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Show Results For
- All HBS Web
(7,522)
- People (19)
- News (1,493)
- Research (4,338)
- Events (45)
- Multimedia (71)
- Faculty Publications (2,860)
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- August 2012
- Article
Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness
By: Andrew Gershoff, Ran Kivetz and Anat Keinan
Marketers often extend product lines by offering limited-capability models that are created by removing or degrading features in existing models. This production method, called versioning, has been lauded because of its ability to increase both consumer and firm... View Details
Keywords: Brands and Branding; Production; Competency and Skills; Welfare or Wellbeing; Cost vs Benefits; Perception; Customers; Performance Evaluation; Fairness; Business Ventures
Gershoff, Andrew, Ran Kivetz, and Anat Keinan. "Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness." Journal of Consumer Research 39, no. 2 (August 2012): 382–398. (Selected in 2017 for JCR Research Curations on “Behavioral Pricing”.)
- January 1996
- Article
Reducing the Cost of Demand Uncertainty through Accurate Response to Early Sales
By: A. Raman and M. Fisher
Raman, A., and M. Fisher. "Reducing the Cost of Demand Uncertainty through Accurate Response to Early Sales." Operations Research 44, no. 4 (January 1996): 87–99.
- 2005
- Chapter
Environmental Protection and the Social Responsibility of Firms: Perspectives from the Business Literature
By: Forest Reinhardt
Reinhardt, Forest. "Environmental Protection and the Social Responsibility of Firms: Perspectives from the Business Literature." In Environmental Protection and the Social Responsibility of Firms: Perspectives from Law, Economics, and Business, edited by Bruce L. Hay, Robert Stavins, and Richard Vietor, 151. Washington, D.C.: Resources for the Future, 2005. (Resources for the Future.)
- June 2016
- Supplement
The Great East Japan Earthquake (G): Yahoo! Japan's Response and Recovery Efforts
By: Hirotaka Takeuchi, Tomohiro Nakazawa, Sam Burke, Jonathan Kratz and David Marchand
Takeuchi, Hirotaka, Tomohiro Nakazawa, Sam Burke, Jonathan Kratz, and David Marchand. "The Great East Japan Earthquake (G): Yahoo! Japan's Response and Recovery Efforts." Harvard Business School Supplement 716-475, June 2016.
- winter 2003
- Article
Ad Schema Incongruity As Elicitor of Ethnic Self-Awareness and Differential Advertising Response
By: Claudiu V. Dimofte, Mark R. Forehand and Rohit Deshpandé
Dimofte, Claudiu V., Mark R. Forehand, and Rohit Deshpandé. "Ad Schema Incongruity As Elicitor of Ethnic Self-Awareness and Differential Advertising Response." Journal of Advertising 32, no. 4 (winter 2003): 7–17.
- March–April 1992
- Article
Debate: A Response to the Business of Equal Opportunity by Reginald Dickerson
By: D. A. Thomas and D. Evans
Keywords: Equality and Inequality
Thomas, D. A., and D. Evans. "Debate: A Response to the Business of Equal Opportunity by Reginald Dickerson." Harvard Business Review 70, no. 2 (March–April 1992).
- August 2006
- Teaching Note
County Department of Public Health: Organizing for Emergency Preparedness and Response (TN)
By: Lynda M. Applegate, Ajay Vinze and Minu Ipe
Teaching Note to 806089. View Details
- 2010
- Other Unpublished Work
Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions
By: Jill Avery
An ethnographic study of a brand community following the launch of the Porsche Cayenne SUV finds that brand extensions can negatively affect the value of their parent brands. By studying the collective response to brand extensions of existing consumers and by... View Details
- October 2020
- Article
Overcoming Resource Scarcity: Consumers' Response to Gifts Intending to Save Time and Money
By: Alice Lee-Yoon, Grant Donnelly and A.V. Whillans
Consumers feel increasingly pressed for time and money. Gifts have the potential to reduce scarcity in
recipients’ lives, yet little is known about how recipients perceive gifts given with the intention of saving them time or money. Across five studies (N =... View Details
Lee-Yoon, Alice, Grant Donnelly, and A.V. Whillans. "Overcoming Resource Scarcity: Consumers' Response to Gifts Intending to Save Time and Money." Special Issue on Scarcity and Consumer Decision Making. Journal of the Association for Consumer Research 5, no. 4 (October 2020): 391–403.
- June 2011
- Case
Fighting a Dangerous Financial Fire: The Federal Response to the Crisis of 2007-2009
By: David Moss and Cole Bolton
By the summer of 2009, many observers concluded that a catastrophic financial collapse- which seemed all but imminent the previous fall and winter - had been averted. Although the recession had still yet to be declared over and the economy's footing remained far from... View Details
Keywords: Business Cycles; Economic Slowdown and Stagnation; Financial Crisis; Financial Institutions; Financial Markets; Financial Strategy; Policy; Knowledge Acquisition
Moss, David, and Cole Bolton. "Fighting a Dangerous Financial Fire: The Federal Response to the Crisis of 2007-2009." Harvard Business School Case 711-104, June 2011.
- summer 1993
- Article
Underinvestment and Incompetence as Responses to Radical Innovation: Evidence from the Photolithographic Industry
Henderson, Rebecca. "Underinvestment and Incompetence as Responses to Radical Innovation: Evidence from the Photolithographic Industry." RAND Journal of Economics 24, no. 2 (summer 1993).
- April 1986 (Revised April 1987)
- Case
Interfaith Center on Corporate Responsibility and the Debate Over South African Disinvestment (A)
Matthews, John B., Jr., and Robert Massie. "Interfaith Center on Corporate Responsibility and the Debate Over South African Disinvestment (A)." Harvard Business School Case 386-149, April 1986. (Revised April 1987.)
- February 2014
- Article
Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers
By: Robert Seamans and Feng Zhu
How do firms respond to entry in multi-sided markets? We address this question by studying the impact of Craigslist, a website providing classified-advertising services, on local U.S. newspapers. We exploit temporal and geographical variation in Craigslist's entry to... View Details
Keywords: Digital Platforms; Market Entry and Exit; Internet and the Web; Newspapers; Advertising; Advertising Industry; Journalism and News Industry
Seamans, Robert, and Feng Zhu. "Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers." Management Science 60, no. 2 (February 2014): 476–493.
- December 1996
- Article
How "Real" Are Computer Personalities? Psychological Responses to Personality Types in Human-Computer Interaction
By: Y. Moon and C. I. Nass
Moon, Y., and C. I. Nass. How "Real" Are Computer Personalities? Psychological Responses to Personality Types in Human-Computer Interaction. Communication Research 23, no. 6 (December 1996): 651–674.
- September–October 2023
- Article
A Rising Tide Lifts All Boats: The Effects of Common Ownership on Corporate Social Responsibility
By: Mark R. DesJardine, Jody Grewal and Kala Viswanathan
Common owners face an incredible investment challenge: managing systematic risk. Because common owners hold shares in multiple firms across an industry, an action (or inaction) by one firm that affects industry peers is felt more severely by common owners than by... View Details
Keywords: Common Ownership; Environmental Sustainability; Corporate Social Responsibility and Impact; Institutional Investing; Corporate Governance; Risk and Uncertainty; Investment Return
DesJardine, Mark R., Jody Grewal, and Kala Viswanathan. "A Rising Tide Lifts All Boats: The Effects of Common Ownership on Corporate Social Responsibility." Organization Science 34, no. 5 (September–October 2023): 1716–1735.
- 2005
- Book
Environmental Protection and the Social Responsibility of Firms: Perspectives from Law, Economics, and Business
By: Bruce L. Hay, Robert Stavins and Richard Vietor
Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Business Ventures
Hay, Bruce L., Robert Stavins, and Richard Vietor, eds. Environmental Protection and the Social Responsibility of Firms: Perspectives from Law, Economics, and Business. Washington, D.C.: Resources for the Future, 2005.
- 02 Sep 2019
- Working Paper Summaries
Legislators' Response to Changes in the Electorate: The Great Migration and Civil Rights
- 2020
- Conference Presentation
A Performance-optimized Limb Detection Model Selectively Predicts Behavioral Responses Based on Movement Similarity
By: X. Zhao, J. De Freitas, L. Tarhan and G. A. Alvarez
- September–October 2018
- Article
The Paradox of Responsive Authoritarianism: How Civic Activism Spurs Environmental Penalties in China
By: Christopher Marquis and Yanhua Bird
Recognizing the need to better understand institutional change processes in authoritarian states, which play an increasingly prominent role in the world economy, we examine the efficacy of civic activism aimed at spurring governmental action concerning the... View Details
Keywords: Civic Activism; Authoritarianism; Regulation; Corporate Sustainability; Environmental Sustainability; Government and Politics; Business and Government Relations; Social Issues; Change; China
Marquis, Christopher, and Yanhua Bird. "The Paradox of Responsive Authoritarianism: How Civic Activism Spurs Environmental Penalties in China." Organization Science 29, no. 5 (September–October 2018): 948–968.
- 2024
- White Paper
Healthy Outcomes: How Employers' Support for Employees with Caregiving Responsibilities Can Benefit the Organization
By: Joseph B. Fuller
Fuller, Joseph B. "Healthy Outcomes: How Employers' Support for Employees with Caregiving Responsibilities Can Benefit the Organization." White Paper, Harvard Business School Project on Managing the Future of Work, January 2024.