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Publications

Publications

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  • All HBS Web  (365)
    • People  (1)
    • News  (76)
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  • Faculty Publications  (54)

Show Results For

  • All HBS Web  (365)
    • People  (1)
    • News  (76)
    • Research  (190)
    • Events  (3)
    • Multimedia  (1)
  • Faculty Publications  (54)
← Page 15 of 365 Results →
  • Career Coach

Matt Spielman

Matt helped grow IAG Research, which became the arbiter of advertising effectiveness. IAG was acquired by Nielsen.   Matt holds a B.A. in Economics from Columbia College and an M.B.A. from HBS. He earned his Executive Coaching... View Details
Keywords: Consumer Products; Entertainment / Media; Entrepreneurship; Financial Services (All); Investment Banking; Financial Services (All); Investment Management; Financial Services (All); Sports; Technology; Venture Capital; Financial Services (All)
  • 10 Dec 2012
  • Research & Ideas

Why We Blab Our Intimate Secrets on Facebook

example, in a February 2012 survey by the Pew Research Center, 73 percent of 2,253 adult respondents answered they would not be OK with a search engine (such as Google) keeping track of their searches and... View Details
Keywords: by Carmen Nobel
  • 30 May 2017
  • First Look

First Look at New Research and Ideas, May 30

maintenance and repair parts and equipment in the U.S., had just held its November 2014 board meeting. The meeting had been productive but not without some soul searching for both the company’s management team and financial sponsors. Was... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2013
  • News

Faculty Q&A: Playing the Hits

entertainment executives do is spend a large chunk of all their production and advertising budgets on a small portion of their total output. It can lead to big failures, of course, but it's the best strategy in the long run. When you look... View Details
Keywords: Patrick Kirchner; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services
  • 30 Oct 2018
  • News

Paths of Victory

Reflecting HBS’s standing as the top school for entrepreneurs (according to the most-recent PitchBook rankings), the annual HBS New Venture Competition has helped Harvard Business School students and alumni launch dozens of new enterprises. View Details
Keywords: Alumni New Venture Contest; Support Activities for Transportation; Transportation; Machinery Manufacturing; Manufacturing; Administration of Human Resource Programs; Government
  • 01 Jan 2003
  • News

Greylock

opportunities to working with founders and managers to sponsoring over 120 successful initial public offerings. As well known as the venture capital industry is today, that was far from the case in 1965, when Greylock opened a small... View Details
  • 24 Mar 2023
  • News

Exploring Talent Markets; Aid for Turkey

that means for both hiring organizations and job-seekers. The conversation, titled "How to Hire Your Next Job," was based on Bernstein's ongoing research for an upcoming book on the topic, and took place in a classroom at Toronto's Juno College of Technology. The... View Details
Keywords: Margie Kelley
  • 07 Feb 2012
  • First Look

First Look: February 7

survey a sampling of the research questions these data help to answer. Advertising Disclosures: Measuring Labeling Alternatives in Internet Search Engines Authors:Benjamin G. Edelman and Duncan S. Gilchrist... View Details
Keywords: Sean Silverthorne
  • Web

Global Opportunity Fellowship GO: ASIA - Alumni

January following the April application intake, i.e. you must begin working within eight months of applying for GO: ASIA. You are not sponsored for, nor are you being reimbursed for your MBA tuition or MBA-related expenses currently as an... View Details
  • 10 Aug 2010
  • First Look

First Look: August 10

that search engine advertisements tend to be less safe than the corresponding organic listings. Least-Cost Avoiders in Online Fraud and Abuse Author:Benjamin G. Edelman Publication:IEEE Security and Privacy... View Details
Keywords: Martha Lagace
  • 31 Aug 2010
  • First Look

First Look: August 31

Financial Studies (forthcoming) Abstract This paper examines the impact of leveraged buyout firms' bank relationships on the terms of their syndicated loans. Using a sample of 1,590 loans financing private equity sponsored leveraged... View Details
Keywords: Sean Silverthorne
  • Web

Smaller Collections - Photography Collections - Historical Collections

The Photographic Illustrators, Inc. sponsored the exhibit to promote an importance of design in commerce and industry, demonstrate that beauty and sales values were complimentary to civilization, and to emphasize a trend toward a national... View Details
  • 20 Jun 2011
  • Lessons from the Classroom

Fame, Faith, and Social Activism: Business Lessons from Bono

Middle East. "U2's appeal has always been about our common humanity and the yearning we all experience to follow a higher path. People are looking for the light, and U2's music has spoken to that search since the band started recording... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 07 Sep 2020
  • Research & Ideas

How to Help Small Businesses Survive COVID's Next Phase

cheese, at least for now. It’s equally important for firms to understand their most loyal and profitable customers—who they are, what they buy, and how to engage them. Beyond their purchasing power, loyal customers can become a company’s best advocates, providing... View Details
Keywords: by Danielle Kost; Food & Beverage; Service
  • 29 Apr 2002
  • Research & Ideas

Star Power! How to Win in Professional Services

office. An executive search professional refuses the headaches associated with leading a practice area. Information technology consultants resist management assignments, for fear they'll become "administrators." Aggressive... View Details
Keywords: by Jay W. Lorsch & Thomas J. Tierney
  • 26 May 2022
  • News

Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories

model, its message, and its impact on people’s lives.” Dubin adds that while the virtual event was “a bit different,” it reached more people as a webcast, and clips from the recorded conversation with Jeong will be made available online for anyone to view. “They can be... View Details
Keywords: Margie Kelley
  • 30 Sep 2021
  • Blog Post

Driving Social Impact Through Consumer Behavior: Nonprofit to Finance to Retail with Nicole Krantz (MBA 2022)

better habits,” she said. Once again looking out towards the future of her career and the skills she would need to advance, Krantz was confident about her next move – honing her leadership abilities at Harvard Business School. The Internship View Details
Keywords: Retail
  • Web

Online Digital Marketing Strategy Course | HBS Online

Media Show Hide Details Concepts The Challenges of Reaching and Acquiring Customers Online Search Advertising Display Advertising Utilizing Paid Media Channels Measuring Paid... View Details
  • Career Coach

Vincent Dessain

Vincent (HBS MBA’87) draws on more than 25 years of experience as a higher education senior executive at HBS and INSEAD and in the corporate world both in the US and in Europe to counsel students and alumni as they evaluate, prepare for and pursue their career options.... View Details
Keywords: Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising
  • 13 Feb 2020
  • Blog Post

Know Your Audience – Recruiting HBS Students for Manufacturing

and skills, showcase your roles that combine the engineering and business skill sets. These unique roles are highly sought after, but can be few and far between, and not well advertised. “The best way to advertise your role is to post on... View Details
Keywords: Manufacturing
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