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  • 28 Oct 2008
  • First Look

First Look: October 28, 2008

the parts of Africa that have a heavy disease incidence. MTV has developed a DNA of public service announcements that it claims are of central relevance to its high-risk customer base. How core is this to the strategy of a for-profit firm... View Details
Keywords: Martha Lagace
  • 12 Sep 2006
  • First Look

First Look: September 12, 2006

a not-for-profit research center at the Harvard Medical School (HMS). The center was started in late 2000 with a gift of $37.5 million from an anonymous donor. Its mandate was to conduct research that could lead to actual treatments for neurodegenerative View Details
Keywords: Sean Silverthorne
  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

with revenue expectations of $1 billion in 2015. At the time of the acquisition, AbbVie received more than 60% of its sales from the drug Humira, a biologic agent used to treat several autoimmune diseases and malignancies. However, Humira... View Details
Keywords: Sean Silverthorne
  • 21 Sep 2009
  • Research & Ideas

Excessive Executive Pay: What’s the Solution?

returns grew still further. It was a vicious cycle.... "The stockholder-centric view of the current Schumer bill simply cannot be the cure for the disease it spawned." Rather than address specific policy proposals, HBS professor... View Details
Keywords: by Roger Thompson
  • 29 Jun 2015
  • HBS Case

Consumer-centered Health Care Depends on Accessible Medical Records

IT systems that handle a good chunk of the work, Quelch says. Yet consumer trust when it comes to data privacy is not always a given, and consumers want to have a say. Some people fear that information about a serious disease diagnosis or... View Details
Keywords: by Dina Gerdeman; Health; Technology
  • 28 Apr 2009
  • First Look

First Look: April 28, 2009

consumer-oriented model for drug development and use has attracted attention in recent years as an alternative to the much-maligned approach of mass-marketing blockbuster drugs. In a parallel development, patients and disease-based organizations have assumed greater... View Details
Keywords: Martha Lagace
  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

have assumed greater roles in defining disease categories than in the past and now influence clinical trials and participate in regulatory decision making. Yet these developments are far from universal and are taking very different forms... View Details
Keywords: Martha Lagace
  • 18 Apr 2018
  • First Look

First Look at New Research and Ideas, April 18, 2018

and Leslie John Abstract—Governments have proposed text warning labels to decrease consumption of sugary drinks—a contributor to chronic diseases like diabetes. However, they may be less effective than more evocative, graphic warning... View Details
Keywords: Sean Silverthorne
  • 22 Aug 2005
  • Research & Ideas

Balancing the Future Against Today’s Needs

solutions for long-term diseases." This key rephrasing of the company's mission was meant to spur people to stop thinking about shorter-term solutions for disease management and to consider a much longer horizon in terms of patient... View Details
Keywords: by Paul Michelman
  • 24 Apr 2018
  • First Look

First Look at New Research and Ideas, April 24, 2018

manufacturers who wish to build an exclusive platform for patients taking their medications. But Barry, against the advice of her management team, is considering an alternative business model, which would open the platform up to all manufacturers in a given View Details
Keywords: Sean Silverthorne
  • 22 Nov 2016
  • First Look

November 22, 2016

and the University of California, Berkeley were in the middle of a contentious patent dispute over which entity controlled a breakthrough gene editing technology called CRISPR-Cas9. With CRISPR-Cas9, scientists might soon be able to cure previously incurable genetic... View Details
Keywords: Sean Silverthorne
  • 27 Feb 2007
  • First Look

First Look: February 27, 2007

treatment rather than prevention, and often give higher priority to diseases that afflict the wealthy rather than the poor. This paper discusses ways of addressing these obstacles and meeting the need for healthcare in developing... View Details
Keywords: Martha Lagace
  • 21 May 2020
  • Research & Ideas

Fighting the COVID Blues: Advice from Business Research

Life was hard enough for the one-third of Americans who had wrestled with anxiety prior to the COVID-19 pandemic. Now, the disease that has killed almost 100,000 in the United States, left millions unemployed, and socially distanced many... View Details
Keywords: by Dina Gerdeman and Danielle Kost
  • 08 Jun 2010
  • First Look

First Look: June 8

model for inflammatory bowel disease in 2001 and 2009, before and after the reorganization. The case can be used to examine health care provider strategy, integrated care delivery, and quality measurement. The case also profiles Sweden's... View Details
Keywords: Martha Lagace
  • 29 Apr 2014
  • First Look

First Look: April 29

screening rate for breast cancer, a disease that killed over 12,000 Japanese women in 2011. Cancer screening initiatives accounted for 60% of the company's 2013 sales of $2.5 million. Purchase this case: View Details
Keywords: Sean Silverthorne
  • 15 Jan 2013
  • First Look

First Look: January 15

promoted services ranging from data-driven technologies that helped manage stress to mobile tools that attempted to diagnosis medical conditions as diverse as Alzheimer's disease and foot ulcers. The case is set in August 2011 as Rock... View Details
Keywords: Sean Silverthorne
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

prenatal screening for genetic diseases and DNA tests to determine lineage and paternity. In addition, the company launched a wholly-owned subsidiary, the Stem Cell Company. CEO Robert Jansen hoped to grow the Stem Cell Company but faced... View Details
Keywords: Martha Lagace

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