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Publications
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- Faculty Publications (901)
- May 2016
- Case
OPET: Precision Marketing in Uncertain Times
By: Rajiv Lal, Esel Çekin and Eren Kuzucu
During Timucin Guler’s decade at OPET, a prominent fuel distributor in Turkey, he transformed the definition of marketing in the company. Under Guler’s lead, OPET, once a local player in the downstream distribution market, became the second largest fuel distributor in... View Details
- 2016
- Chapter
Navigating Natural Monopolies: Market Strategy and Nonmarket Challenges in Radio and Television Audience Measurement Markets
By: Hillary Greene and Dennis Yao
This paper explores how firms within the audience measurement industry, specifically its radio and television markets, have navigated myriad market and nonmarket challenges. The market strategies and the nonmarket forces that constrain those strategies are largely... View Details
- 28 Apr 2016
- Other Presentation
Unlocking the Potential of Geothermal Energy: Strategic Implications for Iceland, Other Nations and the International Community
By: Michael E. Porter and Christian H.M. Ketels
Professor Porter initiated the mapping of Iceland Geothermal Cluster Initiative in cooperation with the consulting company Gekon. He and his colleaque Dr. Christian Ketels introduced their findings in November 2010 at the first Iceland Geothermal Conference held in... View Details
Keywords: Iceland; Geothermal; Renewable; Competitiveness; Competition; Renewable Energy; Energy Industry; Iceland
- April 2016
- Teaching Note
Cree Inc.: Introducing the LED Light Bulb
By: John Gourville and Michael Norris
This case is taught as part of the first year required marketing course in the Harvard Business School's MBA program. This course is built around the "Four Ps," with modules focusing on product, promotion, place, and pricing. The Cree case is used in the product policy... View Details
- 2016
- Teaching Note
Advanced Leadership Pathways: Richard Fahey and Robert Saudek—Lighting Liberia
By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
Teaching Note for Case 313-032. After successful careers as lawyers and Fellows in Harvard's Advanced Leadership Initiative, Richard Fahey and Robert Saudek set out to tackle a large-scale infrastructure challenge in a complex environment by ultimately using advanced... View Details
Keywords: Solar; Solar Power; Electricity; Clean Technology; Scaling-up; Economic Development; Partnerships; Sustainability; Innovation; Leadership Skills; Renewable Energy; Energy; Infrastructure; Information Technology; Economy; Partners and Partnerships; Distribution; Innovation Leadership; Leadership; Social Entrepreneurship; Change Management; Energy Industry; Africa; Liberia
- February 2016 (Revised October 2017)
- Case
Nuclear Energy: An Answer to Climate Change?
By: Michael W. Toffel, Glen W. S. Dowell and James Weber
Environmental activist groups have traditionally opposed nuclear energy. However, the growing environmental problems associated with global climate change require major changes to reduce the carbon intensity of electricity generation. Should environmental groups... View Details
- February 2016 (Revised March 2019)
- Case
Suncor and the Future of Oil Sands
Suncor, Canada's largest producer of "oil sands," faces a host of issues involving prices, costs, and the environment. The Government of Canada recently put an explicit limit on carbon emissions from oil sands and a price on carbon. Suncor, which produces more than... View Details
- February 2016 (Revised February 2017)
- Case
Greening Walmart: Progress and Controversy
By: Rebecca Henderson and James Weber
In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the company had made progress on multiple dimensions: energy efficiency in its... View Details
- Article
Transition to Clean Technology
By: Daron Acemoglu, Ufuk Akcigit, Douglas Hanley and William R. Kerr
We develop a microeconomic model of endogenous growth where clean and dirty technologies compete in production and innovation, in the sense that research can be directed to either clean or dirty technologies. If dirty technologies are more advanced to start with, the... View Details
- January 2016
- Teaching Note
Groom Energy Solutions: Selling Efficiency
By: Michael W. Toffel, Kira Fabrizio and Stephanie van Sice
This case examines a start-up service provider that helps clients improve the energy efficiency of their factories, warehouses, and commercial and office spaces by integrating and installing lighting, heating, and cooling technologies. The company seeks to double... View Details
- January 2016 (Revised October 2016)
- Case
Saudi Aramco and Corporate Venture Capital
By: Joseph B. Fuller, Matthew Rhodes-Kropf and Nathaniel Burbank
Saudi Aramco launched an internal venture capital arm in 2011, which promptly became the world's largest investor in energy related startups. In choosing to proceed, the company's New Business Development unit (NPD) wrestled with a number of challenges. How should the... View Details
- January 2016 (Revised November 2019)
- Case
Blackstone at Age 30
By: Josh Lerner, John D. Dionne and Amram Migdal
Since its IPO in 2007 and following the global financial crisis, Blackstone largely outpaced its alternative investment firm peers in assets under management, new business launches, profitability, and market capitalization. Under the leadership of Stephen A.... View Details
- November 2015 (Revised November 2016)
- Case
Huaxia: Building a U.S.-Style Dairy in China
By: Tarun Khanna, Nancy Hua Dai and Juan Ma
In 2015, Charles Shao, chairman of Huaxia, considered the alternatives to ensure sustainable growth of Huaxia and rebuild the overall health of China's dairy industry. He came to China in 2004 and set up Huaxia dairy farm with the goal to build a world-class dairy farm... View Details
- November 2015 (Revised March 2018)
- Case
Air Products' Pursuit of Airgas (A)
By: Charles C.Y. Wang, Paul M. Healy, Penelope Rossano and Kyle Thomas
This case centers around the Air Products' hostile takeover attempt of Airgas in 2010. Air Products argued that its offer of a 38% premium is generous given Airgas' poor performance, which Air Products attributed to underperforming and entrenched managers at Airgas. On... View Details
- 2015
- Case
Advanced Leadership Pathways: Robert Whelan and the Student Loan Crisis (B)
By: Rosabeth M. Kanter, Grace Sza-Hua Chen and Ai-Ling Jamila Malone
Bob Whelan developed an idea with partners that was a seed before his fellowship year and addressed a significant national challenge - college financing - with a creative concept and experience from his years in investment banking. His nonprofit was called 13th Avenue... View Details
- Article
An Evaluation of Money Market Fund Reform Proposals
U.S. money market mutual funds (MMFs) are an important source of dollar funding for global financial institutions, particularly those headquartered outside the U.S. MMFs proved to be a source of considerable instability during the financial crisis of 2007–2009,... View Details
- 2015
- Book
The Impact of Globalization on Argentina and Chile: Business Enterprises and Entrepreneurship
By: Geoffrey Jones and Andrea Lluch
This book compares the effects of globalization on two Latin American countries, Argentina and Chile, over time. The chapters examine the impact of multinationals, the growth of business groups, and the conflicted relations between business and government. The book... View Details
Keywords: Entrepreneurs; Business Groups; Entrepreneurship; Business History; Globalization; Growth and Development; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Latin America; Argentina; Chile
- October 26, 2015
- Article
Measuring and Communicating Health Care Value with Charts
By: Robert S. Kaplan, Robin P. Blackstone, Derek A. Haas and Nikhil G. Thaker
The goal of a health care system should be to deliver the most value to patients: the outcomes achieved for treating a medical condition relative to the costs incurred over a complete care cycle. We have found that a radar (spider web) chart is an effective means to... View Details
- October 2015 (Revised July 2017)
- Case
OMV Petrom: Investment as Partnership—When It Takes Three to Tango
By: Dante Roscini, Emer Maloney and Daniela Beyersdorfer
Petrom was privatized by the Romanian state in 2004 and acquired by Austrian oil company OMV, with the state retaining a 20.6% stake in the company. The situation was particularly challenging for the foreign investor since the sector in which the company operated was... View Details
- October 2015 (Revised November 2024)
- Case
A Challenger's Strategy: Pinar Abay at ING Bank Turkey
By: Paul Healy, Gautam Mukunda and Esel Çekin
In 2013, Pinar Abay was appointed as the CEO of ING Bank Turkey. At 34, she was the youngest bank CEO in Turkey's history. Her appointment raised eyebrows because of her youth and because her career at McKinsey had given her no day-to-day bank management experience.... View Details
Keywords: Challenger's Strategy; Culture; Innovation; Performance Management; Talent Acquisition; Differentiation; Growth; Emerging Country; Banking; Digital Banking; Alternative Channels; Leadership; Change Management; Talent and Talent Management; Organizational Culture; Emerging Markets; Transformation; Banks and Banking; Innovation and Invention; Growth and Development Strategy; Banking Industry; Turkey