Publications

Find at Harvard

28 Apr 2022
Blog Post

Harvard Team Wins Second Place in MIINT Impact Investing Competition

On March 24, five teams of Harvard students came together to pitch innovative impact investment opportunities in early-stage social enterprises. The students were participants in a hands-on impact investing program called Turner MIINT (MBA Impact Investing View Details

November 2008 (Revised August 2011)
Case

UnME Jeans: Branding in Web 2.0

By: Thomas J. Steenburgh and Jill Avery

This case introduces emerging Web 2.0 social media in virtual worlds, social networking sites, and video-sharing sites and encourages students to explore the opportunities and risks they present for brands. The case allows students to grapple with the strategic and... View Details

Keywords: Digital Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Consumer Behavior; Risk and Uncertainty; Social and Collaborative Networks; Internet and the Web; Apparel and Accessories Industry

Profile

Tricia Lee

true passion. How has HBS prepared you for your summer internship & long term career? I have a rather nontraditional summer planned - splitting it between a creative communications agency, and a social media entertainment start-up.... View Details

Keywords: Entertainment / Media; Technology; Entrepreneurship

2020
Working Paper

Aggregate Advertising Expenditure in the U.S. Economy: What's Up? Is It Real?

By: Alvin J. Silk and Ernst R. Berndt

The two components of the advertising industry—the creative sector that develops and produces messages, and the communications sector that transmits messages via various media—have each been greatly affected by advances in creative design and communications... View Details

Keywords: Economy; Advertising; Spending; Media

Find at Harvard

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30 Jun 2023
Blog Post

Finding Pride

notices around campus, discreetly inviting fellow gay and lesbian students to connect via an untraceable off-campus phone number. Those founding members launched what would become a decades-long tradition—a community within the community.... View Details

2008
Article

The Gordon Research Conferences As Scientific Infrastructure

By: Arthur A. Daemmrich and Leah Shaper

Conferences serve as a crucial part of scientific infrastructure by offering participants the opportunity to announce novel findings, discuss research methods, and take part in a variety of networking activities. Presenting papers and learning about unpublished new... View Details

Keywords: Conferences; Interpersonal Communication; Infrastructure; Science-Based Business; Social and Collaborative Networks

November 2003 (Revised March 2004)
Case

Teledesic (Abridged)

By: Thomas R. Eisenmann

Describes plans for a failed project that proposed the use of 288 satellites to deliver high-speed data communications services anywhere in the world. View Details

Keywords: Communication Technology; Network Effects; Failure; Information Technology Industry; Telecommunications Industry

22 Apr 2021
Blog Post

Launching the Women in Tech Initiative at HBS

This past year the HBS Tech Club launched a new group called the HBS Women in Tech Initiative. The mission of this group is to connect women who are interested in the tech industry and to empower women with the skills, confidence, and View Details

Publications

2000-2005 Selected

Chiu, C-y, Morris, M.W., Hong, Y-y, & Menon, T. (2000). Motivated cultural cognition: The impact of implicit cultural theories on dispositional attribution varies as a function of Need for Closure.... View Details

December 2022
Article

Social Skills Improve Business Performance: Evidence from a Randomized Control Trial with Entrepreneurs in Togo

By: Stefan Dimitriadis and Rembrand Koning

Recent field experiments demonstrate that advice, mentorship, and feedback from randomly assigned peers improve entrepreneurial performance. These results raise a natural question: what is preventing entrepreneurs and managers from forming these peer connections... View Details

Keywords: Social Skills; Business Performance; Entrepreneurs; Peer Relationships; Field Experiment; Entrepreneurship; Performance; Relationships; Interpersonal Communication; Togo

June 2010 (Revised February 2011)
Case

The Fox Islands Wind Project (A)

By: Joseph B. Lassiter III, James Thomas Corcoran, Max Gazor, Dylan Hogarty and Alexander H. Somers, Jr.

The market for electricity on the Fox Islands of North Haven and Vinalhaven, Maine is unique and costly for residents. Historically, electricity prices on the islands had been three times the national average because of the high cost of importing electricity via an... View Details

Keywords: Business Startups; Renewable Energy; Social Entrepreneurship; Cost; Financing and Loans; Projects; Business and Community Relations; Environmental Sustainability; Green Technology Industry; Maine

21 Jun 2024
Blog Post

What Does PRIDE Mean to You?

PRIDE is HBS's home for lesbian, gay, bisexual, transgender, queer, and questioning MBA students and their partners. PRIDE builds community through dedicated social and advocacy programming, and in doing so create a supportive environment... View Details

22 Sep 2021
Blog Post

Meet LASO: The HBS Latino Student Organization

MBA students at HBS through MLT (Management Leadership for Tomorrow), a nonprofit dedicated to growing the network of diverse leaders. When I visited for Admitted Students Weekend, I was welcomed by the Latino student View Details

25 Jun 2019
Research & Ideas

The Powerful Strategic Tool Companies Should Not Try to Control

cultivate, support, or even just observe their fan groups stand to gain valuable insights and build loyalty at a much lower cost." In a new working paper, Why Do User Communities Matter for Strategy?, Nagle and Shah discuss the... View Details

Keywords: by Danielle Kost

03 May 2024
Blog Post

From Harvard to Miss New Jersey: A Journey of Perseverance and Self-Belief

understand the importance of ethical considerations and comprehensive problem-solving. It was an experience that I know will stay with me throughout my career. What surprised you the most about SVMP/HBS? One of the most surprising and delightful aspects of SVMP was the... View Details

23 Jan 2020
Research & Ideas

Businesses Need a 'Catalyst' to Make CSR Practices Stick

says. The catalyst approach Some companies are now exploring a different approach to CSR, partnering with local communities on businesses that can help them earn a profit and empower locals, while also becoming self-sustaining. Kaplan... View Details

Keywords: by Michael Blanding

February 2014
Technical Note

Mobile Broadband and the Telecommunications Industry in 2011

By: Lynda M. Applegate, Kerry Herman and Christine Snively

Mobile broadband carriers provide network access to the Internet for a range of devices (typically portable or mobile), including consumer devices such as smartphones, tablets and E-Readers, but also a host of new emerging devices. Mobile broadband networks enable data... View Details

Keywords: Telecommunications; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Digital Platforms; Mobile and Wireless Technology; Communications Industry; Communications Industry; Communications Industry; Communications Industry