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September 2020 (Revised November 2020)
Case

PDS: Ring-Fencing the Ranch

By: Dennis Campbell, Tarun Khanna and Kerry Herman

Pallak Seth, Group CEO of PDS Multinational Fashions, is contemplating options to bring better collaboration across his global apparel supply chain platform. PDS, a group of 50-plus subsidiary companies, each led by its own CEO and with different apparel industry... View Details

Keywords: Collaboration; Supply Chain Management; Performance; Partners and Partnerships; Employee Stock Ownership Plan; Apparel and Accessories Industry

27 Sep 2006
Research & Ideas

Report From Egypt: Studying Global Influences

multinationals that move people across locations, expect frequent travel outside the country, and emphasize abundant training and Web-based process tools. Part of the mission of all three companies in Egypt is to transmit these standards... View Details

Keywords: by Sean Silverthorne

February 2005 (Revised June 2007)
Case

Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer

By: V. Kasturi Rangan and Rohithari Rajan

With liberalization of India's economy and the opening up of markets to foreign multinationals such as Procter & Gamble, the Indian subsidiary of Unilever--Hindustan Lever Ltd. (HLL)--was under pressure to grow revenues and profits. HLL had a long and stellar record of... View Details

Keywords: Economy; Market Entry and Exit; Business Subsidiaries; Revenue; Profit; Market Participation; Programs; Rural Scope; Poverty; Multinational Firms and Management; Consumer Products Industry; Beauty and Cosmetics Industry; India

2011
Casebook

Transnational Management: Text Cases and Readings in Cross Border Management

By: Christopher A. Bartlett and Paul W. Beamish

Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the... View Details

Keywords: Experience and Expertise; Economy; Framework; Cross-Cultural and Cross-Border Issues; Global Strategy; Management; Problems and Challenges; Situation or Environment; Strategy; Competition

September 1972 (Revised September 1983)
Case

Timex Corp.

The evolution of Timex from its inception in the 1940s to its position as a leading multinational watch manufacturer in the early 1970s. Focuses on Timex's strategy for marketing, on a worldwide basis, and its line of inexpensive watches. View Details

Keywords: Product; Marketing Strategy; Multinational Firms and Management; Global Strategy; Manufacturing Industry; Apparel and Accessories Industry

December 1997 (Revised January 1998)
Exercise

COO and Country Manager Job Selection Exercise

By: Hugo Uyterhoeven

From seven candidates, students must choose two who are most qualified for the COO position at an entrepreneurial Danish multinational organization, and two who are the best choices for country manager in Vietnam for the company. View Details

Keywords: Selection and Staffing; Experience and Expertise; Multinational Firms and Management

June 1999 (Revised December 2002)
Case

Supermercados Disco: Regional Strategy

The Disco chain of supermarkets has pursued a successful local niche strategy in Argentina to compete with intense competition from multinational chains. Now Disco considers options for expanding its regional strength. View Details

Keywords: Food; Marketing Strategy; Global Strategy; Globalized Markets and Industries; Retail Industry; Food and Beverage Industry; Argentina

April 1987 (Revised April 1987)
Case

Tiberg Co.

By: Michael Beer and Daniel J. Isenberg

Describes the efforts of a vice president of purchasing to coordinate and centralize purchasing procedures in a multinational company. He encounters a lack of active cooperation. A rewritten version of an earlier case by G. Lombard. View Details

Keywords: Cost Management; Multinational Firms and Management; Governance Controls; Managerial Roles; Organizational Change and Adaptation; Organizational Design; Power and Influence

September 2003 (Revised June 2006)
Case

"American Challenge, The:" Europe's Response to American Business

By: Geoffrey G. Jones and Meghan Gallagher-Kernstine

Examines the tensions multinationals cause by focusing on Europe's reaction to the growing U.S. multinational investment in the 20th century. Initially, Europeans rarely felt threatened by U.S. investments, however, tensions grew over time. After the Second World War,... View Details

Keywords: Management Practices and Processes; Investment; Cross-Cultural and Cross-Border Issues; United States; Europe

13 Nov 2012
First Look

First Look: November 13

Thomke Publication:Harvard Business Review 90, no. 11 (November 2012) Abstract An abstract is unavailable at this time. Read the article: http://hbr.org/2012/11/mumbais-models-of-service-excellence/ar/1 Working PapersThe Global Agglomeration of View Details

Keywords: Sean Silverthorne

26 Sep 2018
Working Paper Summaries

Shifting Centers of Gravity: Host Country versus Headquarters Influences on MNC Subsidiary Knowledge Inheritance

Keywords: by Prithwiraj Choudhury, Mike Horia Teodorescu, and Tarun Khanna

October 2010 (Revised March 2013)
Case

Baxter's Asia Pacific 'Talent Edge' Initiative

By: Jordan Siegel, Mimi Xi and Christopher Poliquin

This case examines whether multinationals have a potential competitive weapon in aggressively exploiting social schisms in host labor markets and in hiring and promoting senior managers from excluded groups. View Details

Keywords: Labor; Selection and Staffing; Groups and Teams

January–March 2025
Article

Transitioning from Responsible and Reactive to Deeply Responsible and Proactive International Business

By: Geoffrey G. Jones, Teresa da Silva Lopes, Pavida Pananond, Rob van Tulder, Noemi Sinkovics and Rudolf R. Sinkovics

This article aims to explore the role of multinational enterprises in addressing grand societal challenges, emphasizing the need for integrating environmental and social aspects into business models. It offers an analysis of how principles and values can guide engaged... View Details

Keywords: Corporate Social Responsibility and Impact; Business Model; Multinational Firms and Management

Find at Harvard

October 2002
Teaching Note

Strategy in Emerging Markets (TN)

By: Tarun Khanna

Provides an overview of several cases on multinational and local companies (including business groups) operating in settings in Asia, Africa, Latin America, and worldwide. Also provides a conceptual framework for thinking about these cases and links to related academic... View Details

Keywords: Framework; Global Range; Local Range; Globalized Firms and Management; Body of Literature; Emerging Markets; Africa; Asia; Latin America

November 1986 (Revised December 1992)
Case

Kentucky Fried Chicken (Japan) Ltd.

By: Christopher A. Bartlett

Describes the internationalization of the Kentucky Fried Chicken (KFC) fast food chain, focusing on KFC's entry into Japan. An entrepreneurial country general manager, Lou Weston, battles numerous problems to establish the business and is eventually highly successful.... View Details

Keywords: Business Subsidiaries; Entrepreneurship; Globalized Economies and Regions; Governing Rules, Regulations, and Reforms; Policy; Market Entry and Exit; Strategic Planning; Agency Theory; Perspective; Corporate Strategy; Food and Beverage Industry; Japan

2007
Working Paper

Intra-Industry Foreign Direct Investment

By: Laura Alfaro and Andrew Charlton

We use a new firm level data set that establishes the location, ownership, and activity of 650,000 multinational subsidiaries -- close to a comprehensive picture of global multinational activity. A number of patterns emerge from the data. Most foreign direct investment... View Details

Keywords: Multinational Firms and Management; Business Subsidiaries; Foreign Direct Investment; Geographic Location; Supply and Industry; Vertical Integration

08 Aug 2011
Research & Ideas

The Death of the Global Manager

ears around the world is critical” Nearly 20 years later and in its sixth edition, Bartlett's case-filled textbook (which he describes as a "continuing passion") offers the opportunity to reexamine the ever-changing nature of View Details

Keywords: by Julia Hanna

March 2005 (Revised March 2006)
Case

Foreign Exchange Hedging Strategies at General Motors: Competitive Exposures

By: Mihir A. Desai and Mark Veblen

How can a multinational firm analyze and manage currency risks that arise from competitive exposures? General Motors has a substantial competitive exposure to the Japanese yen. Although the risks GM faces from the depreciating yen are widely acknowledged, the company's... View Details

Keywords: Multinational Firms and Management; Currency Exchange Rate; Competition; Credit Derivatives and Swaps; International Finance; Financial Management; Investment Funds; Risk and Uncertainty; Auto Industry

August 2007 (Revised July 2008)
Case

HCL Technologies (A)

By: Linda A. Hill, Tarun Khanna and Emily Stecker

When Vineet Nayar became president of HCL Technologies, a global IT services business, in April 2005, he knew the company needed drastic change. Since its founding as a hardware company in the 1970s, HCL had grown into an enterprise with $3.7 billion in revenues and a... View Details

Keywords: Customer Relationship Management; Multinational Firms and Management; Employee Relationship Management; Leading Change; Organizational Change and Adaptation; Competition; Information Technology Industry; Service Industry; India

November 1989 (Revised February 1990)
Case

John A. Clendenin

Brief description of the life history of a Xerox manager. When used with Managing Xerox's Multinational Development Center it allows for the discussion of the relationship between personal history, personal values, and career choices. View Details

Keywords: Personal Development and Career

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