Multiple Audience Problem - Publications - Faculty & Research

22 Jul 2019
Book

How to Be a Digital Platform Leader

sufficient condition. Beyond network effects, successful platforms make it hard for their users to multihome. Multihome means users can participate on multiple platforms at the same time. In the old days, it was hard to use both a Windows... View Details

Keywords: by Martha Lagace

14 Jul 2020
Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

NGOs, and business associations in order to understand the challenges from multiple perspectives: psychology, sociology, law, and insurance. The group used these insights to create an open-source online guidebook. TurkFurnit translated... View Details

Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa

15 Oct 2001
Research & Ideas

Four Questions for David Garvin and Michael Roberto

describe collaborative problem-solving. The "advocacy" process they mention is more of a contest among multiple points of view.Lagace: What leaders come to mind as people who use or have used the inquiry process to great... View Details

Keywords: by Martha Lagace

23 Jul 2014
Lessons from the Classroom

Innovation Is Magic. Really

the trick in the story. Once you have buy-in, the audience is much more likely to have a wow experience." Failure Is Part Of The Process Innovations don't appear out of thin air; rather, people need to actively "intend to innovate,"... View Details

Keywords: by Dina Gerdeman; Consumer Products

12 Nov 2018
Research & Ideas

'Always On' Isn't Always Best for Team Decision-Making

gradyreese Always on, always connected isn’t always better when it comes to solving problems at work. In fact, teams get better results when they collaborate only intermittently, according to recent research. Insights on work... View Details

Keywords: by Roberta Holland

12 Oct 1999
Research & Ideas

Media Metamorphosis: Advertising in the Technology Age

permitted by the Telecommunications Act of 1996 is realigning media ownership. Among other changes, the Federal Communications Commission recently relaxed restrictions on ownership of multiple television stations in larger markets, paving... View Details

Keywords: by Peter K. Jacobs; Advertising

17 Apr 2017
Research Event

The Most Pressing Issues for Platform Providers in the Sharing Economy

The so-called chicken-and-egg problem is arguably the most discussed and most obvious business dilemma in the sharing economy. Platform providers–like Uber, Airbnb, or Etsy–rely on both consumers and producers to create and sustain a... View Details

Keywords: by Carmen Nobel; Service

31 Jul 2006
Research & Ideas

When Not to Trust Your Gut

first step in negotiating more rationally is to identify situations that call for extra vigilance. Periodically, perhaps once per month, make a list of important upcoming negotiations that you think might require System 2 thought. Such negotiations might concern lots... View Details

Keywords: by Max H. Bazerman & Deepak Malhotra

30 Jul 2014
Lessons from the Classroom

Teaching The Deal

exercises become increasingly complex, involving multiple parties with varying interests. For example, when a chief financial officer and a marketing person are involved in negotiations, the CFO is naturally focused on keeping costs down... View Details

Keywords: by Dina Gerdeman; Education

09 Sep 2013
Lessons from the Classroom

Teaching Climate Change to Skeptics

A few years ago, Joseph B. Lassiter traveled to San Francisco, Houston, and New York to hold discussions with Harvard alumni on the topic of business and the environment. Each time, he surveyed the audience about the touchy subject of climate change and how society... View Details

Keywords: by Carmen Nobel

28 Oct 2013
Research & Ideas

Book Excerpt: The Good Struggle: Responsible Leadership in an Unforgiving World

be learned from execution, experiment, and actual experience. Finally, going step by step provides people inside an organization and all the parties in the multiple markets around it with clear, immediate objectives and even metrics. This... View Details

Keywords: by Joseph L. Badaracco

01 Oct 2001
Research & Ideas

Five Questions for Stuart Gilson

unambiguously reduced the firm's cash labor costs, by a significant amount—and at a time the other major airlines were laying off tens of thousands of employees. Q: Who can benefit by reading this book? A: I am trying to reach multiple... View Details

Keywords: by Sean Silverthorne

15 Sep 2003
Lessons from the Classroom

HBS Cases: Developing the Courage to Act

catalog that professors would employ "an analogous method [to the 'case method' used at the Law School], emphasizing classroom discussion, supplemented by lectures and frequent reports, which may be called the problem method."... View Details

Keywords: by David A. Garvin

22 Dec 2003
Research & Ideas

Why Negotiation is Like Jazz

Skilled improvisational musicians practice alone and with others for hours every day, year after year—notes, scales, chords, and progressions. After all of this practice comes a performance, and an improvisation begins. For musicians and View Details

Keywords: by Kathleen L. McGinn

18 Jun 2001
Research & Ideas

When In-House Research Isn’t Enough

application of that work to the company's own products." Now a provider to multiple vendors, Big Blue has become eager to be part of the solution to a problem rather than determined to be the only... View Details

Keywords: by Jim Aisner

28 Apr 2014
Research & Ideas

Football Stars Debate ‘The Social Capital of the Savvy Athlete’

in front of a standing-room-only audience at the Harvard Innovation Lab at Harvard Business School. Other participants included Arizona Cardinals receiver Larry Fitzgerald, Houston Texans running back Arian Foster, and Domonique Foxworth,... View Details

Keywords: by Carmen Nobel; Sports

15 Apr 2014
Research & Ideas

Calderón: Economic Arguments Needed to Fight Climate Change

What do Chinese coal plants and the American legislative branch have in common? They are both major adversaries in the fight against climate change, according to former President of Mexico Felipe Calderón. "The most serious problem is in the United States... View Details

Keywords: by Carmen Nobel; Manufacturing

02 Feb 2004
Research & Ideas

Where Does Apple Go From Here?

an enormous premium relative to the core market, 200, 300, 400 percent, Apple's products, while still highly differentiated, have a very hard time selling at a huge premium relative to the core PC market. So problem number one is that PCs... View Details