Productivity - Publications - Faculty & Research

What are the substitute and/or competitative medical products? You may begin with the following approaches: Check market research reports. You may begin with: BCC Research Frost & Sullivan Medical devices databases by FDA Conduct a preliminary... View Details

Article

The New New Product Development Game

By: Hirotaka Takeuchi and Ikujiro Nonaka

Keywords: Product; Research and Development

Citation

Find at Harvard

13 Jun 2005
Research & Ideas

Rescuing Products with Stealth Positioning

When firms adopt a reverse or breakaway positioning strategy, there is no pretense about what they're up to. Part of the appeal of their cleverly positioned product offerings comes from explicitly subverting convention through... View Details

Keywords: by Youngme Moon

January 2005 (Revised March 2005)
Case

Parisian: productivity and selling cost

By: Rajiv Lal and Arar Han

Presents the dilemma facing George Jones with respect to the high selling cost at Parisian Department Stores. The challenges to be considered reflect issues at different levels of the organization, including individual salespeople, the store itself, and the merchandise... View Details

Keywords: Cost; Executive Compensation; Production; Sales; Salesforce Management; Motivation and Incentives; Retail Industry

Citation

Educators

Purchase

12 PM – 1 PM EDT, 10 Sep 2019
Webinars: Career

How to Succeed in Tech Product Management

YouTube product management director Tom Leung (MBA 2003) will share some of the key traits and skills that set great product managers apart as well as some of the tradeoffs when thinking about product management versus other common tech jobs for MBAs. View Details

16 Sep 2015
News

How Smart, Connected Products Are Transforming Companies

March 2014
Teaching Note

Intuit QuickBooks: From Product to Platform

By: Andrei Hagiu and Elizabeth J. Altman

This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to... View Details

Citation

Purchase

Research Summary

Managing Product Development in Rapidly Changing Environments

By: Alan D. MacCormack

A consistent finding in many studies of innovation is the repeated failure of established firms when faced with radical changes in their core markets or technologies. Professor MacCormack's research takes the view that many of these failures can be attributed to the... View Details

September 1991
Case

General Foods Corp.: Product Management--1991

By: Stephen A. Greyser

Keywords: Product; Management; Food and Beverage Industry

Citation

Find at Harvard

13 Jan 2016
Research & Ideas

The Problem with Productivity of Multi-Ethnic Teams

result.” Co-ethnic teams more productive As Pons and his co-researchers analyzed the data, however, they found a disturbing result about the ethnic makeup within teams. Those canvassing teams made up of two people of different ethnicities... View Details

Keywords: by Michael Blanding

June 2022
Case

PFA Pensions: The Climate Plus Product

By: Daniel Green, Victoria Ivashina and Alys Ferragamo

The case explores whether alternative investments play a unique role in achieving low carbon dioxide emissions at the portfolio level. This case is set in April of 2020 and follows Kasper Ahrndt Lorenzen, Chief Investment Officer, and Peter Tind Larsen, Head of... View Details