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      • Faculty Publications  (308)

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      • August 1984
      • Case

      Competitive Positioning in the Dishwasher Industry (D): General Electric (GE)

      By: Joseph L. Bower
      Keywords: Product Positioning; Competitive Strategy; Consumer Products Industry
      Citation
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      Bower, Joseph L. "Competitive Positioning in the Dishwasher Industry (D): General Electric (GE)." Harvard Business School Case 385-048, August 1984.
      • June 1984
      • Supplement

      Packard Electric (B)

      By: D. Quinn Mills and Elizabeth Ament Lipton
      Keywords: Electronics Industry
      Citation
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      Mills, D. Quinn, and Elizabeth Ament Lipton. "Packard Electric (B)." Harvard Business School Supplement 484-110, June 1984.
      • June 1984
      • Case

      Packard Electric (A)

      By: D. Quinn Mills and Elizabeth Ament Lipton
      Keywords: Energy Industry
      Citation
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      Mills, D. Quinn, and Elizabeth Ament Lipton. "Packard Electric (A)." Harvard Business School Case 484-109, June 1984.
      • May 1984 (Revised December 1984)
      • Case

      Western Electric at Merrimack Valley

      By: W. Earl Sasser and Dorothy Leonard-Barton
      Keywords: Utilities Industry
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      Sasser, W. Earl, and Dorothy Leonard-Barton. "Western Electric at Merrimack Valley." Harvard Business School Case 684-072, May 1984. (Revised December 1984.)
      • February 1984 (Revised February 1994)
      • Teaching Note

      RCI, Inc. (A) & (B) and Southeastern Electric Co. (A) & (B), Teaching Note

      By: David E. Bell
      Keywords: Energy Industry
      Citation
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      Bell, David E. "RCI, Inc. (A) & (B) and Southeastern Electric Co. (A) & (B), Teaching Note." Harvard Business School Teaching Note 184-161, February 1984. (Revised February 1994.)
      • December 1982
      • Case

      General Electric Aircraft Engine Business Group (A)

      By: Arthur Schleifer Jr.
      Keywords: Aerospace Industry
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      Schleifer, Arthur, Jr. "General Electric Aircraft Engine Business Group (A)." Harvard Business School Case 183-136, December 1982.
      • December 1982 (Revised May 1983)
      • Case

      General Electric Aircraft Engine Business Group (B)

      By: Arthur Schleifer Jr.
      Keywords: Machinery and Machining; Air Transportation; Aerospace Industry
      Citation
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      Schleifer, Arthur, Jr. "General Electric Aircraft Engine Business Group (B)." Harvard Business School Case 183-137, December 1982. (Revised May 1983.)
      • June 1982 (Revised February 1994)
      • Case

      Southeastern Electric Co. (A)

      By: David E. Bell
      Keywords: Energy Industry
      Citation
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      Bell, David E. "Southeastern Electric Co. (A)." Harvard Business School Case 182-280, June 1982. (Revised February 1994.)
      • June 1982 (Revised February 1994)
      • Supplement

      Southeastern Electric Co. (B)

      By: David E. Bell
      Keywords: Energy Industry
      Citation
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      Bell, David E. "Southeastern Electric Co. (B)." Harvard Business School Supplement 182-281, June 1982. (Revised February 1994.)
      • July 1981 (Revised March 1986)
      • Case

      Simonson Electric

      By: Regina E. Herzlinger
      Citation
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      Herzlinger, Regina E. "Simonson Electric." Harvard Business School Case 182-045, July 1981. (Revised March 1986.)
      • June 1981 (Revised December 1983)
      • Case

      Reliance Electric

      By: David E. Bell
      Keywords: Utilities Industry
      Citation
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      Bell, David E. "Reliance Electric." Harvard Business School Case 181-130, June 1981. (Revised December 1983.)
      • March 1981
      • Case

      Matsushita Electric

      By: Michael Beer
      Keywords: Electronics Industry
      Citation
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      Beer, Michael. "Matsushita Electric." Harvard Business School Case 481-146, March 1981.
      • December 1980 (Revised April 1981)
      • Case

      General Electric Co.: Appliance Division Advertising

      By: Stephen A. Greyser
      Keywords: Advertising; Marketing; Strategy; Manufacturing Industry; Consumer Products Industry
      Citation
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      Greyser, Stephen A. "General Electric Co.: Appliance Division Advertising." Harvard Business School Case 581-095, December 1980. (Revised April 1981.)
      • January 1980
      • Case

      Technotronics, Inc.

      By: Leonard A. Schlesinger
      Describes the problems of resolving differences between two departments in a decentralized company. Based on Voltamp Electric Co. by T.C. Raymond. View Details
      Keywords: Conflict Management; Interpersonal Communication
      Citation
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      Schlesinger, Leonard A. "Technotronics, Inc." Harvard Business School Case 480-054, January 1980.
      • January 1980 (Revised August 1986)
      • Case

      General Electric vs. Westinghouse in Large Turbine Generators (A)

      By: Michael E. Porter
      Describes the U.S. large turbine generator industry in early 1963, a period of severe price cutting and depressed industry conditions. Presents data to allow a structural analysis of the industry and an analysis of the strategies of the major players since 1946. The... View Details
      Keywords: Transformation; Customer Focus and Relationships; Machinery and Machining; Cost Management; Price; Management Analysis, Tools, and Techniques; Marketing Strategy; Industry Structures; Competition; Manufacturing Industry; United States
      Citation
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      Porter, Michael E. "General Electric vs. Westinghouse in Large Turbine Generators (A)." Harvard Business School Case 380-128, January 1980. (Revised August 1986.)
      • January 1980 (Revised May 1980)
      • Supplement

      General Electric vs. Westinghouse in Large Turbine Generators (B)

      By: Michael E. Porter
      Supplements the (A) case. Designed as an in-class handout. View Details
      Keywords: Energy Generation; Industrial Products Industry
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      Porter, Michael E. "General Electric vs. Westinghouse in Large Turbine Generators (B)." Harvard Business School Supplement 380-129, January 1980. (Revised May 1980.)
      • January 1980
      • Supplement

      General Electric vs. Westinghouse in Large Turbine Generators (C)

      By: Michael E. Porter
      Supplements the (A) case. View Details
      Keywords: Manufacturing Industry; United States
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      Porter, Michael E. "General Electric vs. Westinghouse in Large Turbine Generators (C)." Harvard Business School Supplement 380-130, January 1980.
      • November 1978 (Revised October 1979)
      • Case

      Reliance Electric Motor Division (B) (Abridged)

      By: Steven C. Wheelwright
      Keywords: Industrial Products Industry
      Citation
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      Wheelwright, Steven C. "Reliance Electric Motor Division (B) (Abridged)." Harvard Business School Case 679-049, November 1978. (Revised October 1979.)
      • May 1978 (Revised June 1980)
      • Case

      Reliance Electric Motor Division (B)

      By: Steven C. Wheelwright
      Citation
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      Wheelwright, Steven C. "Reliance Electric Motor Division (B)." Harvard Business School Case 678-191, May 1978. (Revised June 1980.)
      • May 1978
      • Teaching Note

      Reliance Electric Motor Division (B) and (B) (Abridged), Teaching Note

      By: Steven C. Wheelwright
      Keywords: Auto Industry
      Citation
      Related
      Wheelwright, Steven C. "Reliance Electric Motor Division (B) and (B) (Abridged), Teaching Note." Harvard Business School Teaching Note 678-192, May 1978.
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