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All HBS Web
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- People (1)
- News (134)
- Research (289)
- Multimedia (17)
- Faculty Publications (219)
Show Results For
-
All HBS Web
(494)
- People (1)
- News (134)
- Research (289)
- Multimedia (17)
- Faculty Publications (219)
- Jun 2005 - 2005
- Conference Presentation
The Power of Stars: Creative Talent and the Success of Entertainment Products
By: Anita Elberse
- 16 Jun 2015
- News
With Heat future uncertain, Wade studying up on business
- 25 Sep 2014
- News
The Business of Being Beyoncé
- 01 Feb 2011
- News
The World's 40 Best B-School Profs Under the Age of 40
- 22 Jul 2024
- News
The $12,000 Harvard Class Celebrities Are Fighting to Get Into
- 22 Jun 2018
- News
Harvard Business School Welcomes Dwyane Wade As Executive Fellow
- 03 Jun 2016
- News
This Harvard Business School course has some celebrity students
- May 2020
- Teaching Note
The Video-Streaming Wars in 2019: Can Disney Catch Netflix?
By: Anita Elberse
- June 2014 (Revised September 2014)
- Teaching Note
Marquee: Reinventing the Business of Nightlife
By: Anita Elberse
- Other Article
The Blockbuster's Endurance
By: Anita Elberse
Elberse, Anita. "The Blockbuster's Endurance." Billboard (October 19, 2013).
- June 2013 (Revised June 2015)
- Teaching Note
Sir Alex Ferguson: Managing Manchester United
By: Anita Elberse
- May 2011
- Conference Presentation
Viral Videos: The Dynamics of Online Video Advertising Campaigns
By: Anita Elberse
- March 2011
- Module Note
Strategic Marketing in Creative Industries: The Promise of Digital Technology
By: Anita Elberse
Elberse, Anita. "Strategic Marketing in Creative Industries: The Promise of Digital Technology." Harvard Business School Module Note 511-014, March 2011.
- March 2011
- Module Note
Strategic Marketing in Creative Industries: Managing and Marketing Talent
By: Anita Elberse
Elberse, Anita. "Strategic Marketing in Creative Industries: Managing and Marketing Talent." Harvard Business School Module Note 511-013, March 2011.
- December 2010 (Revised March 2011)
- Teaching Note
Comcast Corporation
By: Anita Elberse
Teaching Note for 507080.
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Keywords:
Media and Broadcasting Industry
- December 2009 (Revised March 2010)
- Teaching Note
LeBron James
By: Anita Elberse
Teaching Note for [509050].
View Details
- Nov 2008
- Conference Presentation
Metro-Goldwyn-Mayer (MGM), United Artists, and Tom Cruise: A Case Study.
By: Anita Elberse