Publications

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18 Nov 2014
First Look

First Look: November 18

Perspective on the Growth of the Koç Group in Turkey By: Coplan, Asli M., and Geoffrey Jones Abstract—This working paper examines the origins and development of the Koç Group, which grew to be the largest... View Details

Keywords: Sean Silverthorne

2014
Chapter

Schumpeter's Plea: Historical Reasoning in Entrepreneurial Theory and Research

By: G. Jones and R. Daniel Wadhwani

This chapter draws on theories of entrepreneurship and history to explore the ways in which historical processes play an integral role in entrepreneurship. It builds off the plea by Joseph Schumpeter for an active exchange between historical approaches and theories of... View Details

Keywords: Entrepreneurs; Business History; Entrepreneurship; History; Organizations

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2024 Reunion Presentations - Alumni

or to "body fit in"? This session will provide you the opportunity to reflect on our standards of perfection, the price of success, and its relationship to the current mental health crisis in schools and workplaces. Geoffrey View Details

01 Sep 2014
News

HBS Faculty Explore Ideas Around the World

Professor Geoffrey Jones, a passionate advocate of the power of history to inform the next generation of business leaders, has answered this challenge with the Creating Emerging Markets project. Jones, the Isidor Straus Professor of... View Details

Keywords: faculty research

2016
Working Paper

Entrepreneurs and the Co-Creation of Ecotourism in Costa Rica

By: Geoffrey Jones and Andrew Spadafora

Between the 1970s and the 2000s, Costa Rica became established as the world’s leading ecotourism destination. This working paper suggests that although Costa Rica benefited from biodiversity and a pleasant climate, the country’s preeminence in ecotourism requires more... View Details

Keywords: Tourism; Latin America; Business History; Sustainable Strategy; Sustainability; Nonprofit; Entrepreneurs; Environment; Entrepreneurship; History; Environmental Sustainability; Tourism Industry; Costa Rica

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28 Oct 2014
First Look

First Look: October 28

Worldwide the most future-focused agency in the industry by becoming a leader in digital innovation. The case explores the tensions within the company as David Jones attempts to change the company to compete... View Details

Keywords: Carmen Nobel

Teaching Interest

Overview

I currently teach the history of global entrepreneurship over the last 200 years. The 28-session course called Entrepreneurship and Global Capitalism has become one of the most popular second year electives in the MBA program at the Harvard Business School. The cases,... View Details

July 2005 (Revised April 2007)
Teaching Note

Brazil at the Wheel (TN)

Teaching Note to (9-804-080). View Details

Keywords: Brazil

July 2005
Teaching Note

Multinational Corporations in Apartheid-Era South Africa: The Issue of Reparations (TN)

Teaching Note to (9-804-027). View Details

Keywords: Lawsuits and Litigation; Globalized Firms and Management; South Africa

July 2005 (Revised August 2007)
Teaching Note

Making China Beautiful: Shiseido and the China Market (TN)

Teaching Note to (9-805-003). View Details

Keywords: China

Awards

Newcomen-Harvard Book Award

Winner of the Newcomen-Harvard Award for the most outstanding book published in business history in the United States 1998–2000 for Merchants to Multinationals (Oxford University Press, 2000). View Details

26 Jun 2018
First Look

New Research and Ideas, June 26, 2018

forthcoming Journal of International Business Studies Organizational Innovation in the Multinational Enterprise: Internalization Theory and Business History By: da Silva Lopes, Teresa, Mark Casson, and G. View Details

Keywords: Dina Gerdeman

2017
Working Paper

Emerging Markets and the Future of Business History

By: Gareth Austin, Carlos Dávila and Geoffrey Jones

This working paper suggests that the business history of emerging markets should be seen as an alternative business history rather than merely adding new settings to explore established core debates. The discipline of business history evolved around the corporate... View Details

Keywords: Business History; Emerging Markets; Developing Countries and Economies

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October 2004 (Revised July 2013)
Case

Making China Beautiful: Shiseido and the China Market

By: Geoffrey G. Jones, Akiko Kanno and Masako Egawa

Describes the multinational growth of Shiseido, the world's fourth-largest cosmetics company, with a focus on its strategy in China since 1981. Explores the challenges facing firms in the globalization of a culturally specific industry such as cosmetics. The Japanese... View Details

Keywords: Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Growth and Development Strategy; Resource Allocation; Competition; Beauty and Cosmetics Industry; China; Japan

Educators