Publications

Publications

Filter Results: (572) Arrow Down

Show Results For

← Page 15 of 572 Results →
  • Article

When Talk Is "Free": The Effect of Tariff Structure on Usage Under Two- and Three-Part Tariffs

By: Eva Ascarza, Anja Lambrecht and Naufel Vilcassim
In many service industries, firms introduce three-part tariffs to replace or complement existing two-part tariffs. In contrast with two-part tariffs, three-part tariffs offer allowances, or “free” units of the service. Behavioral research suggests that the attributes... View Details
Keywords: Pricing; Nonlinear Pricing; Discrete/continuous Choice Model; Three-part Tariffs; Free Products; Price; Consumer Behavior; Analysis; Learning; Risk and Uncertainty
Related
  • 09 Feb 2012
  • Sharpening Your Skills

Sharpening Your Skills: Online Marketing

the viewers' emotional response with the help of eye-tracking technology combined with facial expression analysis software. Evoking surprise proved to be the most effective way of capturing attention, while evoking joy was the most... View Details
Keywords: Re: Multiple Faculty; Technology
  • 16 Sep 2014
  • Research & Ideas

Has Apple Reinvented the Watch?

Watch out. Apple hopes to claim a new frontier on your wrist. The company announced its new Apple Watch on Tuesday, sending journalists and a bevy of other observers, online and off, into a flurry of analysis and speculation over a... View Details
Keywords: Re: Ryan L. Raffaelli; Electronics; Retail; Health
  • Web

Faculty & Research | MBA

inspire. Under skillful faculty direction, classrooms become crucibles for leadership: students test their judgment, explore complex ideas, reflect on their leadership styles, and embrace new models and methods for effective business management. Our high expectations... View Details
  • 29 Aug 2006
  • First Look

First Look: August 29, 2006

to wonder whether having shed much of her femininity will compromise her effectiveness as a leader. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=406096   PublicationsFinding Lost Profits: An Equilibrium View Details
Keywords: Sean Silverthorne
  • 22 Jan 2001
  • Research & Ideas

Control Your Inventory in a World of Lean Retailing

inventory needs. Take, for example, a large American manufacturer of men's blazers. As part of our research into lean retailing, we tracked the demand for different sizes of a blue blazer. Far from a trendy fashion item, the blue blazer... View Details
Keywords: by Frederick H. Abernathy, John T. Dunlop, Janice H. Hammond & David Weil; Consumer Products
  • Fast Answer

Commodities Research: data and reports

Foreign Agricultural Service PS&D (Production, Supply & Distribution)   Provides both data and monthly analysis on agricultural commodities.    View Details
  • February 2021 (Revised May 2021)
  • Case

SafeGraph: Selling Data as a Service

By: Ramana Nanda, Abhishek Nagaraj and Allison Ciechanover
Set in January 2021, the CEO of SafeGraph, a four-year-old startup that sold Data as a Service, looked to the future. His aim was to become the most trusted source for data about a physical place. The company provided points of interest (POI) and foot traffic data on... View Details
Keywords: Data As A Service; Monetization; Pricing; Business Startups; Analytics and Data Science; Consumer Behavior; Analysis; Business Model; Health Pandemics; Information Industry; United States
Related
  • 19 Nov 2012
  • Research & Ideas

LEED-ing by Example

In the debate over whether to increase or decrease the stringency of environmental regulations, the possibility that government agencies might use purchasing to stimulate market demand for "green" products and services is often... View Details
Keywords: by Carmen Nobel; Construction; Real Estate; Energy; Utilities
  • 12 Nov 2015
  • Research & Ideas

Can Consumers be Trusted with Their Own Health Care?

that he had had two negative colonoscopies, so the risk suggested by the genetic analysis was mitigated substantially by the reality of those two tests with healthy outcomes. “The question is always and legitimately raised by health care... View Details
Keywords: by Dina Gerdeman; Health
  • 19 Aug 2008
  • First Look

First Look: August 19, 2008

large-store formats, multiple-store formats and extensive channel blurring in the U.S. retail industry. Our analysis is based on aggregate segment-level data from the Annual Retail Trade Survey (ARTS), the Monthly Retail Trade Survey... View Details
Keywords: Sean Silverthorne
  • 27 Aug 2012
  • Research & Ideas

Employee-Suggestion Programs That Work

fixing easy-to-solve problems had greater improvement in safety climate than those focused on identifying a bunch of hard-to-solve ones. "To our knowledge, this tradeoff between analysis and action in process improvement programs has not... View Details
Keywords: by Paul Guttry
  • 22 Nov 2016
  • First Look

November 22, 2016

the Foxwoods story. The true story is one of strategic negotiation and the leveraging of tribal sovereignty into economic opportunity. Using a close analysis of the Foxwoods-Connecticut negotiations as a point of departure, this chapter... View Details
Keywords: Sean Silverthorne
  • 21 Nov 2017
  • First Look

First Look at New Research and Ideas, November 21, 2017

forthcoming Journal of Political Economy Internalizing Global Value Chains: A Firm-Level Analysis By: Alfaro, Laura, Pol Antràs, Davin Chor, and Paola Conconi Abstract—In recent decades, advances in information and communication... View Details
Keywords: Sean Silverthorne
  • 06 Oct 2011
  • What Do You Think?

How Will the ‘Moneyball Generation’ Influence Management?

think the data exists." (In these instances, I came up with estimates and went on with the necessary calculations.) I wasn't surprised. How many of us have sat in on board meetings where the analysis of historical financial data went... View Details
Keywords: by James Heskett
  • 10 Aug 2015
  • Research & Ideas

Why a Federal Rule on CEO Pay Disclosure May Get You In Trouble With Customers

Congress of Industrial Organizations (AFL-CIO), which conducts an annual analysis of available labor data. Presumably, the Dodd-Frank rule, once it's mandated, will make more data available for such analyses. The Security and Exchange... View Details
Keywords: by Carmen Nobel; Retail
  • 09 Mar 2020
  • Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

developed by the company’s marketers and strategists. “They want to react to changing demand and supply conditions,” says study author Alexander J. MacKay, an assistant professor of business administration at Harvard Business School who... View Details
Keywords: by Kristen Senz; Retail
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

at any time. Researchers collaborating with Teixeira then measured the participants' emotional responses with a combination of eye-tracking technology and facial expression analysis software. Click to watch. The data showed that evoking... View Details
Keywords: by Carmen Nobel; Advertising
  • 30 Jun 2009
  • First Look

First Look: June 30

provided a one-time tax holiday for the repatriation of foreign earnings by U.S. multinationals. The analysis controls for endogeneity and omitted variable bias by using instruments that identify the firms likely to receive the largest... View Details
Keywords: Martha Lagace
  • 06 Oct 2015
  • First Look

October 6, 2015

2015 University of Chicago Press Economic Analysis of the Digital Economy By: Goldfarb, Avi, Shane Greenstein, and Catherine Tucker, eds. Abstract—As the cost of storing, sharing, and analyzing data has decreased, economic activity has... View Details
Keywords: Sean Silverthorne