Publications

Publications

Filter Results: (313) Arrow Down
Filter Results: (313) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 15 of 313 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • 10 Sep 2013
  • First Look

First Look: September 10

Marketing the Beauty Secrets of Japanese Geisha This case considers the creation and early growth of California-based TATCHA, a Japanese-themed luxury beauty brand. It explores how Vicky Tsai developed the concept, assembled financial and... View Details
Keywords: Sean Silverthorne
  • 20 Dec 2016
  • First Look

December 20, 2016

School Case 217-013 Nirvana Vihar Rehabilitation Homes Kumar Builders (KUL) was finally nearing completion on the four luxury condominium towers that comprised the first phase of its bold vision for the redevelopment of more than 70 acres... View Details
Keywords: Carmen Nobel
  • 22 May 2018
  • First Look

New Research and Ideas, May 22, 2018

high-priced, low-volume, luxury travel product in its existing locations; so to continue its growth, it is now trying to expand into East Africa, where the traditional safari approach by most providers has been a high-volume, low-cost,... View Details
Keywords: Dina Gerdeman
  • 22 Jul 2008
  • First Look

First Look: July 22, 2008

department stores and a new hypermarket—Nagesh was proud of the way the company had taken retail from its roots in simple transactions to a complete "experience" defined by the luxurious ambiance, food, events and educated staff... View Details
Keywords: Martha Lagace
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

familiar environment of the trading floor. He even had trouble choosing which office supply vendor to go with. As he put it: "I felt I needed more and more information every time I tried to make a decision.'' Real entrepreneurs know that using their time to gather... View Details
Keywords: by Walter Kuemmerle
  • 19 Jan 2011
  • First Look

First Look: Jan. 18

otherwise fail emissions tests. We find that for a significant number of inspectors, leniency is much higher for those customers with standard vehicles than for those with luxury cars, although a smaller group appears to favor wealthy... View Details
Keywords: Sean Silverthorne
  • 20 Jul 2015
  • Research & Ideas

Globalization Hasn’t Killed the Manufacturing Cluster

R&D and engineering. The region is now producing an estimated 90 percent of women's luxury shoes that sell for $500 or more per pair. Why Clusters Still Work The cluster's success is largely due to a lead firm acting as what Pisano... View Details
Keywords: by Roberta Holland; Manufacturing; Apparel & Accessories; Fashion
  • 24 Nov 2014
  • Research & Ideas

Corrupting Silence: Companies Must Speak Up Against Bribes

in the black. "They underestimated the risk associated with paying bribes, but they also overestimated what they were going to make on profits," says Healy. "Most companies don't have the luxury of going back and saying what was the... View Details
Keywords: by Michael Blanding
  • 22 Apr 2008
  • First Look

First Look: April 22, 2008

business of Louis Vuitton Moet Hennessy (LVMH), the world's leading luxury products group, Ramiro Otano had overseen a spectacularly successful run at the company by any financial measure. Despite the company's growth, some of the... View Details
Keywords: Martha Lagace
  • 02 Feb 2016
  • First Look

February 2, 2016

2013. The sudden price increase not only increased the likely acquisition price for an ownership stake in Hefei Sanyo, but also meant that Whirlpool had lost the luxury of both time and secrecy. Lee had to quickly decide how to structure... View Details
Keywords: Sean Silverthorne
  • 18 Feb 2014
  • First Look

First Look: February 18

for European Expansion Scott Malkin, CEO of Value Retail, a developer and operator of European outlet villages serving luxury brands, is planning on developing a 18,503 m2 open-air outlet village to be built 98 kilometers south of Milan... View Details
Keywords: Sean Silverthorne
  • 09 Nov 2010
  • First Look

First Look: November 9, 2010

positioning of its mixed bag of brands. After launching an economy and an upscale brand, it dithered over the launch of its upper upscale and luxury brands. The case illustrates the marketing and organizational challenges of a hybrid... View Details
Keywords: Sean Silverthorne
  • 08 Apr 2008
  • First Look

First Look: April 8, 2008

economy began to improve and the livelihood of many Chinese rose with it, their tastes began to change. Exposed to more luxurious foreign brands, many Chinese strived to purchase a Swiss or Japanese watch. How could Fiyta build up its... View Details
Keywords: Martha Lagace
  • 10 Mar 2015
  • First Look

First Look: March 10

in industrial water and wastewater systems. Woteer had expressed an interest in gaining exclusive access to Oasys' forward osmosis technology for water treatment applications in China in exchange for an equity investment. Jim Matheson, President and CEO, did not have... View Details
Keywords: Carmen Nobel
  • 05 Feb 2008
  • First Look

First Look: February 5, 2008

regret relaxes self-control and motivates consumers to counteract their righteousness. A series of five studies demonstrates the effect of self-control regrets on real choices and actual shopping behavior. The findings indicate that consumers are more likely to select... View Details
Keywords: Martha Lagace
  • 27 Sep 2016
  • First Look

September 27, 2016

successful products, a cultural icon across the globe. But managing the low priced, nylon handbag is challenging as Longchamp tries to move its brand upmarket into higher priced, luxury leather goods. How much should Longchamp focus on Le... View Details
Keywords: Sean Silverthorne
  • 10 Jan 2005
  • Research & Ideas

The Knowledge Coach

knowledge that is worth transferring; beyond that, a desire to coach and some skill at dealing with people who may have little or no prior knowledge. We do not always have the luxury of an expert to coach us—or of reaching mastery before... View Details
Keywords: by Dorothy Leonard & Walter Swap
  • 22 Sep 2009
  • First Look

First Look: September 22

president and CEO, Margaret Clark, was contemplating the launch of a new, lip-plumping product called "Four Carat Pout." Clark faced many decisions concerning the launch: marketing the product as a luxury brand or a retail item;... View Details
Keywords: Martha Lagace
  • 03 Jun 2008
  • First Look

First Look: June 3, 2008

incorporating offices, shops, restaurants, music auditoriums, a hotel, and luxury apartments on Columbus Circle in Manhattan. Tracing the process by which Related became the site developer, the case examines the risks and rewards of... View Details
Keywords: Martha Lagace
  • February 2017
  • Supplement

JCDecaux, 2016: Global Leader ... Again

By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place... View Details
Keywords: JCDecaux; Clear Channel Outdoor; OUTFRONT Media; Lamar Advertising Company; Jean-François Decaux; Jean-Charles Decaux; Outdoor Advertising; Street Furniture; Airports; Billboards; Bicycles; Digital Devices; Digital Marketing; Bidding; Advertising; Advertising Campaigns; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Model; Business Organization; Family Business; For-Profit Firms; Joint Ventures; Design; Price; Profit; Revenue; Geographic Location; Geographic Scope; Global Range; Globalization; Global Strategy; Globalized Firms and Management; Multinational Firms and Management; Globalized Markets and Industries; Government Legislation; Business History; Human Resources; Laws and Statutes; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Product Marketing; Demand and Consumers; Supply and Industry; Operations; Distribution; Infrastructure; Logistics; Product; Product Design; Production; Organizational Structure; Property; Public Ownership; Renting or Rental; Problems and Challenges; Business and Community Relations; Business and Government Relations; Family and Family Relationships; Sales; Situation or Environment; Luxury; Strategy; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Consolidation; Corporate Strategy; Customization and Personalization; Expansion; Segmentation; Mobile Technology; Wireless Technology; Air Transportation; Bicycle Transportation; Rail Transportation; Transportation Networks; Advertising Industry; France; Paris
Related

Are you looking for?

→Search All HBS Web