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  • December 1986 (Revised November 1989)
  • Case

Hewlett-Packard: Manufacturing Productivity Division (A)

By: Benson P. Shapiro and Lawrence B. Levine
In late summer 1986, the management of the Manufacturing Productivity Division (MPD) of Hewlett-Packard (HP) was in the process of making major market selection and product policy decisions. MPD is a small division which develops and markets manufacturing productivity... View Details
Keywords: Business Divisions; Marketing; Product Marketing; Market Entry and Exit; Production; Research and Development; Manufacturing Industry
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Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (A)." Harvard Business School Case 587-101, December 1986. (Revised November 1989.)
  • Article

Toward a New Marketing Science for Hospitality Managers

By: G. Zaltman, Jerry Olson and James Forr
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Zaltman, G., Jerry Olson, and James Forr. "Toward a New Marketing Science for Hospitality Managers." Cornell Hospitality Quarterly 56, no. 4 (November 2015): 337–344.
  • June 2019
  • Supplement

Quantopian: A New Model for Active Management (B)

By: Sara Fleiss, Scott Duke Kominers and Charles B. Ughetta
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Fleiss, Sara, Scott Duke Kominers, and Charles B. Ughetta. "Quantopian: A New Model for Active Management (B)." Harvard Business School Supplement 219-115, June 2019.
  • May 2011
  • Article

Extreme Productivity

By: Robert C. Pozen
A veteran top executive at two giant mutual fund companies, the author has also been an attorney, a government official, a law school professor, and a business school professor-sometimes simultaneously. Over the years, he has devised a number of principles and... View Details
Keywords: Managerial Roles; Time Management; Performance Capacity; Performance Effectiveness; Performance Productivity; Personal Development and Career
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Pozen, Robert C. "Extreme Productivity." Harvard Business Review 89, no. 5 (May 2011).
  • 2019
  • Book

Becoming a Manager: How New Managers Master the Challenges of Leadership

By: Linda A. Hill
In your career, or anyone's, there is one transition that stands out as the most crucial—going from individual contributor to competent manager.

New managers have to learn how to lead others rather than do the work themselves, to win trust and respect, to... View Details
Keywords: Management; Leadership; Leadership Development; Management Skills; Learning
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Hill, Linda A. Becoming a Manager: How New Managers Master the Challenges of Leadership. 2nd ed., Boston: Harvard Business Review Press, 2019.
  • 2020
  • Book

Healthy Buildings: How Indoor Spaces Drive Performance and Productivity

By: Joseph Allen and John D. Macomber
By the time you reach 80, you will have spent 72 years of your life indoors. Like it or not, humans have become an indoor species. This means that the people who design, build, and maintain our buildings can have a major impact on our health.
Ever feel tired... View Details
Keywords: Architecture; Real Estate Development; Air Pollution; Air Quality; Public Health; Productivity Gains; Buildings and Facilities; Health; Pollutants; Performance Productivity; Construction Industry
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Allen, Joseph, and John D. Macomber. Healthy Buildings: How Indoor Spaces Drive Performance and Productivity. Cambridge, MA: Harvard University Press, 2020.
  • 1993
  • Chapter

Seihin Kaihatsu Process no Management (Management of the Product Development Process)

By: Hirotaka Takeuchi and Ikujiro Nonaka
Keywords: Product Development
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Takeuchi, Hirotaka, and Ikujiro Nonaka. "Seihin Kaihatsu Process no Management (Management of the Product Development Process)." In Nihon no Kigyou System 2: Shoshiki to Senryaku (Japanese Corporate System 2: Organization and Strategy). Yuuhikaku, 1993, Japanese ed.
  • May 2015 (Revised May 2017)
  • Case

Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste

By: John A. Quelch and Margaret L. Rodriguez
In October 2013, Colgate-Palmolive Company, the world's leading oral care company, was about to launch its new Colgate® Maximum Cavity Protection™ plus Sugar Acid Neutralizer™ toothpaste in Brazil. Oral care category accounted for 46 percent of Colgate's $17.4 billion... View Details
Keywords: New Product Management; Consumer Segmentation; Global Marketing; Corporate Social Responsibility; Healthcare; Sustainability; Health Care and Treatment; Environmental Sustainability; Marketing; Segmentation; Product Development; Product Launch; Corporate Social Responsibility and Impact; Product Positioning; Consumer Products Industry; Brazil; United States
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Quelch, John A., and Margaret L. Rodriguez. "Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste." Harvard Business School Case 515-050, May 2015. (Revised May 2017.)
  • 1991
  • Book

Product Development Performance: Strategy, Organization, and Management in the World Auto Industry

By: K. B. Clark and T. Fujimoto
Keywords: Product Development; Performance; Globalization; Auto Industry
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Clark, K. B., and T. Fujimoto. Product Development Performance: Strategy, Organization, and Management in the World Auto Industry. Boston: Harvard Business School Press, 1991.
  • 25 Feb 2015
  • News

Harvard University Appoints Jodi Goldstein New Managing Director of I-Lab

  • 2001
  • Chapter

Tacit Knowledge, Unarticulated Needs, and Empathic Design in New Product Development

By: Dorothy A. Leonard
Keywords: Product Development; Product Design; Knowledge; Human Needs; Demand and Consumers
Citation
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Leonard, Dorothy A. "Tacit Knowledge, Unarticulated Needs, and Empathic Design in New Product Development." Chap. 9 in Knowledge Management Classic and Contemporary Works, edited by Mark T. Maybury, Daryl Morey, and Bhavani M. Thuraisingham, 223–237. Boston: MIT Press, 2001.
  • August 1986 (Revised September 2004)
  • Case

Hanson Ski Products

By: William J. Bruns Jr. and Julie H. Hertenstein
At the end of the budget cycle, the manager must test whether plans are feasible given financing arrangements and constraints. Cash needs are great due to seasonality. Needed loans must be calculated at five separate dates, and financial position projected. This is a... View Details
Keywords: Budgets and Budgeting; Capital Budgeting; Cash Flow; Financial Strategy; Activity Based Costing and Management; Financing and Loans; Managerial Roles; Credit; Insurance
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Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Ski Products." Harvard Business School Case 187-038, August 1986. (Revised September 2004.)
  • October 2014
  • Technical Note

Legal Hazards of Product Launches

By: Lena Goldberg and Annelena Lobb
This note considers common legal pitfalls associated with the launch of new products. A series of questions are presented that companies poised to launch a product should keep in mind. Questions about advertising, pricing, and branding are explored, as well as who in a... View Details
Keywords: Entrepreneurship; Product Launch; Legal Liability
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Goldberg, Lena, and Annelena Lobb. "Legal Hazards of Product Launches." Harvard Business School Technical Note 315-028, October 2014.
  • fall 1997
  • Article

The Myth of the Generic Manager: New Personal Competencies for New Management Roles

By: C. A. Bartlett and S. Ghoshal
Keywords: Management; Knowledge
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Bartlett, C. A., and S. Ghoshal. "The Myth of the Generic Manager: New Personal Competencies for New Management Roles." California Management Review 40, no. 1 (fall 1997): 92–116.
  • July 1992
  • Article

New Product Channel Choice: A Framework, a Method and an Application

By: V. K. Rangan, M. Menezes and E. P. Maier
Keywords: Product; Decision Choices and Conditions; Framework
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Rangan, V. K., M. Menezes, and E. P. Maier. "New Product Channel Choice: A Framework, a Method and an Application." Journal of Marketing 56, no. 3 (July 1992): 69–82.
  • 15 Jul 2012
  • News

Productivity Trick: Hide!

  • October 2008 (Revised March 2011)
  • Case

Curled Metal Inc.—Engineered Products Division

By: Benson P. Shapiro and Frank V. Cespedes
Curled Metal Incorporated has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, deliver customer benefits that are many times CMI's manufacturing costs. Joseph Fernandez and Rajiv Sanwal of CMI's Engineered Products... View Details
Keywords: Price; Product Launch; Product Positioning; Business Strategy
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Shapiro, Benson P., and Frank V. Cespedes. "Curled Metal Inc.—Engineered Products Division." Harvard Business School Case 709-434, October 2008. (Revised March 2011.)
  • September 1993
  • Article

Maximizing the Utility of Customer Product Testing: Beta Test Design and Management

By: R. J. Dolan
Citation
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Dolan, R. J., and J. Matthews. "Maximizing the Utility of Customer Product Testing: Beta Test Design and Management." Journal of Product Innovation Management 10, no. 4 (September 1993): 318–330.
  • 2006
  • Manual

Instructor's Manual to accompany Managing Product and Service Development: Text and Cases

By: Stefan Thomke
Citation
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Thomke, Stefan. Instructor's Manual to accompany Managing Product and Service Development: Text and Cases. Boston: McGraw-Hill/Irwin, 2006.
  • May 22, 2023
  • Other Article

How to Manage Workforce Risk Amid Old Challenges, New Disruptions

By: Joseph B. Fuller, Michael Griffiths, Reem Janho, Michael Stephan, Carey Oven and Keri Calagna
C-suites and boards have an opportunity to improve management and expand governance of their workforce to mitigate related risks more effectively. View Details
Keywords: Employees; Risk and Uncertainty
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Fuller, Joseph B., Michael Griffiths, Reem Janho, Michael Stephan, Carey Oven, and Keri Calagna. "How to Manage Workforce Risk Amid Old Challenges, New Disruptions." Wall Street Journal (online) (May 22, 2023).
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