Beauty - Publications - Faculty & Research

26 Oct 2022
Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

offering recommendations and reviews. The researchers picked the beauty and lifestyle category because it attracts the highest amount of brand sponsorships on YouTube. The authors attempted to compare the behavior of influencers in... View Details

Keywords: by Kara Baskin; Technology; Media & Broadcasting

Profile

Charlotte MacDonald

strong shot of Canadian Club "The beauty of HBS," Charlotte believes, "is flexibility. There are so many ways to spend your time—you have thousands of options. You can choose your own adventure and prioritize what's... View Details

Keywords: Consulting

Portrait Project

Haoran Jiang

myself, that I was not a mistake. A random gamble of genetics somehow resulted in a disappointing hand: me. “I’m going to show them” became my mantra, my life’s objective, my obsession. Then, everything changed. I became a dad to two View Details

Profile

Shira Asa-El

became close friends. What’s the best thing about your home town? Jerusalem is an amazingly beautiful city – not only for its fascinating history and its religious importance, but because of how incredibly diverse it is. Just hop on the... View Details

01 Aug 1998
News

Spangler Family Gift Endows New Campus Center

expressed their strong devotion to HBS and its values. "To me, the Harvard Business School has been a humane, sensitive, and creative place for our family," Meredith Spangler said, pointing to the School's talented faculty, its outstanding student body, the View Details

Keywords: Nancy O. Perry

February 2005 (Revised June 2007)
Case

Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer

By: V. Kasturi Rangan and Rohithari Rajan

With liberalization of India's economy and the opening up of markets to foreign multinationals such as Procter & Gamble, the Indian subsidiary of Unilever--Hindustan Lever Ltd. (HLL)--was under pressure to grow revenues and profits. HLL had a long and stellar record of... View Details

Keywords: Economy; Market Entry and Exit; Business Subsidiaries; Revenue; Profit; Market Participation; Programs; Rural Scope; Poverty; Multinational Firms and Management; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; India

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21 Nov 2019
Research & Ideas

Do TV Debates Sway Voters?

Intense preparation helped Hillary Clinton command the podium in her first debate with Donald Trump in September 2016—the most-watched presidential debate in US history. In one of the debate’s most memorable moments, Clinton called out Trump for ridiculing a View Details

Keywords: by Danielle Kost

25 Apr 2024
News

Origin Stories

an absolutely fabulous childhood walking in the woods with my dog, walking in the fields with my dog, had beautiful gardens, went to the symphony, went to the art museum all the time. Life was really good. Both my parents, I think, at a... View Details

Web

Historical Data & Sources - Business History

values given for: Czech Republic and Slovakia. Download Data Set in Excel Natura Cosméticos Geoffrey Jones and Ricardo Reisen de Pinho, "Natura: Global Beauty Made in Brazil," Harvard Business School Case 9-807-029, October 20, 2012... View Details

11 Oct 2023
Blog Post

A Journey of Discovery, Teamwork, and Impact with FIELD Global Immersion

interviews, delicious food tours around the city, walks through Seoul’s many historical sites, to embracing the beauty scene through facials, spa days, and trips to Olive Young, I intentionally immersed myself in all that Seoul had to... View Details

October 2019 (Revised December 2019)
Case

La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand

By: Jill Avery, Vincent Dessain and Mette Fuglsang Hjortshoej

As 2018 neared its end, Laetitia Toupet, international general manager of L’Oréal’s La Roche-Posay brand reflected on the brand’s achievements over the past year. At €1 billion in revenue, La Roche-Posay had recently become the number one dermocosmetics brand in the... View Details

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25 Sep 2023
Blog Post

HBS Latino Student Association Spotlight: Ana Barrera (MBA 2024)

the LASO leadership team and supporting prospective students. Being Latine at HBS is an extension of hope and love for my culture. When I walk through Schwartz Common’s carefully manicured lawns, I think of the hardworking individuals who maintain our View Details

11 May 2016
Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

product—until the ideal rug emerged. It was only then that the price negotiation began—“price changes the discussion,” says Avery. “Buying a car could be a beautiful experience” Imagine if cars were sold this way. This would help dealers... View Details

Keywords: by Sean Silverthorne; Auto

08 Nov 2021
Blog Post

4 Ways the MS/MBA is Preparing Me for a Career in Health Care and the Life Sciences

Nigeria, discussing Middle East politics with Syrian and Lebanese classmates, hiking in Arizona with close friends, or treasuring the sunny Boston days on the beautiful HBS campus. How is the MS/MBA preparing you for a career in health... View Details

November 2021 (Revised December 2022)
Case

Farfetch: Digital Transformation for Luxury Brands

By: Sunil Gupta, Jill Avery, Elena Corsi and Federica Gabrieli

Farfetch, a global luxury technology platform and digital marketplace had been surfing the wave of digital transformation in the luxury fashion industry since 2008. While the company’s stock price and market valuation had fluctuated since its IPO in 2018, it had... View Details

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10 Mar 2021
Research & Ideas

Key to Doing Your Best at Work? Be Yourself

idea of reframing or reworking your expectations. [One] person who comes to mind when I think about authenticity—she’s African American and a woman—is filmmaker and writer Ava DuVernay. What’s beautiful about her is that she decided to... View Details

Keywords: by Christina Pazzanese, Harvard Gazette

Blog

Inside the Learning: Boston By the Season

No matter the season, there are plenty of things to do! Read on for some of our favorite activities. Spring While Boston's spring arrives late and is fairly short, its emergence is also beautiful after the long, cold winter. Locals love... View Details

20 Jan 2023
Blog Post

The Importance of Mentorship: A Conversation With Professor Ting Zhang

there is no path, you make the path as you go.” I’ve personally found it quite liberating. It’s okay to not know the exact path you will take, and part of the beauty in the journey is figuring it all out as you go. Loujaine AlMoallim (MBA... View Details

13 Mar 2023
Blog Post

Career Journey: Karan Khimji, Co-Founder of 44.01

Tell us a little about your background. I grew up in Oman, an incredibly beautiful country blessed with mountains, oceans, and deserts. I spent weekends going on treks in the mountains, scuba diving, or just spending time at the beach.... View Details

January 2009
Article

From Regional Star to Global Leader

By: Nitin Nohria

Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for growth, given that sales in the... View Details