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Show Results For
- All HBS Web
(320)
- News (52)
- Research (223)
- Events (2)
- Multimedia (3)
- Faculty Publications (209)
- 07 Apr 2021
- News
Road Work
to Cabo San Lucas, Mexico. So I embarked upon a ride first in Italy about eight, nine years ago now, and was fully enamored of the experience of riding a motorcycle overseas and all of the challenges associated with that. But it also was... View Details
- January 2019
- Case
Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case." Harvard Business School Case 519-061, January 2019.
- 16 Feb 2004
- Research & Ideas
Marketing Wine to the World
Michael Roberto: My parents are Italian immigrants, and my family back in Tuscany and the Campania region of Italy continue to make their own wine. Therefore, I've always had an interest in the wine-making process. A few years ago, when... View Details
- January 2018 (Revised October 2019)
- Case
Christie's and Leonardo da Vinci's Salvator Mundi: The Value of a Brand
By: Jill Avery
A 16th century Renaissance masterpiece, missing for 137 years, believed by many to have been destroyed and then rediscovered less than a decade ago, becomes the most expensive painting ever sold, all the while surrounded by controversy. Did the buyer of Leonardo da... View Details
Keywords: Brands; Brand Valuation; Art Collector; Arts Marketing; Auction House; Auctions; Luxury Brand; Luxury Consumers; Luxury Goods; Marketing; Valuation; Marketing Strategy; Arts; Luxury; Value; Brands and Branding; Fine Arts Industry; Italy; United Kingdom; Europe; United States; United Arab Emirates
Avery, Jill. "Christie's and Leonardo da Vinci's Salvator Mundi: The Value of a Brand." Harvard Business School Case 518-066, January 2018. (Revised October 2019.)
- 12 Mar 2013
- First Look
First Look: March 12
in 1995 to 185 million in 2011, without producing for store brands in a market in which these offerings were steadily gaining share. The company's leaders wanted to make sure Mutti maintained its position in Italy and further, to move... View Details
Keywords: Sean Silverthorne
- 07 Nov 2011
- Research & Ideas
The Forgotten Book that Helped Shape the Modern Economy
Renaissance Italy to the nineteenth-century USA to South Korea in the 1960s and contemporary China. This does not mean that governments always know what they are doing, far from it, but it does indicate that our debates should be over... View Details
Keywords: by Sean Silverthorne
- 01 Sep 2018
- News
September 2018 Alumni and Faculty Books
Society in Enlightenment Italy by Sophus A. Reinert Harvard University Press The terms “capitalism” and “socialism” continue to haunt our political and economic imaginations, but we rarely consider their interconnected early history. Even... View Details
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
2011 If time is money, as the old adage goes, then a CEO's schedule is especially important to a firm's financial success. This raises a fair question: What do CEOs do all day? To that end, researchers followed the activities of 94 CEOs in View Details
Keywords: by Staff
- 25 Aug 2022
- News
September 2022 Alumni and Faculty Books
graduate studies, she retreats to her childhood home on Chappaquiddick Island. Izzy’s closest friend, Maria Belli, confronts her with a choice: sink deeper into a numbing grief or find the courage to redefine who she is. Izzy sets aside her fear and takes a job on a... View Details
- Article
Does Management Matter in Schools?
By: Nicholas Bloom, Renata Lemos, Raffaella Sadun and John Van Reenen
We collect data on operations, targets and human resources management practices in over 1,800 schools educating 15-year-olds in eight countries. Overall, we show that higher management quality is strongly associated with better educational outcomes. The UK, Sweden,... View Details
Keywords: Management; Education; Business Strategy; Education Industry; Germany; Sweden; India; Canada; Italy; Brazil; United Kingdom; United States
Bloom, Nicholas, Renata Lemos, Raffaella Sadun, and John Van Reenen. "Does Management Matter in Schools?" Economic Journal 125, no. 584 (May 2015): 647–674.
- 10 Nov 2014
- HBS Case
How Restaurants in Lima and Copenhagen Became Best in the World
fascinating dilemma in marketing. Khaire: You see that a lot with food. If you've never eaten pizza in Italy it's a rude shock when you go and see this thin thing with barely any cheese on it. If Olive Garden markets itself as authentic... View Details
- 21 Jan 2016
- Working Paper Summaries
The Globalization of Angel Investments: Evidence across Countries
- 18 Dec 2012
- First Look
First Look: December 18
and to avoid the larger economies of Spain and Italy becoming involved. The European financial system became strained. Banks were found to be undercapitalized and began to ration credit to the economy. The European Central Bank intervened... View Details
Keywords: Carmen Nobel
- 01 Mar 2019
- News
The Fight Beyond
officials and civilians. Do not believe present force could hold against any real push.” Bari’s response: “Cannot help.” Bad weather grounded the planes in Italy for more than two weeks. When the six B-17s finally broke through the cloud... View Details
- May 2017 (Revised September 2018)
- Supplement
Hilti Fleet Management (B): Towards a New Business Model
By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
The (B) case tackles the implementation and scaling process of fleet management over the years. Finally, the case explores current challenges facing the BMI. View Details
Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Growth Management; Decision Making; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; Africa; Japan; Hong Kong; France; Italy; Spain
Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti Fleet Management (B): Towards a New Business Model." Harvard Business School Supplement 717-465, May 2017. (Revised September 2018.)
- April 2025
- Case
Techint: Strategic Choices for Community Impact
By: Lauren Cohen, Virak Prum, Kenneth Charman, Pedro Levindo and Mariana Cal
In early 2024 Erika Bienek, Chief Community Relations Officer at Techint, had to decide whether to invest in a new company-owned and operated technical school in Veracruz, Mexico, or invest instead in strengthening the city’s public education system. Techint, a global... View Details
Keywords: Technical Institutes; Community Relations; Social Impact; Argentina; Mexico; Brazil; Conglomerate; Stakeholder Management; Government And Business; Community Impact; Philanthropy; Business Conglomerates; Business Subsidiaries; Business Headquarters; Family Business; Decision Making; Private Sector; Public Sector; Education; Curriculum and Courses; Middle School Education; Secondary Education; Teaching; Training; Learning; Energy; Engineering; Construction; Values and Beliefs; Geography; Global Range; Local Range; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Government Legislation; Recruitment; Innovation and Invention; Disruptive Innovation; Knowledge; Resource Allocation; Industry Clusters; Infrastructure; Family Ownership; Philanthropy and Charitable Giving; Business and Community Relations; Business and Stakeholder Relations; Business and Government Relations; Creativity; Reputation; Social and Collaborative Networks; Civil Society or Community; Social Issues; Poverty; Strategy; Construction Industry; Education Industry; Energy Industry; Industrial Products Industry; Manufacturing Industry; Steel Industry; Europe; Italy; Latin America; North and Central America; Mexico; North America; United States; South America; Argentina; Buenos Aires; Brazil
- May 2017
- Teaching Note
Hilti Fleet Management (A) and (B)
By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
These notes are meant to accompany Hilti Fleet Management (A): Turning a Successful Business Model on Its Head (717-427) and Hilti Fleet Management (B): Towards a New Business Model (717-465).
This case explores the introduction of fleet management in the... View Details
This case explores the introduction of fleet management in the... View Details
Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Liechtenstein; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Decision Making; Growth Management; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; Africa; Japan; Hong Kong; France; Italy; Spain
- 31 Jul 2019
- News
Skydeck Live: The Rise of the FOMO Sapiens
make sense for everyone. McGinnis: FOMO is not uniformly bad, because it may be that your FOMO informs you about what your desires are, things that you actually want to do. If you see somebody, on your Facebook and you see somebody that's in View Details
- 26 Jan 2016
- First Look
January 26, 2016
rather than gender-specific preferences and constraints. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=45849 Do Interactions with Candidates Increase Voter Support and Participation? Experimental Evidence from View Details
Keywords: Sean Silverthorne
- 01 Dec 2019
- News
John McArthur
admired his humbleness, personal touch, level of energy, and true interest in getting to know each of us. John loved Italy deeply and had many amazing stories to tell related to his Italian business and leisure experiences. Last time I... View Details
Keywords: Dean