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  • January 2025 (Revised April 2025)
  • Case

Mercado Libre: The Best Is Yet to Come

By: Krishna G. Palepu, Fernando Fragueiro, Carla Larangeira and Mariana Cal
In 2024, Marcos Galperín, CEO and co-founder of Mercado Libre, reflected on its 25-year rise as Latin America’s largest marketplace, fintech leader, and most valuable public company. With operations spanning 18 countries and a robust ecosystem combining e-commerce,... View Details
Keywords: Entrepreneurship; Multinational Firms and Management; Recruitment; Compensation and Benefits; Innovation Leadership; Innovation Strategy; Leadership Style; Business or Company Management; Management Practices and Processes; Management Succession; E-commerce; Emerging Markets; Distribution; Logistics; Organizational Culture; Organizational Design; Business Strategy; Competition; Growth and Development Strategy; Corporate Strategy; Technology Industry; Financial Services Industry; Retail Industry; Latin America; Mexico; Brazil; Argentina
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  • June 2020
  • Teaching Note

Global Brand Management of Anheuser Busch InBev's Budweiser

By: Jill Avery
Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define... View Details
Keywords: Brand Management; Global Brands; Brand Equity; Brand Storytelling; Brand Communication; Brand Positioning; Marketing; Brands and Branding; Marketing Communications; Global Strategy; Food and Beverage Industry; Consumer Products Industry; United States; China; Africa; Latin America
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  • Web

Employment Data

Finance 38% General Management 13% Marketing 11% Other 5% Strategic Planning 8% Locations United States: 88% Mid-Atlantic 5% Midwest 6% Northeast 49% South 5% Southwest 6% West 17% International: 12% Asia 5% Canada <1% Europe 5% Latin... View Details
  • 2010
  • Casebook

Global Capital and National Institutions: Crisis and Choice in the International Financial Architecture

By: Laura Alfaro
All managers face a business environment in which international and macroeconomic phenomena matter. International capital flows can significantly affect countries' development efforts and provide clear investment opportunities for businesses. During the 1990s and early... View Details
Keywords: Financial Crisis; Capital; International Finance; Globalized Economies and Regions; Policy; Government and Politics; Business and Government Relations
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  • January 2004 (Revised March 2004)
  • Case

Redesigning Sovereign Debt Restructuring Mechanisms

By: Mihir A. Desai, Christina Pham, Julia Stevens and Kathleen Luchs
How should the debt of sovereign countries be restructured when countries approach default? Anne O. Krueger of the International Monetary Fund (IMF) is proposing a new approach to sovereign defaults: the Sovereign Debt Restructuring Mechanism (SDRM). The SDRM would... View Details
Keywords: Sovereign Finance; Insolvency and Bankruptcy; Globalized Economies and Regions; International Finance; Laws and Statutes; Latin America; Asia; Mexico
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    Paul W. Marshall

    MBA Class of 1960 Professor of Management, Paul W. Marshall, is affiliated with the Entrepreneurial Management Unit and teaches The Entrepreneurial Manager in the Turnaround Environment. This Elective Curriculum course focuses on the role of... View Details

    Keywords: aerospace; banking; brokerage; computer; consulting; defense; management consulting; manufacturing; metals; professional services; retail financial services; retailing; steel
    • November 2011 (Revised June 2013)
    • Case

    Natura Cosméticos, S.A.

    Rodolfo Guttilla, Director of Corporate Affairs for Natura Cosméticos S.A. (Natura), prepared for a meeting with key stakeholders to discuss the future of integrated reporting at Natura. A cosmetics company with a strong brand, robust growth in international and... View Details
    Keywords: Corporate Social Responsibility and Impact; Integrated Corporate Reporting; Decision Making; Beauty and Cosmetics Industry; Brazil
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    • October 2000 (Revised May 2001)
    • Case

    Editora Abril S.A.

    By: Michael Y. Yoshino and Perry Fagan
    Brazil's media conglomerate Editora Abril S.A. is Latin America's largest publishing and printing company; it publishes books, and comic books, videos, maps, travel guides, music, and textbooks. It also owns Brazil's largest database marketing company, its... View Details
    Keywords: Business Conglomerates; Investment; Growth and Development Strategy; Marketing Communications; Market Design; Media; Service Delivery; Private Ownership; Expansion; Web Sites; Publishing Industry; Service Industry; Brazil
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    • Research Summary

    Markets of Progress: Coffee, Commerce, and Community in the Soconusco, Chiapas, 1867-1920

    Markets of Progress presents a new holistic story of rural development in Mexico at the turn of the century. In the Soconusco, as in regions throughout the world, the accelerating circulation of commodities and capital, ideas and immigrants reshaped society... View Details

    Keywords: Commodities; Coffee; Mexico; Foreign Investment; Institutions; Immigration; Developing Agriculture; Development; Export Crop; Emerging Market; Property Rights; Labor History; History; Capital Markets; Business History; Agriculture and Agribusiness Industry; Latin America; Mexico; Central America
    • 17 Mar 2008
    • Research & Ideas

    The Lessons of Business History: A Handbook

    elsewhere. There is still only one overall survey of Indian business history. As Indian companies such as Tata become global giants, we need to understand where they came from. Latin America represents a... View Details
    Keywords: by Sean Silverthorne
    • Forthcoming
    • Chapter

    Oil, Macroeconomic Volatility and Crime in the Determination of Beliefs in Venezuela

    By: Rafael Di Tella, Javier Donna and Robert MacCulloch
    Book Abstract: At the beginning of the twentieth century Venezuela had one of the poorest economies in Latin America, but by 1970 it had become the richest country in the region and one of the twenty richest countries in the world, ahead of countries such as Greece,... View Details
    Keywords: Macroeconomics; Volatility; Crime and Corruption; Values and Beliefs; Non-Renewable Energy; Energy Industry; Venezuela
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    • August 2023
    • Article

    Formal Employment and Organized Crime: Regression Discontinuity Evidence from Colombia

    By: Gaurav Khanna, Carlos Medina, Anant Nyshadham, Jorge Tamayo and Nicolas Torres
    Safety net programs, common in settings with high informality like Latin America, often use a means test to establish eligibility. We ask: in settings in which organised crime provides lucrative opportunities in the informal market, will discouraging formal employment... View Details
    Keywords: Gangs; Informality; Crime and Corruption; Job Search; Recruitment; Colombia
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    • 05 Jul 2006
    • Working Paper Summaries

    Bankers, Industrialists, and Their Cliques: Elite Networks in Mexico and Brazil During Early Industrialization

    Keywords: by Aldo Musacchio & Ian Read; Banking
    • January 2010 (Revised October 2010)
    • Case

    Colombia: Strong Fundamentals, Global Risk

    By: Aldo Musacchio, Richard H. K. Vietor, Jonathan Schlefer and Carolina Camacho
    By mid-2009 Colombian President Alvaro Uribe had ended decades of virtual civil war and strengthened the business climate, but he faced tough economic challenges. Though he had instituted prominent market reforms and brought inflation down sharply, Colombia seemed... View Details
    Keywords: Developing Countries and Economies; Economic Growth; Macroeconomics; Trade; Global Strategy; Infrastructure; Business and Government Relations; Colombia
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    • Web

    Global

    Understanding a rapidly changing, Dynamic world Global Research MBA 2024 Queretaro, Mexico Ernesto Sterling 38% of our Class of 2024 MBA students are international. The MBA Experience Regional Activities Africa Asia Pacific Europe Japan View Details
    • December 2022 (Revised February 2023)
    • Case

    Marfrig's Quest for Sustainable Beef

    By: Jose B. Alvarez, Pedro Levindo and Ruth Costas
    Marfrig, one of the world’s leading meatpackers, strived to comply with its commitment to have a deforestation-free value chain in Brazil by 2030. The company also pledged to reduce its emissions of greenhouse gases in accordance with the guidelines set by the... View Details
    Keywords: Agribusiness; Animal-Based Agribusiness; Plant-Based Agribusiness; Acquisition; Family Business; Communication Strategy; Environmental Management; Climate Change; Environmental Regulation; Environmental Sustainability; Bonds; Food; Global Strategy; Goods and Commodities; Government and Politics; Political Elections; Leading Change; Marketing; Product Marketing; Product Positioning; Supply Chain; Supply Chain Management; Corporate Social Responsibility and Impact; Business and Government Relations; Business and Stakeholder Relations; Partners and Partnerships; Strategy; Adaptation; Business Strategy; Commercialization; Competitive Strategy; Corporate Strategy; Diversification; Expansion; Agriculture and Agribusiness Industry; Food and Beverage Industry; Brazil; Latin America; Argentina; Uruguay; North America; United States; Europe; Asia; China
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    • Article

    Business Investment in Education in Emerging Markets Since the 1960s

    By: Valeria Giacomin, Geoffrey Jones and Erica Salvaj
    This article examines non-profit investments by business in education in emerging markets between the 1960s and the present day. Using a sample of 110 interviews with business leaders from an oral history database, the study shows that more than three-quarters of such... View Details
    Keywords: Economic History; Oral History; Education; Philanthropy and Charitable Giving; Business History; Emerging Markets; Reputation; Corporate Social Responsibility and Impact; Education Industry; Africa; Asia; Latin America; Middle East; India; Chile; Colombia; Sri Lanka; Kenya
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    • 02 Apr 2024
    • Research & Ideas

    Employees Out Sick? Inside One Company's Creative Approach to Staying Productive

    Absenteeism is so pervasive in Latin America and Asia that 10 percent of a business’ workers might not show up on any given day. This risk can create tremendous uncertainty, especially for businesses running... View Details
    Keywords: by Michael Blanding; Fashion
    • 09 Jan 2008
    • Working Paper Summaries

    A Resource Belief-Curse: Oil and Individualism

    Keywords: by Rafael M. Di Tella, Juan Dubra & Robert MacCulloch; Energy; Utilities

      Howard H. Stevenson

      Howard H. Stevenson is Sarofim-Rock Baker Foundation Professor emeritus, former Senior Associate Dean, Director of Publishing, and Chair of the Harvard Business Publishing Company board. The Sarofim-Rock Chair was established in 1982 to provide a continuing base for... View Details

      Keywords: broadcasting; communications; computer; construction; financial services; forest products; health care; high technology; industrial goods; insurance industry; investment banking industry; manufacturing; paper; professional services; real estate; service industry; software; venture capital industry