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Publications

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  • All HBS Web  (899)
    • People  (1)
    • News  (227)
    • Research  (643)
    • Events  (3)
  • Faculty Publications  (111)

Show Results For

  • All HBS Web  (899)
    • People  (1)
    • News  (227)
    • Research  (643)
    • Events  (3)
  • Faculty Publications  (111)
← Page 15 of 899 Results →
  • 28 Nov 2005
  • Research & Ideas

Unilever: Transformation and Tradition

Unilever proved flexible enough to retain them, fostered by its belief that ultimately consumers worldwide would want its products. Moreover the oil price rises resulted in an extraordinary growth of profitability of the UAC [United... View Details
Keywords: by Geoffrey Jones; Consumer Products
  • 12 Mar 2021
  • News

My Favorite Case

four to one. When another premium brand lowers its wholesale price in an attempt to stimulate sales, Heublein’s president decides to increase the price of Smirnoff and put the additional revenue into... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 20 Nov 2007
  • First Look

First Look: November 20, 2007

operator Comcast, and a key intellectual property lawsuit were all reaching points of critical impact. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708401 View Details
Keywords: Martha Lagace
  • 10 Feb 2023
  • Research & Ideas

COVID-19 Lessons: Social Media Can Nudge More People to Get Vaccinated

vaccination rates, the campaigns led to an estimated 7 million additional people getting vaccinated. These results also point to the potential for broader use of social media platforms to promote other public health goals. Tech platforms... View Details
Keywords: by Scott Van Voorhis; Health; Technology
  • 07 May 2014
  • What Do You Think?

How Should Wealth Be Redistributed?

diagnoses. Others advocated tax and non-tax solutions. The case against hasty change was made by Dave: "Market based capitalism is the greatest driving force of prosperity in the world today, but if we forget this and marginalize it through income redistribution,... View Details
Keywords: by James Heskett
  • 06 Oct 2020
  • Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

Professor of Business Administration. Tip: Use COVID-19 as a time to reflect Make time for introspection. The coronavirus represents a historic inflection point that is likely to forever change us, as did the assassination of President... View Details
Keywords: by Sean Silverthorne
  • 01 Jun 2022
  • News

The Exchange: Same Great Price, Now with Fewer Chips

John Gourville and Alex MacKay (Image by John Ritter) Rising inflation and pandemic-related supply-chain challenges are driving up prices at the grocery store. While some manufacturers, like Procter & Gamble, have come forward to announce... View Details
Keywords: Miscellaneous Store Retailers; Retail Trade
  • Web

Finance Awards & Honors - Faculty & Research

Journal of Financial Economics for "The Effect of Reference Point Prices on Mergers and Acquisitions" (with Xin Pan and Jeffrey Wurgler, October 2012). Lauren H. Cohen : Winner of the Columbia Millstein... View Details
  • 04 Feb 2002
  • Research & Ideas

How a Juicy Brand Came Back to Life

price most observers found generous. The debacle cost both the chairman and president of Quaker their jobs and hastened the end of Quaker's independent existence (it's now a unit of PepsiCo). But that's not the end of the story. In... View Details
Keywords: by John Deighton; Food & Beverage
  • 23 Aug 2006
  • Op-Ed

The Real Wal-Mart Effect

the world's largest company, primarily focused on its treatment of workers. The recent spate of books on the company is no exception. Some are overtly critical, for example Anthony Bianco's The Bully of Bentonville: How the High Cost of Wal-Mart's Everyday Low View Details
Keywords: by Pankaj Ghemawat & Ken A. Mark; Retail
  • Web

Modern Capitalism: Mergers and Syndicates - Railroads and the Transformation of Capitalism | Harvard Business School

railroad network fanned out across the United States and connected with lines in Canada and Mexico, smaller railroad companies consolidated as a way to ensure the regular flow of traffic, reduce competition, and avoid price wars.... View Details
  • 23 Oct 2012
  • First Look

First Look: October 23

(forthcoming) Abstract Competition among firms yields many benefits but can also encourage firms to engage in corrupt or unethical activities. We argue that competition can lead organizations to provide services that customers demand but that violate government... View Details
Keywords: Sean Silverthorne
  • 02 Oct 2006
  • Research & Ideas

Negotiating in Three Dimensions

"interests," or what each side really cares about. Failure to uncover interests often leads to mistakes in our second dimension, deal design, such as treating potentially more cooperative agreements as pure price deals in which... View Details
Keywords: by Martha Lagace
  • 16 May 2000
  • Research & Ideas

Getting the Message: How the Internet is Changing Advertising

help corporations build relationships between their brands and their customers in the online marketspace. The Price Of Privacy The power of these new technologies and their ability to shadow an individual's online choices and habits are... View Details
Keywords: by Susan Young
  • 01 Mar 2024
  • News

Alumni and Faculty Books and Podcasts

Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details
Keywords: Publishing Industries (except Internet); Information
  • 22 Apr 2002
  • Research & Ideas

Does Spirituality Drive Success?

high point in his journalism career, Schwartz said, having written for such prominent publications as The New York Times, Newsweek, and New York magazine, Schwartz co-wrote what became a best-selling book, The Art of the Deal, with real... View Details
Keywords: by Martha Lagace, Sean Silverthorne & Wendy Guild
  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

example of sales-related hyperbole, Cespedes points to the dire predictions that online buying will eventually cause the real-life “death of a salesman.” While online information sources affect selling, retail sales through ecommerce... View Details
Keywords: by Kristen Senz
  • Web

Credential of Leadership, Impact, and Management in Business | HBS Online

other key dimensions, including price, length, and modality. CLIMB is a lower price point than most full-time MBA programs. CLIMB is approximately one year in duration, online, and asynchronous, whereas most... View Details
  • 06 Nov 2008
  • Op-Ed

Selling Out The American Dream

anything but a good example for the average citizen. Left-wing politicians are equally guilty of framing the American Dream in material terms. They claim the Dream is increasingly out of reach of middle class Americans, pointing to a... View Details
Keywords: by John Quelch
  • 26 Sep 2011
  • HBS Case

HBS Cases: Lady Gaga

such large halls, jumping headfirst into a solo tour would be a huge challenge. On the other hand, with ticket prices averaging $100 to $125 each, the prospect of a sold-out 20,000-seat arena was tempting. By developing a smaller schedule... View Details
Keywords: by Carmen Nobel; Entertainment & Recreation; Music
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