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Show Results For
- All HBS Web
(4,196)
- People (17)
- News (888)
- Research (2,719)
- Events (10)
- Multimedia (32)
- Faculty Publications (2,074)
- August 1990
- Case
Giovanni Buton: International Marketing Strategy
Describes the situation confronting Giovanni Buton, an Italian distiller and beverage distributor, in 1989. The market for distilled spirits was declining and the spirits industry was consolidating via mergers and acquisitions on a worldwide basis. "Global brands" such... View Details
Keywords: Marketing Strategy; Globalized Markets and Industries; Manufacturing Industry; Manufacturing Industry; Italy; European Union
Buzzell, Robert D. "Giovanni Buton: International Marketing Strategy." Harvard Business School Case 591-023, August 1990.
- February 2023 (Revised February 2023)
- Case
Graphic Packaging: Project Cowboy (A)
By: Benjamin C. Esty and E. Scott Mayfield
In July 2019, Graphic Packaging CEO Michael Doss was proposing a $600 million investment in a new machine to produce coated recycled board (CRB), a type of paper packaging used for consumer products (cups, cereal boxes, beverage boxes, etc.) that utilized recycled... View Details
Keywords: Capital Budgeting; Growth Management; Demand and Consumers; Duopoly and Oligopoly; Competitive Strategy; Competitive Advantage; Expansion; Value Creation; Supply and Industry; Manufacturing Industry; Manufacturing Industry; United States; North America
Esty, Benjamin C., and E. Scott Mayfield. "Graphic Packaging: Project Cowboy (A)." Harvard Business School Case 223-009, February 2023. (Revised February 2023.)
- Career Coach
Ron Peracchio
Ron (MBA, Boston College '89) has over 22 years of experience counseling MBA students on a full range of career topics. He has worked at HBS for over 17 years in MBA Program Administration, the Business & Environment Initiative, Student & Academic Services and... View Details
- Profile
Shana Hoffman
of HBS as a school for consultants and corporate management, Shana says, she recognized HBS as the perfect place for her entrepreneurial designs. “I was impressed by HBS’ recent commitments to manufacturing and health care,” she says.... View Details
- Web
Erling Lorentzen | Baker Library | Bloomberg Center | Harvard Business School
eucalyptus plants. That research has paid off: the plants in his forests now grow from saplings to soaring trees in just seven years. To manufacture the pulp, Erling also built what became the world’s largest pulp mill—Aracruz Celulose... View Details
- 07 Feb 2017
- First Look
First Look at New Research: February 7
brands and manufacturing network, he intends to reposition the company as a branded retailer of furniture and home fashions. Just as management is poised to implement a new strategy that involves a heavy investment in brand advertising, a... View Details
Keywords: Sean Silverthorne
- 23 Aug 2016
- First Look
August 23, 2016
whether it was now time to actually make some of the changes. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/216042-PDF-ENG Harvard Business School Case 416-047 Suominen Wipes the Slate Clean In 2016, after successfully turning around Finnish nonwovens... View Details
Keywords: Sean Silverthorne
- 21 Feb 2012
- First Look
First Look: Feb. 21
26, no. 1 (February 2012). For the last decade we have been using double-blind survey techniques and randomized sampling to construct management data on over 10,000 organizations across 20 countries. On average, we find that in View Details
Keywords: Sean Silverthorne
- 07 Jul 2009
- First Look
First Look: July 7
constrained innovation environment, defined by modular boundaries that are long standing in the industry that it serves, the global semiconductor manufacturing industry. While the original motivation for these boundaries was division of... View Details
Keywords: Martha Lagace
- 28 Oct 2024
- Op-Ed
Latino Voters Have Grown More Politically Divided. That’s Not Surprising.
their policy platforms, to appeal to suburban voters. Why demographics are not destiny in politics We are economists, and we study markets. Politics is a competitive one. Just as auto manufacturers don’t sit and idly watch market... View Details
- 10 Apr 2023
- Blog Post
Creating Emerging Markets Sustainability Series - Innovations to Address the Global Water Crisis
commitments to environmental sustainability and how they have led to water-saving innovations that support Peru’s growing agricultural sector. Anil Jain is CEO and Vice Chairman of Jain Irrigation Systems Limited, a multinational View Details
- Web
A Marketing Revolution - The Art of American Advertising
for consumer goods.” James D. Norris, Advertising and the Transformation of American Society , 1865—1920, 1990 52 Advertising reached consumers through wholesalers and retailers as well as traveling salesmen who operated as middlemen between View Details
- 01 Dec 2008
- News
Back to the Future
Three decades ago, Energy Future, a bestseller written at HBS, declared that American energy independence and sustainability were critical to the country’s well-being. Today, the book’s analysis is still compelling and its call to action more urgent than ever. This is... View Details
- 29 Jul 2013
- News
Opening New Markets for Black South African Winemakers
Selena Cuffe On a trip to South Africa in 2005, Selena Cuffe (MBA 2003) happened across an advertisement promoting the first Soweto Wine Festival. Cuffe, the director of an exchange-student nonprofit, didn't know a lot about wine. Yet the event sounded so intriguing,... View Details
- 29 Jan 2010
- News
Thoughts on the iPad
- 10 Apr 2013
- News
Tapped In
ARIAS-KING: Planting pine trees to promote social change. Photo Courtesy of Fredo Arias-King Fredo Arias-King (MBA 1996) President of Texas's T&R Chemicals, is aware that—outside of his industry—people aren't necessarily cognizant of the historical and cultural... View Details
- 01 Dec 2007
- News
A View from the Top
Zobel; (front row) Mixon, Wyss. After half-joking that his greatest accomplishment was getting his wife to marry “an Oklahoma cowboy,” Mal Mixon (MBA ’68) cited his successful purchase of Invacare, a manufacturer of in-home medical... View Details
- 20 Feb 2019
- News
Building an Ecosystem for African Entrepreneurs
in 2015, Sounouvou had recently launched Exportunity, a secure digital marketplace that connects African suppliers with buyers around the world. Through the company’s platform, farmers in Benin can sell their produce to a manufacturer in... View Details
Keywords: April White
- 01 Oct 1996
- News
"Service-Profit Chain" Links Members of Service Management Unit
strategic and general management issues facing service organizations as well as the management of service in manufacturing companies. The multidisciplinary unit focuses on three functions critical to the effective delivery of service:... View Details
Keywords: Susan Young