2021
- Research & Ideas
Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids
on January 1, 2020. You—and your colleagues and employees—can now add “ during a global pandemic” to the list of current job duties and accomplishments on your resume. It’s a badge of honor none of us asked for and all of us would have declined, but a badge of honor,... View Details
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
Magicians will stand in front of the mirror to test, revise, retest and further revise illusions until they get them just right. Thomke says that celebrated escape artist and magician Harry Houdini owned a very large collection of locks... View Details
- 06 Sep 2011
- Research & Ideas
The Power of Leadership Groups for Staying on Track
ability to celebrate their differences and learn from people whose life experiences differ from yours. This dynamic gives you the capacity for sharing yourself in intimate ways and for being more open with others. Your True North Group... View Details
Keywords: by Bill George
- 12 Feb 2001
- Research & Ideas
John Irving’s Lessons for Business
Photo by Mary Ellen Mark At first glance, perhaps, the writer John Irving might not seem to have a lot to teach the corporate world. As the author of such celebrated bestsellers as The Cider House Rules and The World According to Garp,... View Details
Keywords: by Mallory Stark & Martha Lagace
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
partnerships, particularly between and among Leonardo, Christie's auction house, the sellers, the experts who attributed the painting to Leonardo, and the celebrities used to market it, are dissected to understand how brand meaning and... View Details
Keywords: Dina Gerdeman