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- All HBS Web (1,114)
- Faculty Publications (126)
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- 11 Jul 2019
- Sharpening Your Skills
Deconstructing 'Customer Experience'
Legendary Harvard Business School marketing professor Theodore Levitt warned his students and industry executives against “marketing myopia”—that is, adopting an insular marketing approach where the business puts its own needs ahead of... View Details
- 21 Jun 2022
- HBS Case
Free Isn’t Always Better: How Slack Holds Its Own Against Microsoft Teams
we do work?" Even with Salesforce’s extra muscle, Slack’s executives have puzzled over how to compete with a free rival, a new Harvard Business School case study illustrates. Now, a David-and-Goliath contest is underway, and the outcome... View Details
- 24 Jul 2018
- First Look
New Research and Ideas, July 24, 2018
overlook our most powerful tool for effecting change: our own thoughts. Through a variety of exercises called Think Keys, Zaltman guides the reader through the mind’s most important unconscious and conscious dynamics. Zaltman has used these techniques with View Details
Keywords: Dina Gerdeman
- 17 Oct 2022
- Research & Ideas
Why Quiet Quitters Need More Than Money to Re-Engage
micro level, the authors argue. On the macro level, companies need to send employees the message that they are valuable by retaining them, rather than resorting to layoffs when times get tough. For instance, during the pandemic, some View Details
Keywords: by Michael Blanding
- 23 Sep 2014
- First Look
First Look: September 23
directions and the implications of this work for rethinking traditional categories of organizations, namely business and charity. September 2014 Perspectives on Psychological Science How Much (More) Should CEOs Make? A Universal Desire for More Equal View Details
Keywords: Sean Silverthorne
- 16 Mar 2015
- Research & Ideas
Advice on Advice
advice to others is considered an important mark of a leader. “People have a remarkable degree of overconfidence, and that diminishes the amount of advice they typically seek” Yet business executives aren't always making the most of... View Details
Keywords: by Dina Gerdeman
- 03 Oct 2007
- Research & Ideas
Dealing with the ‘Irrational’ Negotiator
experienced negotiators, and the ability to structure and execute negotiations strategically and systematically. "All of the strategies you have described work when you're dealing with people who will listen to reason," an... View Details
Keywords: by Deepak Malhotra & Max H. Bazerman
- 02 Aug 2022
- Research & Ideas
6 Strategies for Building Socially Responsible—and Profitable—Companies
A dozen years ago, Harvard Business School Professor George Serafeim wondered why some companies operated with an eye toward the greater good, while most did not. Back then, he always got the same response: Corporate leaders thought social and environmental practices... View Details
Keywords: by Lane Lambert
- 25 Jan 2010
- Research & Ideas
A Macroeconomic View of the Current Economy
If they didn't understand it already, executives and corporate managers have learned one huge lesson over the past couple of years: macroeconomics matters. Interest rates. Exchange rates. Trade deficits. The Gross Domestic Product.... View Details
Keywords: by Sean Silverthorne
- 04 Jan 2022
- What Do You Think?
Firing McDonald’s Easterbrook: What Could the Board Have Done Differently?
legal dispute and negative publicity at a precarious time. Employee sexual harassment allegations at McDonald’s were reaching the media along with efforts to get McDonald’s and its franchisees to raise starting pay to $15 per hour. The... View Details
Keywords: by James Heskett
- 30 Jul 2007
- Research & Ideas
Repugnant Markets and How They Get That Way
no opposition. But if instead of an exchange, we asked a potential donor ‘How about we pay you $25,000?' that would be against the law. "That's what caught my interest in repugnance: Here are two things that look similar. One is... View Details
Keywords: by Martha Lagace
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
and other GM executives placed a series of important bets on what American consumers wanted (different makes, models and prices; cars that were status symbols and identity holders as well as transportation sources) and they did so with... View Details
- 10 Apr 2014
- Research & Ideas
John Kotter’s Plan to Accelerate Your Business
structure driven by the accelerators." Two Is Better A dual operating system is a nod to what Kotter believes is some of the most interesting management thinking of the past few decades, from Michael Porter's "wakeup call telling us that organizations need to View Details
Keywords: by Kim Girard
- 02 Apr 2001
- Research & Ideas
Not All M&As Are Alike—and That Matters
We know surprisingly little about mergers and acquisitions, despite the buckets of ink spilled on the topic. In fact, our collective wisdom could be summed up in a few short sentences: Acquirers usually pay too much. Friendly deals done... View Details
Keywords: by Joseph L. Bower
- 16 Mar 2020
- Research & Ideas
How the Coronavirus Is Already Rewriting the Future of Business
to the challenge. Think of it as a new strategic initiative facing huge execution challenges. These require senior management to get the best information they can about barriers to execution, and it requires trust and commitment. That... View Details
Keywords: by Dina Gerdeman
- 11 Jul 2016
- HBS Case
Neurodiversity: The Benefits of Recruiting Employees with Cognitive Disabilities
repetitious,” says Austin. “It’s important to do it correctly, but it’s very difficult to keep your attention on it well enough to do it correctly.” Austin wrote a case study on Specialisterne while at HBS in 2008, and invited Sonne to an View Details
- 22 Jun 2010
- First Look
First Look: June 22
innovation outcomes as well as the ongoing performance of existing products. We find that ambidextrous organization designs are relatively more effective in executing innovation streams than functional, cross-functional, and spinout... View Details
Keywords: Martha Lagace
- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
non-committal prices. That is, until Birchbox came along in 2010 with an innovative offer: Pay a monthly fee and receive a curated box of beauty samples by mail. “They said, ‘We're going to start off doing this one part of the customer... View Details
- 31 Mar 2011
- Research & Ideas
From SpinPop to SpinBrush: Entrepreneurial Lessons from John Osher
years to finish college. “We want to play offense, we want to innovate, pilot, template it, build for scale, and go." —Mark Norman, Zipcar The meandering and seemingly random path that Osher took in his career and the lessons it holds for other View Details
- 06 Nov 2012
- First Look
First Look: November 6
immigrants enabled the United States to control its debts, to pay for the Louisiana Purchase of 1803, and-barely-to fight the War of 1812, which preserved the nation's hard-won independence from Britain. Buy the book:... View Details
Keywords: Sean Silverthorne