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  • All HBS Web  (9,882)
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  • August 1993 (Revised May 1994)
  • Case

American Airlines' Value Pricing (A)

By: Alvin J. Silk
In April 1992, American Airlines launched "Value Pricing" -- a radical simplification of the complex pricing structure that had evolved over more than a decade following deregulation of the U.S. domestic airline industry. American expected that the new pricing... View Details
Keywords: Price; Marketing Channels; Consumer Behavior; Performance Expectations; Value Creation; Aerospace Industry
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Silk, Alvin J. "American Airlines' Value Pricing (A)." Harvard Business School Case 594-001, August 1993. (Revised May 1994.)
  • Research Summary

Internalizing Global Value Chains: A Firm-Level Analysis

By: Laura Alfaro
In recent decades, advances in information and communication technology and falling trade barriers have led firms to retain within their boundaries and in their domestic economies only a subset of their production stages. A key decision facing firms worldwide is the... View Details
  • 28 Sep 2012
  • Other Presentation

Strategic Positioning in a Challenging World: Creating Shared Value

By: Michael E. Porter
Strategy and Creating Shared Value Presentation View Details
Keywords: Society; Strategy; India
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Porter, Michael E. "Strategic Positioning in a Challenging World: Creating Shared Value." Porter Prize Conference, Institute for Competitiveness, India, Boston/New Delhi, MA, United States/India, September 28, 2012.
  • Article

The Cross Section of Expected Holding Period Returns and Their Dynamics: A Present Value Approach

By: Matthew R. Lyle and Charles C.Y. Wang
We provide a tractable model of firm-level expected holding period returns using two firm fundamentals—book-to-market ratio and ROE—and study the cross-sectional properties of the model-implied expected returns. We find that 1) firm-level expected returns and expected... View Details
Keywords: Expected Returns; Discount Rates; Holding Period Returns; Fundamental Valuation; Present Value; Valuation; Investment Return
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Lyle, Matthew R., and Charles C.Y. Wang. "The Cross Section of Expected Holding Period Returns and Their Dynamics: A Present Value Approach." Journal of Financial Economics 116, no. 3 (June 2015): 505–525.
  • August 2002 (Revised November 2016)
  • Background Note

Customer Profitability and Lifetime Value

By: Elie Ofek
Introduces the central concepts involved in determining customer lifetime value, with detailed analysis and examples from the realm of direct marketing. Implications for marketing strategy and customer relationship management are briefly discussed. View Details
Keywords: Customer Value and Value Chain; Customer Relationship Management; Customization and Personalization; Product Marketing; Sales; Marketing Strategy; Management Analysis, Tools, and Techniques; Consumer Products Industry
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Ofek, Elie. "Customer Profitability and Lifetime Value." Harvard Business School Background Note 503-019, August 2002. (Revised November 2016.)
  • February 2013
  • Supplement

The Pritzker Architecture Prize: Building Value (B)

By: Mukti Khaire and Eleanor Kenyon
The case provides a history of the architectural profession and the Pritzker Prize and also describes the role of prizes in validating innovations and making them acceptable and valuable in creative industries. By providing their imprimatur, coveted Prizes with good... View Details
Keywords: Architecture; Innovation; History; Valuation; United States
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Khaire, Mukti, and Eleanor Kenyon. "The Pritzker Architecture Prize: Building Value (B)." Harvard Business School Supplement 813-131, February 2013.
  • 14 Feb 2017
  • Working Paper Summaries

Capturing Value from IP in a Global Environment

Keywords: by Juan Alcácer, Karin Beukel, and Bruno Cassiman
  • February 2001 (Revised April 2001)
  • Background Note

Note on Valuing Private Businesses

By: Dwight B. Crane and Indra Reinbergs
This case provides a brief overview of valuation for owners of closely held companies. The focus is on a comparable transactions approach, although rules of thumb and discounted cash flow are mentioned. Earnings multiples and their drivers are discussed. It uses... View Details
Keywords: Earnings Management; Finance; Cash Flow; Analytics and Data Science; Private Ownership; Valuation
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Crane, Dwight B., and Indra Reinbergs. "Note on Valuing Private Businesses." Harvard Business School Background Note 201-060, February 2001. (Revised April 2001.)
  • Article

Valuing the Cause Marketing Relationship

By: John T. Gourville and V. Kasturi Rangan
Keywords: Marketing; Relationships; Value
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Gourville, John T., and V. Kasturi Rangan. "Valuing the Cause Marketing Relationship." California Management Review 47, no. 1 (Fall 2004): 38–57.
  • October 26, 2015
  • Article

Measuring and Communicating Health Care Value with Charts

By: Robert S. Kaplan, Robin P. Blackstone, Derek A. Haas and Nikhil G. Thaker
The goal of a health care system should be to deliver the most value to patients: the outcomes achieved for treating a medical condition relative to the costs incurred over a complete care cycle. We have found that a radar (spider web) chart is an effective means to... View Details
Keywords: Service Delivery; Value; Health Care and Treatment; Health Industry
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Kaplan, Robert S., Robin P. Blackstone, Derek A. Haas, and Nikhil G. Thaker. "Measuring and Communicating Health Care Value with Charts." Harvard Business Review (website) (October 26, 2015). (A collaboration of the editors of Harvard Business Review and the New England Journal of Medicine.)
  • 16 Jun 2016
  • News

What Business Schools Teach About Shareholder Value

  • June 1998
  • Background Note

Note on Alternative Methods for Estimating Terminal Value

By: William E. Fruhan Jr.
Reviews basic techniques for estimating terminal value in the valuation of businesses. Among the techniques discussed are perpetuities, growing perpetuities, use of multiples, and liquidation value. A rewritten version of an earlier note. View Details
Keywords: Financial Liquidity; Bonds; Valuation
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Fruhan, William E., Jr. "Note on Alternative Methods for Estimating Terminal Value." Harvard Business School Background Note 298-166, June 1998.
  • September 13, 2023
  • Article

How the Best Chief Data Officers Create Value

By: Suraj Srinivasan and Robin Seibert
Despite the rapidly increasing prominence of data and analytics functions, the majority of chief data officers (CDOs) fail to value and price the business outcomes created by their data and analytics capabilities. It comes as no surprise then that many CDOs fall behind... View Details
Keywords: Value Creation; Analytics and Data Science; Measurement and Metrics; Leadership
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Srinivasan, Suraj, and Robin Seibert. "How the Best Chief Data Officers Create Value." Harvard Business Review (website) (September 13, 2023).
  • 07 Sep 2006
  • Working Paper Summaries

Optimal Value and Growth Tilts in Long-Horizon Portfolios

Keywords: by Jakub W. Jurek & Luis M. Viceira
  • 2002
  • Chapter

The Value and Cost of Modularity

By: Carliss Y. Baldwin and Kim B. Clark
Keywords: Value; Cost
Citation
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Baldwin, Carliss Y., and Kim B. Clark. "The Value and Cost of Modularity." In Modularity, edited by Masahiko Aoki. Tokyo, Japan: Research Institute of Economy, Trade and Industry (RIETI), 2002, Japanese ed.
  • 31 Jan 2024
  • Video

Alumni Perspectives: Value of the HBS MBA

  • fall 1986
  • Article

An Inquiry on Ethics and Values

By: L. S. Paine
Keywords: Ethics; Values and Beliefs
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Paine, L. S. "An Inquiry on Ethics and Values." Directors & Boards 11, no. 1 (fall 1986): 31–33.
  • Article

Health Care Providers Need a Value Management Office

By: Robert S. Kaplan, Catherine H. MacLean, Alexander Dresner, Derek A. Haas and Thomas W. Feeley
Many health care organizations are striving to implement a value agenda that delivers better patient outcomes at lower cost, medical condition by medical condition. To accelerate the dissemination and adoption of the value agenda, across many more medical conditions,... View Details
Keywords: Service Delivery; Value; Health Care and Treatment; Health Industry
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Kaplan, Robert S., Catherine H. MacLean, Alexander Dresner, Derek A. Haas, and Thomas W. Feeley. "Health Care Providers Need a Value Management Office." Harvard Business Review (website) (December 2, 2015). (Part of the “Leading Change in Health Care” series, a collaboration of the editors of Harvard Business Review and NEJM Group.)
  • Web

Value Line | Baker Library

Value Line Comprehensive stock reports and covers most actively traded U.S. exchange-listed stocks, small and mid-cap stocks, mutual funds, options and convertibles. Read More Also provides the ability to screen for lists of stocks and... View Details
  • February 2001 (Revised June 2002)
  • Case

Customer Value Measurement at Nortel Networks--Optical Networks Division

By: Das Narayandas
Since 1995, Nortel Networks' Optical Networks (ON) division has been incorporating customer satisfaction and loyalty measures into its business practices to increase customer value. Over the years, key process owners in various parts of the organization have become... View Details
Keywords: Business Divisions; Customer Focus and Relationships; Customer Satisfaction; Management Teams; Marketing Strategy; Value Creation; Telecommunications Industry
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Narayandas, Das. "Customer Value Measurement at Nortel Networks--Optical Networks Division." Harvard Business School Case 501-050, February 2001. (Revised June 2002.)
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