Imagination - Publications - Faculty & Research

21 Aug 2017
Lessons from the Classroom

Companies Love Big Data But Lack the Strategy To Use It Effectively

industry? How will better data collection transform the ways in which we do clinical trials for new cancer drugs? It is both staggering and exciting to imagine how data and analytic capabilities will transform entire industries and it was... View Details

Keywords: by Dina Gerdeman

25 Jan 2010
Research & Ideas

A Macroeconomic View of the Current Economy

how do you think about this? A: It's worth putting yourself in the shoes of Ben Bernanke and trying to imagine how he thinks about it. That's going to be helpful in assessing what he might do. As a central banker, Mr. Bernanke has to... View Details

Keywords: by Sean Silverthorne

02 Oct 2006
Research & Ideas

Negotiating in Three Dimensions

you to devise the most promising approach to overcoming them. Without an accurate barriers assessment, the strategy and tactics you craft may address the wrong problems. Imagine that a supplier is negotiating with an important but... View Details

Keywords: by Martha Lagace

12 Mar 2021
News

My Favorite Case

General” This was the case that hammered home the number-one marketing mistake that is all too common in every type of business: Never assume you are the customer. First-year students fall into that trap every time because the large majority of them cannot View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

16 Dec 2022
Research & Ideas

Why Technology Alone Can't Solve AI's Bias Problem

efficacy of algorithms, the researchers set up an online experiment with more than 1,000 participants who were told to imagine they were employers hiring on TaskRabbit for one of three jobs—shoppers, event staffers, or moving workers. The... View Details

Keywords: by Michael Blanding; Technology

12 Jun 2023
Blog Post

What Does PRIDE at HBS Mean to You?

friends who motivate and challenge me. Undoubtedly, my HBS experience would have been so much lonelier without my PRIDE friends, and I cannot imagine campus without them! Prospective students, admits, and pre-matriculants wishing to learn... View Details

11 Mar 2024
News

In Harmony

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, my name is Julia Hanna; I’m an associate editor at the HBS Alumni Bulletin. Last November I flew to Seoul, South Korea to interview Michael Kim (MBA 1990) of MBK Partners. Often referred to as one of... View Details

Keywords: Julia Hanna; photograph by Jun Michael Park

24 Jul 2017
Research & Ideas

People Have an Irrational Need to Complete 'Sets' of Things

the idea of completing a set, even if it means working harder or spending more money—with no additional reward other than the satisfaction of completion and the relief of avoiding an incomplete set. Imagine arriving at your boss’s summer... View Details

Keywords: by Carmen Nobel

01 Mar 2024
News

Giving All Stakeholders a Voice

For John Wu (MBA 2000), “Web3” means more than technological innovation. “It’s a mindset,” he says of the movement toward a decentralized internet that accelerates innovation and gives end users greater collaboration with businesses. “It’s a transformative shift in... View Details

Keywords: April White

02 Mar 2016
News

David Moss is Rewriting History

James Madison at the Constitutional Convention, a scene imagined here by early 20th century artist Howard Chandler Christy. (GraphicaArtis/Corbis) The blackboard fills up with proposed remedies to the country’s ills in 1787, and with more... View Details

Keywords: April White

11 May 2016
Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

product—until the ideal rug emerged. It was only then that the price negotiation began—“price changes the discussion,” says Avery. “Buying a car could be a beautiful experience” Imagine if cars were sold this way. This would help dealers... View Details

Keywords: by Sean Silverthorne; Auto

15 Apr 2015
Research & Ideas

Why Americans Voted for an Income Tax

once again front-and-center in US politics. Sometimes it can seem that these debates go around in circles, with partisans from both extremes advocating reforms that even they don't imagine becoming reality. But we should celebrate these... View Details

Keywords: by Matthew C. Weinzierl

Portrait Project

Navroz D. Udwadia

to never take "no" for an answer. Above all else, I want to have the courage to never ever look away when confronted with the dignified poverty that grips my country. How can I afford to? 300 million people live on a dollar a day. I want you to View Details

18 Nov 2015
Research & Ideas

Who Really Determines CEO Salary Packages?

unit at Harvard Business School. “For years I imagined this group of people sitting around a table, having to make very important decisions, such as defining the CEO’s compensation package. And I always wondered, what do they talk about?... View Details

Keywords: by Carmen Nobel; Consulting

Blog

Is AI Coming for Your Job?

math education changed with the entrance of the calculator, our overall approach to education must adapt to AI technology. There might even be a sub-discipline of critical thinking, not of essays or novels, but of AI models. One can even View Details

Portrait Project

Rishon Benjamin

mentors, professors, and friends. Three simple ingredients; ingredients that I imagine I will encounter often in my life post-HBS. To the world this may be the key to maximizing business efficiency, but to me, this will always be a... View Details

06 Aug 2019
Blog Post

Entrepreneurship and Global Capitalism - Discovering the Business of Storytelling

messages in Hindi cinema are universal, and often more uplifting than other stories I consume — they remind me that anything is possible.” Media was an escape: it introduced me to worlds that weren’t my own. Stories create spaces for the impossible, where you can... View Details

Web

The Idea of Instant Photography - Edwin H. Land & Polaroid | Harvard Business School

introduced in the photographic field, which he considered ripe for invention." 42 The inspiration for instant photography planted itself in Land's imagination during a family vacation in 1943: “I recall a sunny vacation day in Santa Fe,... View Details

Web

2021 Virtual Presentations - Alumni

Related Resources Book: "Driving Digital Strategy: A Guide to Reimagining Your Business" Spring 2021 Virtual Reunion Event Dean Srikant Datar: Welcome Address Video Recording Faculty Presentations Dignity, Inequality, and Populist Backlash: How to View Details

18 Sep 2017
Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

brands to it. If you’re just tacking your brand onto a current event that has no relationship to your brand or consumer, it’s dangerous because it can feel false, opportunistic, and inappropriate.” Imagine Cheerios sending this to you... View Details

Keywords: by Dina Gerdeman; Advertising; Technology

Publications