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  • 20 Dec 2016
  • First Look

December 20, 2016

https://cb.hbsp.harvard.edu/cbmp/product/217004-PDF-ENG Harvard Business School Case 817-041 ZenRecruit: Sales Coaching and Performance Reviews Amara Kaggwa leads the small but rapidly expanding sales team... View Details
Keywords: Carmen Nobel
  • 23 Jan 2007
  • First Look

First Look: January 23, 2007

ethical analysis of management decisions, policies, and plans of action. Purchase this note: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=307059 Infosys in India: Building a Software Giant in a Corrupt Environment... View Details
Keywords: Martha Lagace
  • 30 Oct 2018
  • First Look

New Research and Ideas, October 30, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=55176 Harvard Business School Case 518-067 HubSpot and Motion AI: Chatbot-Enabled CRM HubSpot, an inbound marketing, sales, and customer relationship management (CRM) software provider,... View Details
Keywords: Dina Gerdeman
  • 15 Oct 2012
  • Research & Ideas

Why Business IT Innovation is so Difficult

"When you talk to people on the front lines, they know this is complicated and hard," she says. Communication Breakdown Investing in technology change without organizational change won't work either. For the Harvard Business Review article The Short Life of Online... View Details
Keywords: by Maggie Starvish
  • 18 Aug 2009
  • First Look

First Look: August 18

approximately welfare neutral. Download the paper: http://www.hbs.edu/research/pdf/10-011.pdf Diversity in Experience and Team Familiarity: Evidence from Software Development (revised) Authors:Robert S. Huckman and Bradley R. Staats... View Details
Keywords: Martha Lagace
  • 18 Mar 2014
  • First Look

First Look: March 18

Controlling for these effects and other determinants, we find that firms with lower residual ratings have relatively higher subsequent media allegations of corruption. They also report higher future sales growth and show a negative... View Details
Keywords: Sean Silverthorne
  • 30 Aug 2016
  • First Look

August 30, 2016

forthcoming Journal of Marketing Research Incentives versus Reciprocity: Insights from a Field Experiment By: Chung, Doug J., and Das Narayandas Abstract—We conduct a field experiment in which we vary the sales force compensation scheme... View Details
Keywords: Carmen Nobel
  • 22 May 2007
  • First Look

First Look: May 22, 2007

explore the use of more distributed institutional forms. In this article, we review the emerging scholarship on the formation and function of self-regulatory institutions. Download the paper: http://www.hbs.edu/research/pdf/07-089.pdf Evolution Analysis of Large-Scale... View Details
Keywords: Martha Lagace
  • 26 Jan 2010
  • First Look

First Look: Jan. 26

forthcoming Abstract Discussions of the economic impact of open source software often generate more heat than light. Advocates passionately assert the benefits of open source, while critics decry its effects. Missing from the debate is... View Details
Keywords: Martha Lagace
  • 01 Dec 1996
  • News

Laurel without Hardy? A Lesson for Business

less, attractive. Hardware and software are complements. So are hot dogs and mustard, cars and car loans, cable television and TV Guide, the Internet and high-capacity digital phone lines, catalogues and overnight delivery services - even... View Details
  • 22 Apr 2008
  • First Look

First Look: April 22, 2008

it. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708044 EFI, Inc. (A) Harvard Business School Case 508-044 EFI has a unique sales compensation challenge. They cannot allocate View Details
Keywords: Martha Lagace
  • 19 Jul 2004
  • Research & Ideas

Why Innovations Sit on the Shelf

Continued success in diagnostic systems relies heavily on product innovation and software engineering. But Ludwig found that the DIS division had lost its edge—a key competitor had improved its own products so that they outperformed DIS's... View Details
Keywords: by Michael Beer, Russell Eisenstat & Derek Schrader
  • 09 Jan 2006
  • Research & Ideas

What Really Drives Your Strategy?

strategy (and some consultants who advise on strategy) is that they assume that once you design strategy it gets executed. They don't look inside the process and realize that it's much more complicated. Bower: It's almost as if they think strategy is like a View Details
Keywords: by Martha Lagace
  • 24 Jul 2000
  • Research & Ideas

Linking the Globe: The Role of Media and Communications

information, the provision of information, the sale of information." This juncture, added Spar, raises several key questions: Is selling information different from selling other kinds of goods and services and, if so, how? Is selling... View Details
Keywords: by Kenneth Liss; Information; Publishing; Journalism & News; Media & Broadcasting
  • 24 Mar 2008
  • Research & Ideas

Reducing Risk with Online Advertising

superfluous. If fraud is impossible, then why should we waste our time looking? Q: How could someone commit fraud in that scenario? A: First, suppose there was tracking software on a user's computer. Many consumers have had this problem.... View Details
Keywords: by Martha Lagace; Video Game; Web Services
  • 13 May 2014
  • First Look

First Look: May 13

eligible for a discount on the purchase price conditional on their achieving the sales targets set by the franchisor. We show that car dealers (franchisees) who exclusively deal in cars of the brand offered by the franchisor receive... View Details
Keywords: Sean Silverthorne
  • 18 Mar 2001
  • Research & Ideas

Want to Be an Entrepreneur? [Part I]

tasks like perfecting their technology, learning how to manufacture it, and financing the needed investments in research, development, and marketing through a combination of product sales and venture funding. And so emerged several... View Details
Keywords: by John S. Rosenberg
  • 16 Aug 2010
  • Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

that managers deliver ROI from their marketing investments; therefore, quantifying the effects of marketing decisions is imperative. At the same time, customer relationship management (CRM) software and emerging Web 2.0 applications are... View Details
Keywords: by Sarah Jane Gilbert
  • 01 Mar 2011
  • First Look

First Look: March 1

mind-set and will be expected to offer your CEO deep insights on key business decisions. This article explores those developments in more detail and explains other findings about the latest requirements in each of seven C-level jobs: CIO, chief marketing and View Details
Keywords: Sean Silverthorne
  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

are much weaker. In individual-level regressions of engagement in category-spanning communication patterns, we find that women, mid- to high-level executives, and members of the executive management, sales and marketing functions are most... View Details
Keywords: Martha Lagace