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  • Web

Resumes & Cover Letters - Alumni

deserve. You need to ensure it reflects your messaging and distinguishes you from the competition. Jill Huggett, Certified Professional Resume Writer and career coach, shares insights and tips to get your resume into the best shape ever.... View Details
  • 02 Jan 2024
  • Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
Keywords: by Rachel Layne
  • January 2018 (Revised March 2020)
  • Case

SAP: Branding in the Digital Age

By: Das Narayandas and Amram Migdal
By 2017, digital, social, and mobile technologies were rapidly changing the way many of SAP’s traditional customers did business over the last decade. In response to this trend, SAP had acquired companies with capabilities in e-commerce, human capital, workforce... View Details
Keywords: Brand Positioning; Marketing; Sales; Brands and Branding; Strategy; Technology Industry
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    No Taxation without Information

    Tax evasion generates billions of dollars of losses in government revenue and creates large distortions, especially in developing countries. A growing, mostly theoretical literature argues that information flows are central to understanding effective taxation. This... View Details

    • 21 Dec 2010
    • First Look

    First Look: December 21

    found that managers engage in redundant communication; that is, they send the same message to the same recipient through two or more unique media sequentially. Given how busy most managers are, and how much information their subordinates... View Details
    • Research Summary

    Asset Specificity and Vertical Integration: Williamson's Hypothesis Reconsidered

    A point repeatedly stressed by transaction cost economics is that the more specific the asset, the more likely is vertical integration to be optimal. In spite of the profusion of empirical papers supporting this prediction, recent surveys and casual observation... View Details

    • Web

    Help - Alumni

    Help Account Information 42ms Frequently Asked Questions HBS Account & Login HarvardKey Login HBS Email Two-step verification (Duo) Spam Email & Phishing Profile Updates & Subscriptions LinkedIn Alumni Directory Directory Mapping Alumni View Details
    • 15 Sep 2015
    • First Look

    September 15, 2015

    request, a message that informs infringers of the price reduction and acknowledges the possibility of unintentionality generates a large increase in settlement. Including a deadline further increases the response. The higher settlement... View Details
    Keywords: Sean Silverthorne
    • 10 Feb 2016
    • HBS Seminar

    Hong Luo of Harvard Business School and Julie Mortimer of Boston College, Department of Economics

    • 28 Jun 2011
    • First Look

    First Look: June 28

      PublicationsManager-Specific Effects on Earnings Guidance: An Analysis of Top Executive Turnovers Authors:Francois Brochet, Lucile Faurel, and Sarah McVay Publication:Journal of Accounting Research (forthcoming) Abstract We investigate how managers contribute to the... View Details
    Keywords: Sean Silverthorne
    • 1 Jul 2013
    • Panel Discussion

    Master Class Session on Business and Investing in Africa

    By: Euvin Naidoo, Pravin Gordhan, Nkosana Moyo, Moe Shaik, Polo Radebe and Cassim Coovadia
    Annual Master Class Evening Session on: 'Business and Investment in Africa' - from Strategy to Execution Keynote address by Minister of Finance Pravin Gordhan Led by South African Euvin Naidoo, who serves in his personal capacity as visiting faculty member at Wits... View Details
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    • October 14, 2019
    • Article

    The Truth About Open Offices: There Are Reasons Why They Don't Produce the Desired Interactions

    By: Ethan Bernstein and Ben Waber
    It’s never been easier for workers to collaborate—or so it seems. Open, flexible, activity-based spaces are displacing cubicles, making people more visible. Messaging is displacing phone calls, making people more accessible. Enterprise social media such as Slack and... View Details
    Keywords: Buildings and Facilities; Interpersonal Communication; Communication Technology; Design; Human Resources; Performance Productivity; Organizational Design
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    • 2007
    • Working Paper

    Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers

    By: John A. Deighton and Leora Kornfeld
    The digital interactive transformation in marketing is not unfolding, as many thought it would, on the model of direct marketing. That model anticipated that digital media using rich profiling data would intrude marketing messaging more deeply and more precisely into... View Details
    Keywords: Communication Intention and Meaning; Interactive Communication; Marketing Communications; Consumer Behavior; Social and Collaborative Networks; Internet and the Web
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    • 05 Feb 2024
    • What Do You Think?

    How Do You Hire for Attitude?

    Business School when I was the faculty chair of the MBA program some years ago: We All Learn—We All Teach—For Life. That message was intended for both students and faculty. To the list of other questions we might employ in determining a... View Details
    Keywords: by James Heskett
    • April 2004 (Revised August 2004)
    • Teaching Note

    BuildingBlocks International

    BuildingBlocks International (BBI) plans to accomplish its mission to help children in developing countries succeed in school by bringing management expertise to local organizations. Two years after founding BBI, however, the team hasn't figured out exactly how to make... View Details
    Keywords: Marketing Strategy; Social Marketing; Developing Countries and Economies; Sales
    Related
    • Research Summary

    Business Leaders and Corporate Responsibility

    By: Thomas R. Piper
    Thomas R. Piper is trying to establish an appropriate sense of ethics and corporate responsibility for future business leaders. Earlier research provided compelling evidence that many future leaders seriously doubt that their interpersonal ethics can be brought into... View Details
    • September 2013
    • Article

    Great Leaders Who Make the Mix Work

    By: Boris Groysberg and Katherine Connolly
    Business leaders send a powerful message when they make a commitment to diversity that goes beyond rhetoric. But what motivates them to do so, and how do they actually create inclusive cultures? To find out, the authors interviewed 24 CEOs whose firms were known for... View Details
    Keywords: Leadership Development; Working Conditions; Leading Change; Management Practices and Processes; Organizational Culture; Diversity; Gender
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    • April 2025
    • Case

    Joe Mazzulla and the Boston Celtics (A)

    By: Linda A. Hill, James I. Cash and Lydia Begag
    Joe Mazzulla's leadership journey with the Boston Celtics began in 2016 when he served as an assistant coach for their NBA G-League affiliate. In 2019, he was promoted to a "behind-the-bench" assistant coaching role with the Celtics, before being asked to become the... View Details
    Keywords: Personal Development and Career; Change Management; Communication; Values and Beliefs; Innovation and Invention; Decision Making; Innovation Leadership; Collaborative Innovation and Invention; Leadership; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Sports Industry; Entertainment and Recreation Industry; United States
    Related

      Valuing Snap After the IPO Quiet Period

      Snap, the disappearing message app, went public at $17 per share on March 2, 2017, making its two 20-something founders the youngest self-made billionaires in the country. Over the next three weeks, 14 analysts make investment recommendations on Snap: two with buy... View Details

        Judo Strategy: Turning Your Competitors’ Strength to Your Advantage

        Why do some companies succeed in defeating stronger rivals, while others fail? This is a question that, sooner or later, all ambitious competitors must face. Whether you’re a tiny start-up taking on industry giants or a giant moving into markets dominated by... View Details