Publications

Educators

October 2020
Teaching Plan

Merck: COVID-19 Vaccines

By: Willy C. Shih

COVID-19 infections were still climbing across the U.S. and many other parts of the world in September 2020, and it seemed that every time Ken Frazier, the CEO of Merck & Co. consented to an interview in recent months he always seemed to hear the same question,... View Details

Keywords: Vaccines; Health Pandemics; Health Testing and Trials; Innovation and Management; Innovation Strategy; Research and Development; Business Strategy; Pharmaceutical Industry; United States

October 2021
Supplement

Unshrinking the Pie: Desirée Stolar's Negotiation Saga (B)

By: James K. Sebenius and Alex Green

When Desirée (“Des”) Stolar’s wool sweater shrank two sizes, the Harvard Business School student worked with classmates to develop a solution that both fixed her problem and launched Unshrinkit, a successful consumer goods company with a widely-available product for... View Details

Keywords: Bargaining; Startups; Negotiation; Contracts; Negotiation Tactics; Entrepreneurship; Business Startups; Strategy; Consumer Products Industry

04 Mar 2024
What Do You Think?

Do People Want to Work Anymore?

(AdobeStock/Halfpoint) Sometimes we experience what Yogi Berra described as “déjà vu all over again.” It happened to me several weeks ago and left me wondering whether it’s déjà vu or whether things really have changed. Years ago, my colleague at Harvard View Details

Keywords: by James Heskett

13 Nov 2007
Research & Ideas

Six Steps for Reinvigorating America

It's no coincidence that the new book America the Principled is coming out just as the U.S. presidential election gets into full swing, says its author, Harvard Business School professor Rosabeth Moss Kanter. She wants us all to rethink... View Details

Keywords: by Sean Silverthorne

09 Feb 2010
First Look

First Look: Feb. 9

examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies. Pre-purchase the book: View Details

Keywords: Martha Lagace

Program

Leading Change and Organizational Renewal

Summary Market-leading organizations must constantly innovate, adjust to new business conditions, and seize opportunities before competitors do. Focused on leading organizational change, this program explores how to create a nimble... View Details

March 2008
Article

Is Yours a Learning Organization?

By: David A. Garvin, Amy C. Edmondson and Francesca Gino

This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. An organization with a strong learning culture faces the unpredictable deftly.... View Details

Keywords: Interpersonal Communication; Learning; Surveys; Leading Change; Management Analysis, Tools, and Techniques; Organizational Culture

May–June 1996
Article

Ruling the Net

By: D. L. Spar and Jeffrey J. Bussgang

The Internet promises a radical new world of business. But for many companies, it has yet to deliver. Although doing business in cyberspace may be novel and exhilarating, it can also be frustrating, confusing, and even unprofitable. Debora Spar and Jeffrey Bussgang... View Details

Keywords: Information Services; Online Technology

Successful leaders – at any level and in any arena – are inevitably presented with moral and ethical choices. This unique and innovative textbook is designed to encourage students and managers to confront those fundamental moral challenges, to develop skills in... View Details

November 2008 (Revised March 2011)
Case

a-connect: In Search of Talent Partners (A)

By: Robert G. Eccles and Dilyana Karadzhova

a-connect was started in 2002 by three former McKinsey partners who wanted to develop an alternative business model consulting firm, which they have positioned as a high-end staffing company. The company has been very successful, growing to revenues of CHF 30 million... View Details

Keywords: Business Model; Decision Choices and Conditions; Initial Public Offering; Selection and Staffing; Growth and Development Strategy; Marketplace Matching; Expansion; Consulting Industry

Educators

18 Oct 2010
Lessons from the Classroom

Venture Capital’s Disconnect with Clean Tech

place to work was the National Institutes of Health or in business development at one of the established big pharma/medical device companies." To further emphasize the role of government in clean-tech,... View Details

Keywords: by Carmen Nobel; Energy; Utilities; Financial Services

01 Aug 2017
First Look

First Look at New Research and Ideas, August 1

structure the background against which business operates. The aim is to develop a plausible framework for managerial decision-making that respects the fact of value pluralism in a global economy and that... View Details

Keywords: Sean Silverthorne

15 Jul 2020
Blog Post

From Teacher to Student: The Important Ways HBS Professors Showed Me How to Lead

Before coming to Harvard Business School, I spent four years working in the education sector, designing learning experiences that I hoped would be powerful and transformational for my students. It was strange finally being in the... View Details

January–February 2023
Article

External Interfaces and Internal Processes: Market Positioning and Divergent Professionalization Paths in Young Ventures

By: Alicia DeSantola, Ranjay Gulati and Pavel Zhelyazkov

We explore how the initial market positioning of entrepreneurial ventures shapes how they professionalize over time, focusing specifically on the development of functional roles. In contrast to existing literature, which has presumed a uniform march toward... View Details

Keywords: Market Positioning; Professionalization; Scaling; Entrepreneurship; Strategy; Business Startups; Growth and Development; Organizational Structure

Read Now

*Joined Harvard Faculty: 1991
Prior Faculty Appointments: Northwestern University, 1968-75;
University of Pittsburgh, 1975-91

*Doctoral Degree in Sociology Received from: The John Hopkins University;
MBA Degree Received from: The University of... View Details

Keywords: advertising; apparel; automotive; beverage; biotechnology; consumer products; entertainment; financial services; food; health care; marketing industry; pharmaceuticals; retailing; sports; telecommunications

July – August 2009
Article

Restoring American Competitiveness

By: Gary P. Pisano and Willy C. Shih

For decades, U.S. companies have been outsourcing manufacturing in the belief that it held no competitive advantage. That's been a disaster, maintain Harvard professors Pisano and Shih, because today's low-value manufacturing operations hold the seeds of tomorrow's... View Details

Keywords: Competitive Advantage; Value; Production; Innovation and Invention; Product Development; Government and Politics; Social Issues; Management Practices and Processes; Investment; Research and Development; Job Cuts and Outsourcing; Competency and Skills; Service Industry; United States

16 Mar 2009
Research & Ideas

When the Internet Runs Out of IP Addresses

roadblocks are delaying its widespread implementation, probably for many years. So what happens when the last IPv4 address is assigned? Harvard Business School professor Benjamin G. Edelman proposes a solution: Create a market for holders... View Details

Keywords: by Sean Silverthorne; Telecommunications

March 2020
Case

Forbidden City: Launching a Craft Beer in China

By: Christopher A. Bartlett and Carole Carlson

This case describes a difficult choice faced by Victor Wang, Managing Director of Singapore-based Eurasian Brewing Company (EBC), concerning the competing product launch plans of Le Jie, Vice President of EBC's China and East Asian operations, and Vivian Chin, EBC's... View Details

Keywords: Subsidiary Management; Craft Brewing; Strategy; Decision Making; Organizational Structure; Business Model; Growth and Development Strategy; Entrepreneurship; Management Style; Food and Beverage Industry; China; East Asia

Educators

Article

Milestones in Marketing

By: John A. Quelch and Katherine Jocz

Marketing flourished in U.S. business schools in the prosperous years following World War II. Students preparing for assistant-product-manager positions at the likes of Procter & Gamble, Lever, and General Foods enrolled in courses in marketing management, management... View Details

Keywords: Education; Business History; Marketing; Practice