Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (1,287) Arrow Down
Filter Results: (1,287) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (1,287)
    • News  (254)
    • Research  (915)
    • Events  (2)
    • Multimedia  (14)
  • Faculty Publications  (374)

Show Results For

  • All HBS Web  (1,287)
    • News  (254)
    • Research  (915)
    • Events  (2)
    • Multimedia  (14)
  • Faculty Publications  (374)
← Page 15 of 1,287 Results →
  • March 1999
  • Case

MotivAction plc (A)

By: William J. Bruns Jr.
The owner/manager of MotivAction is developing a package of incentives and bonuses that he hopes will stimulate sales growth, encourage development of new autonomous teams, and increase profitability. If they are adopted, these new incentives will replace others... View Details
Keywords: Employee Relationship Management; Compensation and Benefits; Motivation and Incentives; Performance Improvement; Growth and Development Strategy; Decisions; Profit; Organizational Culture
Citation
Find at Harvard
Related
Bruns, William J., Jr. "MotivAction plc (A)." Harvard Business School Case 199-004, March 1999.
  • December 2009
  • Article

Closing the Customer Feedback Loop

By: Rob Markey, Fred Reichheld and Andreas Dullweber
Realizing that customer retention is more critical than ever, companies have ramped up their efforts to listen to customers. But many struggle to convert their findings into practical prescriptions for customer-facing employees. Some companies are addressing that... View Details
Keywords: Customer Centric Initiative; Customer Satisfaction; Customer Focus and Relationships; Customer Value and Value Chain
Citation
Find at Harvard
Register to Read
Purchase
Related
Markey, Rob, Fred Reichheld, and Andreas Dullweber. "Closing the Customer Feedback Loop." Harvard Business Review 87, no. 12 (December 2009): 43–47.
  • 05 Jun 2019
  • Working Paper Summaries

How Transparency into Internal and External Responsibility Initiatives Influences Consumer Choice

Keywords: by Ryan W. Buell and Basak Kalkanci
  • 29 May 2020
  • News

G.E., Which Traces Its Roots to Thomas Edison, Sells Its Lighting Business

  • 19 Sep 2017
  • First Look

First Look at New Research and Ideas, September 19

September 2017 Management Science Channel Integration, Sales Dispersion, and Inventory Management By: Gallino, Santiago, Antonio Moreno, and Ioannis Stamatopoulos Abstract—We study the effects of the introduction of cross-channel... View Details
Keywords: Sean Silverthorne
  • August 2006 (Revised October 2012)
  • Case

Natura: Global Beauty Made in Brazil

By: Geoffrey G. Jones and Ricardo Reisen de Pinho
Explores the globalization strategies of Natura, Brazil's largest cosmetics company. Founded in 1969, Natura grew using a direct selling model. Led by its three founders, the firm made distinctive use of Brazil's diversity and became characterized by high ethical and... View Details
Keywords: Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Corporate Social Responsibility and Impact; Beauty and Cosmetics Industry; Brazil
Citation
Educators
Purchase
Related
Jones, Geoffrey G., and Ricardo Reisen de Pinho. "Natura: Global Beauty Made in Brazil." Harvard Business School Case 807-029, August 2006. (Revised October 2012.)
  • 21 Oct 2013
  • News

What’s Next for JPMorgan After Record $13B Fine?

  • 11 Aug 2008
  • Research & Ideas

Strategy Execution and the Balanced Scorecard

Companies often manage strategy in fits and starts. Though executives may formulate an excellent strategy, it easily fades from memory as the organization tackles day-to-day operations issues, doing what HBS professor Robert S. Kaplan... View Details
Keywords: by Martha Lagace
  • April 2011 (Revised January 2019)
  • Case

Talismark

By: Richard S. Ruback and Royce Yudkoff
Talismark, which helped its customers manage their waste, was considering re-engineering its business fundamentals to dramatically increase profitability by changing its sales and information processes. Implementing the changes would be expensive and would interrupt... View Details
Keywords: Restructuring; Business Processes; Information Management; Sales; Organizational Change and Adaptation; Wastes and Waste Processing
Citation
Educators
Purchase
Related
Ruback, Richard S., and Royce Yudkoff. "Talismark." Harvard Business School Case 211-097, April 2011. (Revised January 2019.)
  • March 2000 (Revised May 2000)
  • Case

U.S. Gas Transportation, Inc.

By: John A. Davis, Myra M. Hart and Sharon Peyus
Presents a career dilemma for a husband/wife owner-manager team. Nanci and Len Mackenzie have received an offer for their highly successful entrepreneurial business, U.S. Gas Transportation, Inc. The Mackenzies are concerned about what the sale might do to their... View Details
Keywords: Entrepreneurship; Family Ownership; Family Business; Personal Development and Career; Organizational Culture; Employees; Business Exit or Shutdown; Planning; Transportation Industry
Citation
Find at Harvard
Related
Davis, John A., Myra M. Hart, and Sharon Peyus. "U.S. Gas Transportation, Inc." Harvard Business School Case 800-049, March 2000. (Revised May 2000.)

    Anthony Mayo

    Tony Mayo is the Thomas S. Murphy Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the Organizational Behavior Unit of Harvard Business School (HBS).  He currently teaches and serves as the course head for... View Details

    Keywords: advertising; airline; education industry; nonprofit industry; publishing industry; service industry
    • September 2004 (Revised October 2004)
    • Case

    Pat Anderson

    By: Leslie A. Perlow and Daisy Wademan
    Patten Bank's pending sale jeopardizes Pat Anderson's prospect of receiving an expected year-end bonus. What to do now? This problem follows several earlier conflicts that Anderson has confronted during the past four-and-one-half years spent working as an analyst and... View Details
    Keywords: Change Management; Organizational Culture; Organizational Change and Adaptation; Conflict Management; Power and Influence; Executive Compensation; Banking Industry; Financial Services Industry; United States
    Citation
    Find at Harvard
    Related
    Perlow, Leslie A., and Daisy Wademan. "Pat Anderson." Harvard Business School Case 405-033, September 2004. (Revised October 2004.)
    • 19 Jul 2004
    • Research & Ideas

    Why Innovations Sit on the Shelf

    Why are so many businesses—though seemingly intent on fostering innovation—unable to get new products through their organizations and into the marketplace? Ed Ludwig faced such circumstances as the new president of New Jersey-based Becton... View Details
    Keywords: by Michael Beer, Russell Eisenstat & Derek Schrader
    • April 2011 (Revised May 2011)
    • Case

    EMC2: Delivering Customer Centricity

    By: Thomas Steenburgh and Jill Avery
    This case introduces the concept of customer centricity and traces its development at EMC, the world's leading data storage hardware and information management software company. EMC's customers had historically relied on EMC salespeople to guide them through the... View Details
    Keywords: Business Model; Interpersonal Communication; Customer Relationship Management; Knowledge Acquisition; Marketing Strategy; Organizational Change and Adaptation; Salesforce Management; Social and Collaborative Networks; Internet; Information Technology Industry
    Citation
    Educators
    Purchase
    Related
    Steenburgh, Thomas, and Jill Avery. "EMC2: Delivering Customer Centricity." Harvard Business School Case 511-124, April 2011. (Revised May 2011.)
    • 24 Jul 2019
    • Blog Post

    Data-Driven and in Demand

    After graduating at the University of Pennsylvania in 2012, Chloe Ho (MBA 2019) began her post-undergrad career in New York working for Morgan Stanley. While there, she served in a strategy and analytics role, working on projects for View Details
    • November 2014
    • Case

    Nestlé SA, 2014

    By: John R. Wells and Galen Danskin
    In 2014, Nestlé was the largest producer of packaged foods and beverages in the world. 2013 revenues were $103.7 billion and operating profits $16.1 billion (15.5% of sales). The company owned 29 mega brands, each generating more than Euro 1 billion ($1.25 billion).... View Details
    Keywords: Consumer Products; Acquisitions; Strategy; Goods and Commodities; Nutrition; Emerging Markets; Corporate Social Responsibility and Impact; Competitive Strategy; Consumer Products Industry; Europe
    Citation
    Educators
    Related
    Wells, John R., and Galen Danskin. "Nestlé SA, 2014." Harvard Business School Case 715-428, November 2014.
    • March 2008
    • Case

    Novartis AG: Science-Based Business

    By: H. Kent Bowen and Courtney Purrington
    Novartis is a science-based drug company, which has important implications for its business strategy. It is one of the largest pharmaceutical companies in the world with over $38B in sales in 2007. Pharmaceuticals account for slightly over $24B of that total. In 2007,... View Details
    Keywords: Innovation and Invention; Resource Allocation; Product Development; Partners and Partnerships; Research and Development; Science-Based Business; Pharmaceutical Industry
    Citation
    Educators
    Purchase
    Related
    Bowen, H. Kent, and Courtney Purrington. "Novartis AG: Science-Based Business." Harvard Business School Case 608-136, March 2008.
    • July 2021 (Revised February 2022)
    • Case

    Mary Kay Inc.: Enriching Women's Lives while Embracing Change

    By: Elie Ofek, K. Shelette Stewart and Julia Kelley
    In December 2020, Mary Kay Inc. Chief Marketing Officer Sheryl Adkins-Green considered several strategic dilemmas. Founded in 1963 by Mary Kay Ash, Mary Kay was a direct sales company whose Independent Beauty Consultants purchased its beauty and cosmetics products at... View Details
    Keywords: Advertising Campaigns; Demographics; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Marketing; Product Positioning; Social Marketing; Salesforce Management; Organizations; Mission and Purpose; Organizational Change and Adaptation; Innovation and Invention; Innovation Strategy; Competition; Competitive Strategy; Competitive Advantage; Beauty and Cosmetics Industry; North and Central America; United States; Europe; Asia; Texas
    Citation
    Educators
    Purchase
    Related
    Ofek, Elie, K. Shelette Stewart, and Julia Kelley. "Mary Kay Inc.: Enriching Women's Lives while Embracing Change." Harvard Business School Case 522-004, July 2021. (Revised February 2022.)
    • 24 Jun 2019
    • Blog Post

    Chloe Ho, MBA 2019: Data-Driven and In Demand

    After graduating at the University of Pennsylvania in 2012, Chloe Ho (MBA 2019) began her post-undergrad career in New York working for Morgan Stanley. While there, she served in a strategy and analytics role, working on projects for View Details
    Keywords: Technology
    • January 2019 (Revised October 2019)
    • Case

    Rural Taobao: Alibaba's Expansion into Rural E-Commerce

    By: Tarun Khanna, Ryan Allen, Adam Frost and Wesley Koo
    Alibaba's Rural Taobao initiative had been launched in 2014 as a public service initiative to increase e-commerce adoption in China’s remote rural areas. In the first two iterations of the initiative, dubbed “1.0” and “2.0,” Alibaba had partnered with local businesses... View Details
    Keywords: Strategy; Business Growth; Ecommerce; Corporate Social Responsibility; Business And Government; Emerging Market; Digital Platforms; Internet and the Web; Emerging Markets; Rural Scope; Growth and Development Strategy; Competitive Strategy; Corporate Social Responsibility and Impact; Business and Government Relations; Decision Making; E-commerce; China
    Citation
    Educators
    Purchase
    Related
    Khanna, Tarun, Ryan Allen, Adam Frost, and Wesley Koo. "Rural Taobao: Alibaba's Expansion into Rural E-Commerce." Harvard Business School Case 719-433, January 2019. (Revised October 2019.)
    • ←
    • 15
    • 16
    • …
    • 64
    • 65
    • →
    ǁ
    Campus Map
    Harvard Business School
    Soldiers Field
    Boston, MA 02163
    →Map & Directions
    →More Contact Information
    • Make a Gift
    • Site Map
    • Jobs
    • Harvard University
    • Trademarks
    • Policies
    • Accessibility
    • Digital Accessibility
    Copyright © President & Fellows of Harvard College.