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Show Results For
- All HBS Web
(14,251)
- People (41)
- News (3,675)
- Research (8,132)
- Events (67)
- Multimedia (64)
- Faculty Publications (5,404)
- January 2022
- Case
FIFA and The World Cup: The Future of Football
By: Anita Elberse, Oliver Band and Howard Johnson
Should FIFA host its biggest event—the FIFA World Cup—every two years instead of every four, as it has been doing since the event’s inception in the 1930s? In September 2021, Gianni Infantino, the president of the International Federation of Association Football... View Details
Keywords: Sports; Soccer; Football; Entertainment; Media; Talent Development; Globalization; Marketing; Strategy; General Management; Governance; Decision Making; Governing and Advisory Boards; Problems and Challenges; Brands and Branding; Sports Industry; Entertainment and Recreation Industry
Elberse, Anita, Oliver Band, and Howard Johnson. "FIFA and The World Cup: The Future of Football." Harvard Business School Case 522-076, January 2022.
- 2018
- Working Paper
Forecasting Airport Transfer Passenger Flow Using Real-Time Data and Machine Learning
By: Xiaojia Guo, Yael Grushka-Cockayne and Bert De Reyck
Problem definition: In collaboration with Heathrow Airport, we develop a predictive system that generates quantile forecasts of transfer passengers’ connection times. Sampling from the distribution of individual passengers’ connection times, the system also produces... View Details
Keywords: Quantile Forecasts; Regression Tree; Copula; Passenger Flow Management; Data-driven Operations; Forecasting and Prediction; Data and Data Sets
Guo, Xiaojia, Yael Grushka-Cockayne, and Bert De Reyck. "Forecasting Airport Transfer Passenger Flow Using Real-Time Data and Machine Learning." Harvard Business School Working Paper, No. 19-040, October 2018.
- 21 Sep 2020
- Video
Pedro Gómez
Pedro Gómez, who founded the construction company Pedro Gómez y Cia in Colombia in 1968, discusses how he built the first shopping mall in Bogotá by visiting foreign projects and contacting an old friend to secure finance. View Details
- 01 Dec 2019
- News
Action Plan: Tapping into a Legacy
As the new managing director of Hall & Woodhouse, one of England’s leading regional breweries, Matt Kearsey (AMP 193, 2017) knows that the best-tasting beer requires more than premium hops and pure spring water. “We give the process the... View Details
- 23 Apr 2001
- Research & Ideas
The Gulf: It’s a Family Affair
family companies in the Gulf Region was written for a conference organized by the Kennedy School in Doha, Qatar in 1997. The frameworks and approaches I used in this article really helped me get some leverage on understanding the problems... View Details
Keywords: by Wendy Guild & Andrea Schulman
- 19 Oct 2015
- Research & Ideas
Business Research that Makes for Smarter Public Policy
originated. “We are using data from regulators, writing studies, but seldom going back to the regulators to say, ‘This is what we learned,’” says Harvard Business School Professor Michael W. Toffel, whose research examines companies’ environmental and occupational... View Details
Keywords: by Michael Blanding
- 11 Apr 2018
- Research & Ideas
Sexual Harassment: What Employers Should Do Now
building a culture based on collaboration, teamwork, and respect—and not tolerating employees who dominate or treat other employees as if they are there to serve them. Leaders sometimes inadvertently send the wrong message by excusing—or... View Details
Keywords: by Dina Gerdeman
- 29 Jun 2015
- HBS Case
Consumer-centered Health Care Depends on Accessible Medical Records
Your patient health care data is most likely scattered throughout the medical universe, in everything from notes scribbled by various doctors to test results resting in far-flung computer systems. So when medical professionals need to... View Details
- December 2022 (Revised January 2023)
- Case
Cann: High Hopes for Cannabis Infused Beverages
By: Ayelet Israeli and Anne V. Wilson
Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold “social tonics,” or cannabis-infused beverages. By 2022, the company had several notable celebrity investors and talent partners, had sold over 10 million beverages to consumers, was distributing in six... View Details
Keywords: Stigma; Product Innovation; Product Introduction; Product Differentiation; New Products; New Product Marketing; New Product Management; Brand Management; Branding; Packaging; Positioning; Growth Strategy And Execution; Growth; Cannabis Industry; Purpose; Purpose Brands; LGBTQ; Direct-to-consumer; DTC; Regulations; Channels Of Distribution; Product Development; Product Marketing; Product Positioning; Product; Innovation and Invention; Brands and Branding; Marketing; Marketing Communications; Marketing Channels; Advertising; Advertising Campaigns; Digital Marketing; Market Entry and Exit; Governing Rules, Regulations, and Reforms; Consumer Products Industry; Food and Beverage Industry; United States; Canada; North America
Israeli, Ayelet, and Anne V. Wilson. "Cann: High Hopes for Cannabis Infused Beverages." Harvard Business School Case 523-074, December 2022. (Revised January 2023.)
- 19 May 2008
- Research & Ideas
Connecting School Ties and Stock Recommendations
Social networks matter for more than just efficient Internet communication. They're also crucial for the strong performance of stock recommendations by analysts, according to researchers at Harvard Business School and the University of... View Details
- 05 Dec 2005
- Research & Ideas
VCs Survey Post-Bubble Opportunities
business." "The statistics are correct," said Raj Kapoor (HBS MBA '96), managing director at Mayfield, a venture capital firm based in Menlo Park, California. "It's an extremely hit-driven business that's becoming more... View Details
- 11 Feb 2013
- Research & Ideas
Neuroeconomics: Eyes, Brain, Business
why the brain evolved to pay attention to other people.” The problem was that while the film's characters appeared astonishingly human in many ways, their eyes looked lifeless. Viewers were creeped out. Humans are often delighted by... View Details
Keywords: by Carmen Nobel
- 03 Nov 2014
- Research & Ideas
Brand Lessons From the Nobel Prize
It draws from previous work by Urde (an associate professor at the Lund University School of Economics and Management in Lund, Sweden), John Balmer (a marketing professor at Brunel University in London) and... View Details
Keywords: by Carmen Nobel
- 13 Nov 2000
- Research & Ideas
Corporate Venturing: Entrepreneurship on the Inside
"is the extreme form of change that management teams within companies have to go through. The degree to which that change is hard is tied to how well you are doing when you attempt to do something like that within the company.... View Details
Keywords: by Kenneth Liss
- 19 May 2014
- Research & Ideas
Why Companies Should Compete for Your Privacy
improve their automated product recommendations. These recommendations are often presented as ''inspired by your browsing history'' or ''recommended for you,'' and help consumers discover new products or holiday packages that match their... View Details
- 15 May 2006
- Lessons from the Classroom
Women Find New Path to Work
primarily looking for their entrepreneurial tendencies and collecting a lot of demographic data as well. When I began to sort by gender, I found that the career paths taken by women from HBS were very, very... View Details
Keywords: by Mallory Stark
- September 2023
- Case
The Meteoric Rise of Skims
Since its founding in 2019 by Kim Kardashian and Jens Grede, Skims, a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear with an eye toward body-type and skin-tone inclusivity, has experienced a meteoric rise. Kardashian, who... View Details
Keywords: Brand; Branding; Direct-to-consumer; DTC; Influencers; Influencer Marketing; Fashion; Growth; Direct Marketing; Influence; Reputation; Social Inference; Consumer Goods; Consumer Products; Female Entrepreneur; Female Protagonist; Entrepreneurship And Strategy; Brand & Product Management; Competitive Advantage; Online Followers; Retail; Retail Formats; Retailing; Online Retail; Celebrities; Celebrity; Celebrity Endorsement; Go To Market Strategy; Apparel; Startup Marketing; Startups; Social Influencers; Brands and Branding; Growth and Development Strategy; Growth Management; Distribution Channels; Digital Marketing; Advertising; Power and Influence; Social Media; Fashion Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
Israeli, Ayelet, Jill Avery, and Leonard A. Schlesinger. "The Meteoric Rise of Skims." Harvard Business School Case 524-023, September 2023.
- 12 Mar 2008
- Working Paper Summaries
Allocating Marketing Resources
Keywords: by Sunil Gupta & Thomas J. Steenburgh
- 01 Apr 2009
- Working Paper Summaries
The Contingent Nature of Public Policy and Growth Strategies in the Early Twentieth-Century U.S. Banking Industry
- October 2016 (Revised April 2018)
- Case
DataXu: Selling Ad Tech
By: Frank V. Cespedes, John Deighton, Lisa Cox and Olivia Hull
DataXu served marketers by buying digital advertising for brands using its demand-side platform. It sought a way to build a more predictable revenue stream in the very transactional media marketplace, and hoped that two new marketing analytics products would give it a... View Details
Keywords: Sales Management; Pricing; Programmatic Ad Buying; "Marketing Analytics"; Advertising Technology; Sales; Digital Marketing; Marketing Strategy; Advertising Campaigns; Product Launch; Product Positioning; Media; Technology Industry; Advertising Industry; Boston; Massachusetts
Cespedes, Frank V., John Deighton, Lisa Cox, and Olivia Hull. "DataXu: Selling Ad Tech." Harvard Business School Case 817-012, October 2016. (Revised April 2018.)