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Publications

Publications

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  • All HBS Web  (473)
    • People  (3)
    • News  (126)
    • Research  (288)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (64)

Show Results For

  • All HBS Web  (473)
    • People  (3)
    • News  (126)
    • Research  (288)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (64)
← Page 15 of 473 Results →
  • 01 Sep 2017
  • News

Case Study: Confidence Builder

universities. Based on a national survey the company undertook on the assumptions college students hold about sex, relationships, and sexual assault, the program is conducted in a group setting to encourage roommates and classmates to... View Details
Keywords: April White; Confi; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Jun 2005
  • News

Do You Speak Business?

of familiarity, cultural gulfs and local differences often remain hidden. Amid these conflicting realities, however, HBS alumni report anecdotal evidence that a youthful and growing cosmopolitan business class is bringing these different worlds closer together. Despite... View Details
Keywords: Garry Emmons
  • 25 Feb 2020
  • News

Beyond the Plastisphere

reusable insulated water bottles. Kauss works with designers and artists to introduce new looks every season, often in partnership with major brands such as Disney and National Geographic. Her goal, however,... View Details
Keywords: Alexander Gelfand; Plastics and Rubber Products Manufacturing; Manufacturing
  • 01 Nov 2016
  • First Look

First Look - November 1, 2016

it comes not from mimicking competitors' best practices, but from seeing functional connections—choices that are part of a connected whole. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51850 October 11, 2016 Proceedings of the View Details
Keywords: Sean Silverthorne
  • 31 Oct 2004
  • Research & Ideas

Bypass Marketing: Are Docs Influenced?

"national" (e.g., brand) and "local" (e.g., retail) advertising. The informative applies to local advertising by retailers to inform consumers about availability and price. On the other hand, a large share of national... View Details
Keywords: by Manda Salls
  • Profile

Adam Kanner

laptops. Savvy entrepreneurs often find opportunity where others find flaws. For Adam Kanner, a former vice president for marketing and business development for the National Basketball Association, the empty seats triggered a startup... View Details
  • 17 Apr 2023
  • Blog Post

Climate Stories Episode #14: Bonita Stewart (MBA 1983) – A Career Devoted to Creating the Future

consumers. The Deckers Brand – producer of UGG®, KOOLABURRA®, HOKA®, Teva®, and Sanuk® shoes and apparel – is an example. Despite inflation, ongoing Covid workplace worries, and supply chain limitations, the company just reported $1.346... View Details
  • 18 Apr 2017
  • Blog Post

Why We Recruit: CRC Companies LLC

Organization Katie Urban, Digital Strategy & Communications Specialist, CRC Companies LLC Describe your organization in three to five sentences. CRC Companies LLC (CRC) is a national real estate development and investment firm with... View Details
Keywords: Real Estate
  • 11 Dec 2014
  • News

Fashion's Retail Revolution

MBAs in retail, starting in the bargain basement of Bloomingdale’s. He worked his way up through the ranks of the department store to chairman and CEO, establishing the old, family-owned store as a national luxury View Details
Keywords: April White; fashion; Leather and Allied Product Manufacturing; Manufacturing; Finance
  • 01 Feb 1999
  • News

New Releases

edition of Managing Across Borders: The Transnational Solution. This highly acclaimed, landmark work introduced a framework that would help companies achieve global-scale efficiency, respond flexibly to national market differences, and... View Details
Keywords: Nancy O. Perry
  • 01 Dec 2010
  • News

Beacon of Liberty

in horrifying slow motion. A nation mourns. Families grieve. Even though it’s my movie, it always ends the same way. I feel helpless, powerless, and lost. It’s a far cry from the way I felt twelve years ago when I first moved here. Back... View Details
Keywords: Sharjeel Kashmir; Islam; 9/11
  • 01 Jan 2003
  • News

James E. Burke, MBA 1949

as it overcame the Tylenol tragedy to take its place as the country's dominant brand in health-care products. "A company credo that put customers first and shareholders last ultimately benefited both groups," he says. Jim Burke was among... View Details
  • 01 Dec 2013
  • News

Faster, Bigger, Stronger: Supersizing the NFL

will be a safer brand of football than mine was"). "Most important, the CheckLight is an objective measure that takes the judgment call out of the hands of the athlete, trainer, or coach." Kacyvenski took part in the class action suit... View Details
Keywords: Finance; Management; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 29 May 2020
  • Op-Ed

How Leaders Are Fighting Food Insecurity on Three Continents

COVID-19 is creating unprecedented strains on food security worldwide. The United Nations' World Food Programme warns that the pandemic could almost double the number of people facing food crises in low- and middle-income populations to 265 million by the end of 2020.... View Details
Keywords: by Howard Stevenson and Shirley Spence; Agriculture & Agribusiness
  • Web

Trade Catalogs - The Art of American Advertising

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: Trade Catalogs National Markets Advertising Products Trade Catalogs Trade... View Details
  • 13 May 2008
  • First Look

First Look: May 13, 2008

about the pursuit of opportunities in general. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808043 Inner Mongolia Yili Group: China's Pioneering Dairy Brand Harvard Business School Case 308-052... View Details
Keywords: Martha Lagace
  • 02 Sep 2016
  • Op-Ed

The Twitter Election

limited and the candidate has little control. To succeed in 2016, a candidate has to play a strong game on all three fronts. Thus far, Trump has spent next to nothing on television advertising. His national organization is leaner or... View Details
Keywords: by John Quelch and Thales Teixeira
  • 10 Aug 2016
  • Research & Ideas

Prospective Students Steer Clear of Schools Rocked by Scandal

in applications, although just how many students shy away from applying depends largely on how widely the incident is reported in the media. The June research paper The Impact of Campus Scandals on College Applications shows that a college with a scandal splashed... View Details
Keywords: by Dina Gerdeman; Education
  • Career Coach

Phillip Andrews

CPD team, Phillip spent two years in the HBS Global Research Group where he wrote more than 20 published case studies. Prior to HBS, he worked in legal and policy capacities in both the public and private sector. Work Experience: National... View Details
Keywords: Consulting; Education; Emerging Markets; Investment Management; Financial Services (All); Private Equity; Financial Services (All); Venture Capital; Financial Services (All); Government; Social Enterprise; Clean Technology; Energy; Telecommunications; Impact Investing; Financial Services (All); Manufacturing; Auto/Transportation/Logistics
  • 01 Mar 2007
  • News

Daniel Vasella

question was, do we get out of it or increase our stake? In view of the long-term trends that we are seeing, generics is a field that is here to stay. And if we want to be in that field, we need to be able to compete with the best. The generics business is less... View Details
Keywords: Roger Thompson; multinational pharmaceutical company; prescription drugs; vaccines; Medicare; generics business; Health, Social Assistance
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