Product Change - Publications - Faculty & Research

03 Mar 2011
Research & Ideas

HBS Faculty on Revolution in the Middle East and North Africa

is changing at an astounding pace in this region. Although tempting, the US response should be less focused on addressing the "current" state of affairs and more attuned to the various potential trajectories of change. For... View Details

Keywords: Re: Deepak Malhotra; Energy; Utilities

18 Feb 2013
Research & Ideas

Breaking Through a Growth Stall

discussing the hypotheses and potential responses. Communicate the "ideal client profile" and the implications. An ICP typically implies changes well beyond sales and marketing. The example in the article indicates how it led... View Details

Keywords: by Sean Silverthorne

06 Apr 2010
First Look

First Look: April 6

low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider changes in its... View Details

Keywords: Martha Lagace

September 1989 (Revised July 1991)
Case

Caterpillar, Inc.: George Schaefer Takes Charge

By: Christopher A. Bartlett

For over half a century, Caterpillar, Inc. (CAT) had been a world leader in the manufacture of earthmoving and construction machinery. In 1982, just months after it recorded the highest sales and profits in its history, CAT experienced its greatest crisis. Demand fell... View Details

Keywords: Machinery and Machining; Crisis Management; Labor Unions; Demand and Consumers; Management Teams; Problems and Challenges; Competitive Strategy; Business Strategy; Organizational Change and Adaptation; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry

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06 Sep 2016
First Look

September 6, 2016

information aggregation treatments do not affect total equity investment when we make the investment environment more realistic than in prior experiments. Previously documented aggregation effects are not robust to changes in the risky... View Details

Keywords: Carmen Nobel

01 Mar 2016
News

In My Humble Opinion: Jeffrey Deitch (MBA 1978)

art. “Even though you can’t apply sophisticated financial models to it or the complex structures that I learned in Production and Operations Management,” he says, “art is a business.” And Deitch, in his three-plus-decade career as an art... View Details

Keywords: April White

01 Feb 2000
News

Breaking Down Barriers: The Electronic Wallet

Dwight Crane. "There is a learning curve in conducting business over the Internet. After people break through a few initial barriers and see the power of the medium, there is no telling what will happen." One futuristic device that interests Crane and others familiar... View Details

Keywords: Judith A. Ross

01 Oct 2000
News

Rationale for Non-Rationality: Why We Make Bad Choices

drink is killing him or a CEO who lets the company go bankrupt instead of changing business tactics, most humans consistently resist listening to feedback about their mistakes. "There's nothing nonrational about making mistakes," said... View Details

Keywords: Laura Singleton (MBA '88)

01 Jun 2001
News

Eric C. Feagler: Against the Odds

his mobility slowly returned, residual paralysis throughout his legs and trunk prevented him from flying. Realizing that his naval career was over, he reluctantly turned his thoughts to rebuilding his life. Feagler began a lengthy job search that led him in 1998 to a... View Details

Keywords: Peter K. Jacobs; Navy; Computer Systems Design and Related Services; Professional Services

21 Nov 2006
First Look

First Look: November 21, 2006

study the incentives of complementors (producers of complementary products) to cooperate vs. compete and how these interact. In a system of complements, like the PC, the value of the final product depends on how well the different... View Details

Keywords: Sean Silverthorne

September 2015
Case

Connective Mobility

By: Nitin Nohria, Christopher Payton and Ali Huberlie

Keywords: Information Technology; Organizational Change and Adaptation; Organizational Design; Management Analysis, Tools, and Techniques; Organizational Culture; Mobile and Wireless Technology; Performance Productivity; Problems and Challenges; Management Practices and Processes; Business Divisions; Information Management; Information Technology Industry; Telecommunications Industry; United States

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2017 Symposium - Race, Gender & Equity

Social Change at Ryerson University in Toronto, Canada. He holds an MPhil in Innovation, Strategy and Organization and a PhD in Management from Judge Business School at Cambridge University. Ben’s mission is to use fashion to design a... View Details

01 Sep 2008
News

Balanced Equation

husband and two children across the country for a job at a no-name Internet start-up. What changed your mind? I spent the day at eBay. I learned that users were deeply dedicated to the site, which had a compound monthly growth rate of 70... View Details

Keywords: James Aisner;Deborah Blagg;Julia Hanna;Susan Young; Management, Scientific, and Technical Consulting Services; Professional Services

21 May 2007
Research & Ideas

Fixing the Marketing-CEO Disconnect

In most companies, no one knows and understands your customers and their changing needs better than the marketing department. Certainly that knowledge should be routinely presented and understood by the chief executive and board of... View Details

Keywords: by Sean Silverthorne

07 Mar 2017
First Look

First Look at New Research, March 7

of organizational features during growth; the second, their dramatic change. We juxtapose the two narratives to reveal ongoing gaps in the study of how growth can effect change along three dimensions: organizational design, team... View Details

Keywords: Sean Silverthorne

24 Aug 2016
Research & Ideas

Behavioral Economists Can Make You a Healthier Consumer and Smarter Marketer

Click Here If people made purely rational decisions, life might be much easier for marketers in selling products and services. But few of us are that rational. Instead, our decisions are based on illogical biases such as loss aversion and... View Details

Keywords: by Amelia Kunhardt

06 Nov 2013
What Do You Think?

Is Top-Down Resource Allocation on the Rise?

Summing Up Is Business Agility a Product of Top-Down or Bottom-Up Resource Allocation? Respondents to this month's column provided possible explanations for greater reliance on top-down resource allocation processes (RAPs) while reminding... View Details

Keywords: by James Heskett

15 Oct 2001
Research & Ideas

Rethinking E-Leadership

Two years ago, talking about how the Internet changed absolutely everything was the height of fashion. Today it's hard to conceal a smirk when someone mentions a term like e-leadership. Although it's fine to enjoy a good chuckle at the... View Details

Keywords: by Melissa Raffoni

06 Dec 2010
Sharpening Your Skills

Sharpening Your Skills: Doing Business in Emerging Markets

entrepreneurs are innovating products to attract the emerging middle class. Such innovations could potentially benefit consumers living in mature markets. How Important Are Relations With The Host Country? HBS Cases: Looking Behind... View Details

24 Oct 2013
News

Searching for a Better Society

experience I have had," he says. At 44, Dumon has had more experience than most. A self-described "Internet product guy," he has known both success and failure, and he believes that failure can be a good teacher. "Once, when we tried an... View Details

Keywords: Robert S. Benchley; Management, Scientific, and Technical Consulting Services; Professional Services

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